25-62013

Shoppable store windows

25-6-2013

Clothes & Accessories store Kate Spade Saturday uses the busy sidewalks in New York City, by creating a shoppable store windows. They have placed interactive windows in formerly vacant retail stores where you can shop online. The storefronts are painted yellow with black and white elements and a selection of clothing and accessories are displayed on hangers and hooks inside the windows. Through the large touch screen display, passers by can browse the entire collection and get more information. Only a mobile phone number is required and a confirmation will be send, payment will be done at delivery, the order will be delivered for free within one hour. The four stores are open 24 hours a day between June 8th and July 7th.

Bron: Leonie van Spronsen

Website: Kate Spade Saturday

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Shoppable store windows

25-6-2013

Clothes & Accessories store Kate Spade Saturday uses the busy sidewalks in New York City, by creating a shoppable store windows. They have placed interactive windows in formerly vacant retail stores where you can shop online. The storefronts are painted yellow with black and white elements and a selection of clothing and accessories are displayed on hangers and hooks inside the windows. Through the large touch screen display, passers by can browse the entire collection and get more information. Only a mobile phone number is required and a confirmation will be send, payment will be done at delivery, the order will be delivered for free within one hour. The four stores are open 24 hours a day between June 8th and July 7th.

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