In preparation for the annual Tomb Sweeping Day in China, shopkeepers in the Guangxi region are working on the freshly cooked five-color glutinous rice to worship their ancestors. The colored rice was dyed in the liquid from soaked colorful plants such as purple sweet cane and maple leaves. Coloured rice is a much better option to enliven your plate than the usual plain old white rice.
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The latest marketing ploy of Kraft is Mac and Cheese TV. This commercial is unique because it’s inspired by real life tweets of Kraft Macaroni & Cheese fans. These Mac and Cheese TV commercials are a game changer for interacting with loyal customers.
The Norwegian company Figgjo has developed a new range of plates specifically made for use in canteens and restaurants. Now, these plate are usually pretty dull and uninspired. Figgjo has played around with the colour and shape, but without prejudice to the stacking capability or durability requirements.
A container rebuild to a restaurant or a coffee bar, we have seen before. The SushiBOX is a new example, located in Texas. The compact eatery fits inside a 20 inch shipping container that has three sides, which can unfold to create open awnings.
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McDonald’s promotes his famous McNuggets and its range of dip sauces by using the elevator to create illusion nuggets that were dipped into sauces. Watch the movie.
Organic marketer Eosta, brings a new innovation into the markt. It is a cucumber, which has an orange colour inside and tastes like a melon. The cucumber is preservable up to 10 days. This seems to be a perfect april fool…
Golf Digest wanted to remind golf enthusiasts that they can improve their game with the magazine. So how can you disrupt the region’s biggest golf to get attention?
The Lynx Effect in the UK has lounged a campaign that has taken viral concepts to another level with their latest brand: the Lynx Fallen Angels Ambush. Various angels fell at the Victoria Station in London from the sky, onlookers tried to connect with the beautiful “virtuous” creatures on the screen.
The free Yorder app let sports fans order food and beverages from their seats, so they don’t have to get up and miss any of the game. The operator Bon Appetit will send a worker to the fan’s seat with the order in 15 to 20 minutes.
At Taoyuan International Airport (Taiwan), waiting passengers can now borrow iPads and eReaders to keep their passengers entertained. The e-library has four hundred titles in its collection, available in English or Chinese, which can be read in the airport, but not taken away or downloaded onto the user’s own device.
In the marketplace Nehru Place, in Asia, is the pub First Floor located. Despite of zillions of shops, the people did not spend their time in the pub. The marketplace is infested with billboards, but the people have learnt to ignore them. So First Floor got Human Direction Signs ‘drunk’. They were pretending to be happily passed out at various spots with the distance and direction to the pub. According to First Floor they saw a 62 % increase in customers.
As a way to thank the Ben and Jerry’s customers for their support and to celebrate 33 years of Ben & Jerry’s, the Ben & Jerry’s scoop shops all over the world, are happily giving the ice creams away!
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There is no shortage of imagination in applying the Japanese technique of folding (origami) toilet paper: tolegami presents itself as a variant of origami. The tolegami is already prominent in some hotels, the tolegami takes various forms in order to customize the toilet paper.
Alain Milliat does make very good fruit juices in bottles. This spring he launched fresh green tomato juice. It’s ideal for brunches, sunny afternoons and aperitifs.
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Although a movie from 2010, we do put it on our website. Nice ad with humor for an energy drink. Go Fast gave away their energy drinks at a motorized canalbike in the Amsterdam canals.
We discussed which products show up the most on social media, in all kind of shapes, flavours and colours, this year. The first product that read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
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