31-102012

Smart coasters

31-10-2012

Laus Beers developed these smart coasters. The condensation from the beer glass would wet the coaster and reveals a message: ‘How about a beer? And a ride? If you drink don’t drive.’ The impact was right on target when drinking the very first glass. The customer could stop drinking in time, or think of a safe alternative for getting home.

Bron: DirectDaily Blog

Website: Laus Beer

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Smart coasters

31-10-2012

Laus Beers developed these smart coasters. The condensation from the beer glass would wet the coaster and reveals a message: ‘How about a beer? And a ride? If you drink don’t drive.’ The impact was right on target when drinking the very first glass. The customer could stop drinking in time, or think of a safe alternative for getting home.

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