The Anthony Hotel in Utrecht implements RUNNR.ai
Michiel de Vor from RUNNR ai and Wouter Visser General Manager of The Anthony Utrecht
How RUNNR.ai is used
With the implementation of RUNNR.ai, an artificial intelligence tool that works through WhatsApp, The Anthony Hotel is improving the guest experience. It is one of the first hotels in Utrecht to work with this system. Guests get immediate answers to their questions, can rebook services and pay hassle-free. RUNNR.ai is an upgrade of the chatbot often used on websites.
2 minutes read
RUNNR.ai is easy to use
“Service and hospitality are our top priorities when it comes to enhancing guest experiences. Via WhatsApp we send guests a short message after making a reservation, during and after their stay a service message follows. This allows our guests to get quick and personalized answers to frequently asked questions, for example about check-in time or parking options.
It is also possible to easily order breakfast or room service and make requests for extra towels or room cleaning. A nice feature is that through the tool they can get answers to questions such as “which restaurants are highly regarded in the neighborhood,” or “how can I get to the theater by public transportation”. Information about a restaurant, for example, includes a review overview and a link to the website so that guests get a complete overview that is really useful. This innovation contributes to a high level of convenience from which guests will benefit,” says Wouter Visser, General Manager of The Anthony Hotel Utrecht.
RUNNR.ai.
This online program is an automated tool that makes communication between the hotel and guests easier and more efficient. “Often communication channels are fragmented, think of a chatbot on the website, email or call to the front office. Guests can feel overwhelmed and confused by all these different communication channels. We simplify this process by providing a single point of contact via WhatsApp, using artificial intelligence and algorithms to answer guests’ questions and provide proactive messages during their stay,” explains Michiel de Vor, founder of RUNNR.ai.
High opening rate with WhatsApp
Using WhatsApp as a communication channel is a significant advantage. “With a 98% opening rate, it exceeds email traffic, which only has a 20% opening rate. This means guests are more likely to see and respond to messages sent via WhatsApp, making communication more efficient and effective. In addition, the app has an engagement rate of 65%, indicating that guests are actively using it to order services, make requests and provide feedback,” said De Vor.
Innovative development in the hospitality industry
The Anthony Hotel is one of 50 hotels in the Netherlands using RUNNR.ai, which has been operational since the summer of 2022. The implementation of RUNNR.ai is part of a broader trend toward using technology to enhance the guest experience. Hotels are increasingly using digital tools to streamline check-in and check-out processes, provide personalized recommendations and gather guest feedback. These tools are designed to provide a level of convenience that is increasingly important to modern travelers, who expect a seamless experience from start to finish.
Website: The Anthony Hotel & RUNNR
