Trends we spotted | Week 44

7-11-2022

  • Checkers & Rally's offers meal deal for 40th anniversary of 'E.T.'Checkers & Rally's offers meal deal for 40th anniversary of 'E.T.'
  • The Christmas tree at the Claridge’s will be designed by Sandra Choi for Jimmy ChooThe Christmas tree at the Claridge’s will be designed by Sandra Choi for Jimmy Choo
  • Kahlúa and Gail Simmons put a new spin on the Espresso MartiniKahlúa and Gail Simmons put a new spin on the Espresso Martini
  • Miller Lite taps into the Holiday spirit with a ‘Christmas tree keg stand’ for beer loversMiller Lite taps into the Holiday spirit with a ‘Christmas tree keg stand’ for beer lovers
  • Moxy Lower East Side - Credit: Michael KleinbergMoxy Lower East Side - Credit: Michael Kleinberg
  • Mercure Hotel Amersfoort Centre - credits - A. DeckersMercure Hotel Amersfoort Centre - credits - A. Deckers
  • pizza chef Renato Bosco on jury of first National Pizza Baking Championship 2023pizza chef Renato Bosco on jury of first National Pizza Baking Championship 2023

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week links to articles about amongst other a meal deal for the 40th anniversary of E.T. by Checkers & Rally’s and a great example of storytelling by KFC India, the short film ‘Kshamata’, about the deaf girl lshmeet.

An innovation from the Netherlands; TILER’s paving tiles are weatherproof, on-street charging pads for e-bikes. Hotels, restaurant and cafes might install these to create more charging abilities! And the Moxy Lower East Side hotel debuts in the neighborhood that defines New York cool.

And the first Christmas inspiration: Miller Lite taps into the Holiday spirit with a ‘Christmas tree keg stand’ for beer lovers. And Claridge’s recently announced that their Christmas tree will be designed by Sandra Choi for Jimmy Choo.

Kahlúa and Gail Simmons put a new spin on the Espresso Martini, served not in a glass but in an edible stemless cocoa cup. The First MICHELIN Guide Hungary has been launched, sounds like a country where foodies might enjoy themselves!

Mercure Hotel Amersfoort Centre in the Netherlands has renovated its lobby and rooms. And International pizza chef Renato Bosco will be in the jury of first National Pizza Baking Championship 2023 on January 10 during the Dutch Horecava.

Click on the title if you like to read the full article. Enjoy reading!

Checkers & Rally’s offers meal deal for 40th anniversary of ‘E.T.’

Checkers & Rally’s is celebrating the 40th anniversary of “E.T.: The Extra-Terrestrial” with a Family Movie Night Meal Deal through Nov. 13. For details check out their press release, link in the title.  The Family Movie Night Meal Deal features four meals consisting of four single sandwich options — Checkerburger/Rallyburger, Spicy Chicken, Crispy Fish or Chili Dog — as well as four small fries and four small soft drinks. Checkers & Rally’s operates 850 restaurants.

Great example of storytelling by KFC India

KFC’s latest film ‘Kshamata’, directed by acclaimed Indian filmmaker Shoojit Sircar has been released on YouTube in September on the International Day of Sign Languages. It shows the life of the deaf girl lshmeet. All her life, someone has been holding Ishmeet’s hand, protecting her and showing her the way. At the end of the 5 minutes film (watch it below), she finds her independence and works at a KFC. Great example of storytelling, find the press release linked in the title, but better watch her story in the video below!

TILER’s paving tiles are weatherproof, on-street charging pads for e-bikes

An innovation from the Dutch startup TILER, which hotels, restaurant and cafes might install to create more charging abilities. TILER has developed tiles with integrated charging technology, allowing e-bikes to power up outdoors without needing cables or space-hogging charging stations. More details in the ‘innovation of the day’ by Trendwatching, link in the title.

Miller Lite taps into the Holiday spirit with a ‘Christmas tree keg stand’ for beer lovers

Miller Lite’s new holiday collection features everything from cozy beer-inspired knitwear and festive can-holder ornaments to the world’s first Holiday Tree Keg Stand, so you can drink draft Miller Lite straight from your evergreen tree. More details in their press release, link in the title. Funny though?

Moxy Lower East Side debuts as an eclectic and stylish pleasure garden in the neighborhood that defines New York cool

Inspired by the neighborhood’s history as a crossroads of entertainment and culture, and its present-day role as an incubator of innovation, the new 303-bedroom Moxy Lower East Side entices with endless amusements enlivened with the spirit of the absurd. Among them are Sake No Hana, a Japanese restaurant; Silver Lining, a piano lounge; The Highlight Room, a rooftop bar; The Fix, an all-day café and lobby bar; and Loosie’s, a subterranean club.

With interiors by Michaelis Boyd and Rockwell Group and architecture by Stonehill Taylor, the hotel’s design feeds the curiosity and dazzles the eye, layering references to the Lower East Side’s eclectic social history with the vibrancy of today. Cleverly designed bedrooms with tech-savvy amenities provide playful havens, while co-working spaces and flexible meeting studios that seamlessly transition from business to pleasure meet the needs of today’s plugged-in travelers. They also have a ‘Pampered Pooch Package’ so your fur friend can travel with you! Check out their press release, link in the title.

The First MICHELIN Guide Hungary has been launched

Although Budapest has been in the Michelin guide for years, this is the first time many restaurants in Hungary got a visit from the inspectors. With as result: 2 Two MICHELIN Stars, 7 One MICHELIN Star, 6 Bib Gourmands and 4 Green Stars. Sounds like a country where foodies might enjoy themselves! Check out the article on the website of Michelin, link in the title and we congratulate all 62 restaurants spread across 33 cities, towns and villages that are mentioned in this first edition! Especially those who received stars.

The Christmas tree at the Claridge’s will be designed by Sandra Choi for Jimmy Choo

Claridge’s, London’s legendary Mayfair hotel, announces that this year its much-anticipated annual Christmas tree will be designed by Sandra Choi for Jimmy Choo. A long-time friend of the hotel, Creative Director Sandra will unveil her creation in the hotel lobby on the morning of Wednesday 23rd November, 2022.

Named ‘The Diamond’, this magnificent sculptural creation will be crafted from reflective mirrors and accented with light which will pulse and undulate. The tree will be finished with a giant, glittering bow topper – a nod to one of the key design themes of the brands winter collection.

Kahlúa and Gail Simmons put a new spin on the Espresso Martini

This holiday season, Kahlúa is teaming up with renowned culinary television personality Gail Simmons to inspire fans to consume the Espresso Martini in a different way. By exchanging a martini glass for a delicious and edible Stemless Cocoa Cup. The custom recipe, developed by the Emmy Award-winning food expert, uses ingredients easily found in everyday cooking and has been carefully crafted to complement the rich and velvety profile of the iconic Kahlúa Espresso Martini. Check out the press release, the link in the title or watch the video below. Great idea? We’ve seen edible coffee cups before but does the sweetness of the biscuit also taste good with a cocktail?

Renovation for Mercure Hotel Amersfoort Centre

Mercure Hotel Amersfoort Centre has renovated its lobby and rooms. This hotel falls under the Dutch hotel management company International Hotel Capital Partners. The renovated lobby now features a communal table for several parties at once, this one inspired by the Dutch city of Amersfoort and the Eem River. All bedrooms have new PVC floors and new wallpaper. The furnishings have also been changed, this was provided by Holmris B8. Atelier Floor is responsible for the architecture. To reduce CO2 emissions, several local construction companies were used.

International pizza chef Renato Bosco on jury of first National Pizza Baking Championship 2023

The first edition of the National Pizza Baking Championship 2023 on January 10 during the Dutch hospitality show, Horecava, will have international allure. Italian pizza chef Renato Bosco is coming to Amsterdam specially to judge the pizza pros participating in this competition. In addition, the professional jury will include SVH Meesterkok Robert Kranenborg, Giovanni d’ Apice (culinary consultant and author of several cookbooks) and Marcel Losekoot (founder of Pizza Profs and owner of the Pizza Academy).

Renato Bosco owns restaurants and pizza bakeries called Saporè in San Martino Buon Albergo, Verona, Prato and Milan. He is known worldwide as an innovator in the pizza industry. He is always looking for new dough structures and consistencies. His nickname is ‘pizzaricercatore’; because he is always studying and innovating his dough. His pizza dough is identified by large cavities and his Roman pizza is known for its unparalleled crispness.

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