In France a new app for the Iphone is introduced. It scans your bottle of Coca Cola and depending on the level of fluid still left in the bottle, it picks music for you. Coca Cola tastes the same everywhere, but sounds differently. Watch the movie on the website.
Townhouse Designhotel Maastricht is nominated for the Dutch Hotel Award. The Jury gave the three nominated hotels an assignment. They have to use social medie to let people know they are nominated for the award with the message self (&) service added. Townhouse is serving free soup during check-in at the hotel. Because of that, the website Self-service-soep.nl is launched, here all the social media traffic about Townhouse is gathered. Hans van Wolde , star master chef is asking people to send in new recipes for soup.
Carlsberg introduced a new beer, specially made for younger consumers. It is made with natural ingredients and has a fresh and sparkling taste. The label was designed by the agency e-Types. According to them, the label is minimalistic. Nordic at its best.
This is a fully automated toilet. When you enter the bathroom the lid rises and with a flick of your foot you determine whether the seat has to rise or not. Before you sit down, the seat and feet warmers have already done their work. For that little bit of entertainement, a mp3/radio is integrated into the toilet. It plays a preset playlist or a radio channel. When you are finished, the sprinkler and dryer take care of the rest.
Nowadays there are a lot of energydrinks. Energydrink 28Black has as one of the few a natural ‘background’. The drink is made from the Acai berry and comes in a mat black can that gives a stylish touch. The name represents the mindset of the creators; a day can have 28 hours.
Test note:
Our test panel was enthusiastic about 28Black during one of our trend presentations. The energy drink tastes refreshing, got a hint of cassis and is less sweet than expected. The mat black can will easily integrate at a trendy club.
Beer Craft is a simple and illustrated book about making your own beer. The authors, William Bostwick and Jessi Rymill explain every single step from mash to bottling the beer. Besides that, the book also gives information about branding, naming, labeling and how to customize the flavour.
United tastes of 1097 is a restaurant concept located at zipcode 1097 in Amsterdam. The formule of the restaurant is based on trading goods. Thus people from the neighbourhood can trade furniture for a meal or add home recipes to the menu. In this way, the neighbourhood can determine the look and taste of the restaurant. It integrates into the neighbourhood and gives a building that will be demolished in a year a temporary purpose.
Choccywoccydoodah in Brighton is thé store for chocoholics. They sell all sorts of varieties of chocolate, cakes, tarts, shakes, truffs and so much more. Besides that, they have a chocolate boudoir. For 2 hours its yours, and you can indulge yourself with all the nice chocolates they serve.
Ordering a drink in a bar will never be the same with the Oscar Stock Market system of the Belgium companies Torex and Drugstore. This POS won in 2010 the ‘Innovation Award’ of the Horeca Expo, for new concepts. A dynamic screen in the bar shows the current prices of the drinks, based on the fluctuating stock prices. Even a stock crash can be simulated. A nice way of increasing the experience around ordering drinks and herewith stimulate the sales.
TNO did research on the use of social media at work. It seems that the use of the social media increases the creativity of the employees and creates an active workflow. Companies with an innovative approach to social media can benefit from permitting the use of Facebook and Twitter.
Inbev UK decided that they needed someone to taste the beer. Not for the brewery, but on festivals. On the job, the temperature, the way of serving the beer and the quality need to be checked before the beer can be served to the artists backstage. Nice job! Even more, because the wage is 10.000 pounds, for only six days. Nice example of promotion!
This concept is based on the existence of an invisible silicone seal on the base of the item. Thanks to this seal, the item will remain stable on the chosen surface. 7 different types of glasses and apetizer dishes.
This chocolate bar is decorated with the calories it contains. The bar is devided into pieces of different sizes and different calorie counts.
Starbucks and Lady Gaga introduced an online Scavenger Hunt, a search game. Every week contesters have to find a clue. Last weeks assignment: to be found with QR codes on posters inside the Starbucks shops. This weeks challenge has to do with the new Lady Gaga album. The purpose of the game is to let people use the social media and collaborate in finding the solutions. The winner gets Lady Gaga related presents.
The Fair Trade Foundation of the Dutch city Arnhem made two routes through the city. The routes do lead you to all the shops and restaurants who sell Fair Trade products.
We discussed which products show up the most on social media, in all kind of shapes, flavours and colours, this year. The first product that read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
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