Okura app including jetlag program

9-6-2011

The Amsterdam Okura Hotel developed an app for her guests. Through this app, the guests can contact the concierge, read the blog of Onno Kokmeijer (the chef of the restaurant), can collect suggestions for city trips en can even compose a jetlag program. This app is free of charge and available in the Apple iTunes store. A nice example of increasing the hotel service!

 

Plate, glass and cutlery in one hand

9-6-2011

Easy to use at a gathering or reception; plate, glass and cutlery in one hand. So the other hand can shake hands or something else… The Mantara plate is designed by the Spanisch designer Gabriel Contino.

Treasure hunt with Repudo at Pinkpop festival

8-6-2011

Repudo starts a digital treasure hunt for backstage passes and tracks at Pinkpop festival (the Netherlands). Together with Sony they place digital messages across the festival terrain that are only readable on the spot. The app for iPhone and Android combines GPS with a game element. Next to a variety of (sponsored) campaigns it’s also possible for users to leave messages for each other at any location. The platform is not mainstream yet but has potential for restaurants, hotels and other companies that want to introduce promotions with a game element.

Interactive ping pong on the street

8-6-2011

McDonalds gives away free snacks with the pick ‘N play game. Smartphone owners in the neighbourhood of the interactive billboard could play the game directly online, so it’s not necessary to download an application. After choosing their favorite snack, they could play for a download with code that was refundable at the nearest restaurant.

Marketing stunt at Brasserie de Nymph

7-6-2011

At Hotel de Nymph in Brielle (the Netherlands), one could reserve a table for their “heavenly” 3-cours dinner between the first and fith of June (the days around Ascension day), and win a real “Ascension” in an hot air balloon for 2 persons.

Completely white candy store

7-6-2011

Designed by Anagrama from Mexico, the interior from Theurel & Thomas Pâtisserie. A Macaron shop. At the websites from Anagrama and nsmbl some more inspirational pictures.

 

The urban jungle in Madrid

7-6-2011

The Implanted Nature project was implemented in May 2011 by Luzinterruptus, a Spanish artistic group. The group created 50 tiny ecosystems, complete with plants, plastic animals, lovely lights and miniature greenhouses, and left them in the darkest and least plant-friendly parts of Madrid.

 

Gobble San Francisco

7-6-2011

If home cooking fails, the pizza restaurant at the corner starts to get boring and you rather have fresh healthy food delivered, then it’s time for Gobble. This website shows all local restaurants and provides a healthy collection of neighbourhood cooks. A meal always costs ten dollars.

The ultimate form of glamping?

7-6-2011

Sleeping in a cabin or caravan in a hotel in Berlin. The playground is only smaller than at the camping! For the die-hard camper? Or the one who can’t live without the luxury of a hotel?

A chocolate shot

6-6-2011

Austrian chocolate maker Zotter offers products that are organic, fair trade, and very creative. Choco Shots are available on their website; syringes full of chocolatey liquid that comes in packaging designed to look like it’s real medicine. These strange but inventive chocolates come in seven different varieties including Raspberry Brandy, Mandarin, Whisky and Almond.

Most honest city of America

6-6-2011

Honest Tea checked the honesty in America’s big city’s – watch the movie to see how they did it and the effect of the guerilla campaign.

Ice bear sculpture for attention

3-6-2011

In Sydney they thought of a special way to get everyone’s attention around World Enviroment Day. To show the people the impact of humankind on the environment they made a lifesize polar bear ice sculpture. The sculpture will melt away in several days and reveal a bronze skeleton. An interesting concept whereby the inner sculpture is revealed slowly.

Cupsystem for babies

3-6-2011

The BabyNes made by Nestlé is a cup system for baby milk. Within a minute it produces a well temperatured bottle of nutritional milk. No more problems with dosing milkpowder and water. The cups won’t fit in any coffecup system, so you have to buy a new machine. An idea for restaurants next to highways?

Party wine in two new flavors

3-6-2011

Aude-vin introduced a new wine product, two types of wine sharing the name “Night Party”. Night Party comes in two tastes, “Pasonate Peach” and “Smooth Grapefruit”. The two drinks are based on the Viognier, Syrah and Grenache grapes, and are blended with natural grapefruit and peach aroma’s. Furthermore there aren’t any other additives and the percentage of alcohol is between 11 and 12%.

Easy strawberry slicer

3-6-2011

Spotted in a German Magazine, Der Feinschmecker, from the USA and simple but effective! Always the exact same slices!

Bezoek horecatrends op