An app to pay at Starbucks

17-1-2011

Today, in 6800 Starbucks outlets, one can pay with a Starbucks Card Mobile app for Blackberry, iPhone or iPod Touch. The digital customer card can be upgraded by credit card or PayPal.

Starbucks supports Worlds Aids Day

2-12-2010

On World AIDS Day, Starbucks donated 5 cents from every coffee sold to (RED). With the action “Share a red cup” Starbucks hopes to raise much money for this charity. Through the website of Starbucks it is possible to buy a ‘red cup’ for all your friends on Facebook.

Starbucks becomes digital publisher

6-11-2010

Starbucks has teamed up with Yahoo and rolled out a digital network in the U.S.. In 6.800 Starbucks stores in the U.S. customers can visit online news sites that usually are not free of charge. The network consists of six channels: news, entertainment, wellness, business, careers, and a Starbucks channel. Besides the news, restaurant reviews, music and videos are also available. The network is suitable for a wide variety of devices such iPads, Blackberry, and Android phones.

Co-creation at Starbucks

16-2-2010

Starbucks uses the online tool “My Starbucks idea” to improve their concept. Guests can submit ideas about the products and the concept online. Already 70,000 ideas have been submitted. Ideas that are executed, will be published on the website.

Trends we spotted | Week 34

27-8-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• French startup Gourmey seeks approval in 5 key markets for lab-grown foie gras.
• Kirishima Shuzo x Starbucks’ first collaboration facility to open spring 2026 in Japan. The facility is 100% generated by sweet potato-generated power!
• World-renowned chef Massimo Bottura debuted Torno Subito in Downtown Miami on August 21st.
• Last week Chipotle was calling all scholars to enter a Chipotle IQ test with more than 1 million in Bogos and free burritos. Great idea: an IQ test based on your brand as marketing tool?
• Hampton by Hilton unveils first‑ever Waffle Bosses for National Waffle Day.
• the CESAR brand teamed up with five of New York City’s most desirable pet-friendly eateries to invite pet parents and their dogs to enjoy a dining experience together during the first-ever CESAR Restaurant Weekend.
• The Vineyard Open Days in the Netherlands take place in September and more than 30 Dutch vineyards are participating.
• A couple of weeks ago we wrote an article about ‘The Cantinas’ by Taco Bell. This event took place August 17-18 2024, we spotted a great reel by Taylor King, a recap of the event!
• And a great suggestion: Eleven Madison Bark! 😉

Enjoy reading!

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Trends we spotted | Week 29

22-7-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Would you like a massage by a robot? Robotics company Aescape has partnered with Lotte New York Palace hotel to debut the first fully automated AI massage experience.
• Subway® dares fans to ride the world’s first dip ‘n slides at their larger-than-life summer bash on July 27.
• From Sicily with love – MARTINI brings Simona Tabasco back to Sicily for the ultimate #EuroSummer cocktail. A toast to iconic Italy with the MARTINI Simona Spritz!
• Starbucks and Mercedes to install EV chargers at 100 Starbucks stores in the US.
• Hyatt Hotels Corporation recently announced that a Hyatt affiliate has acquired the me and all hotels brand from Lindner Hotels AG (Lindner) to unlock growth in new European markets.
• Five years of cooperation between House of Hospitality en DoubleTree by Hilton Amsterdam Centraal Station. The aim of this collaboration is to train and prepare young talent for employment in the hospitality industry. They just welcomed the hundredth student!
• On Saturday 12 and Sunday 13 October 2024, the largest culinary event in the Netherlands, ‘100Chefs by Gault&Millau’, will take place at the Miele Experience Center in Vianen.
• From Wok to Walk to Wok to Dine: the chain has opened their sixth Amsterdam branch in the Pijp area. Here you can go for to-go wok dishes but you can also dine more elaborately.

Enjoy reading!

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Trends we spotted | Week 18

6-5-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Ruby Hotels pioneers 35-hour work week in their hotels;
• A creative way to present charcuterie, a ‘wine glass charcuterie topper’;
• The new plant-based UNLIMEAT Pulled Pork Wrap is now available at all Starbucks locations in Hong Kong;
• The launch of P.F. Chang’s ‘fortune cookie flower bouquet’ for Mother’s Day;
• A new way of having breakfast: teeny tiny croissant cereals.
• Chanel International Beach Experience – created with a touch of AI by ‘My Little Saint Tropez’. We spotted more examples of these kinds of collabs last year!
• Spotted on the Instagram of ‘Friends from Thailand travel Guide’ – Thai street food called Ka-nom Khai Nok Krata, which is Thai Fried Sweet Potato Balls. Looks delicious!
• Last but certainly not least: an extraordinary marketing stunt by a restaurant.

Enjoy reading!

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Trends we spotted | Week 8

27-2-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The ‘inclusive spaces framework’ by Starbucks, their concept opened in Washington D.C.
• Korean scientists created cultured beef rice.
• Second store for Panda Express in Europe. They have over 2,400 stores worldwide with over 90 stores outside the USA.
• Have you ever heard of Coffee Omakase?
• A pop-up Pokémon Center is opening at the ExCel London International Exhibition Centre this spring.
• Enjoy your weekend treat for breakfast at Brioche Amsterdam – they sell brioche croissants.
• The legendary Connaught Bar of the Connaught hotel is publishing a cocktail book this April, you can pre order the book with 100 elegant signature cocktails.
• The restaurants of THE ENTOURAGE GROUP of Amsterdam celebrate International Women’s Day.
• De Kunstfabriek | Unit 699 recently opened in Rotterdam, it’s an art gallery with a natural wine bar.

Enjoy reading!

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Trends we spotted | Week 05

5-2-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The Social Hub San Sebastián opened its doors February 1^st.
• The Oleato beverages are now available at all Starbucks stores in the U.S.
• The brand Sofitel launched a new concept – The Haute Croissanterie.
• Subway® in the USA announced a strong start to 2024 with the high demand for the new footlong ‘Sidekicks’.
• De innovative ‘White Vegatables’ collection by Koppert Cress has expanded with ‘Feather Tops’, ‘Talpa Shoots’ and the new Sweet Lov, all sprouts are produced in the dark.
• Stayokay Hostels returns to the Dutch region ‘Brabant’ with a new hostel on Strijp-S in Eindhoven.
• Cocomelt is a chocolate café in London that serves sushi crêpes. Great idea for Pancake Day?
• In September a new cookbook by Yotam Ottolenghi will be released, called ‘Comfort’. He will visit Amsterdam to promote the book in November.

Enjoy reading!

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Trends we spotted | Week 04

29-1-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The McDonald’s All American Games return to Houston this April.
• A new year and a new PIZOOKIE® at BJ’s Restaurant & Brewhouse®, based on a cinnamon roll.
• A bouquet of ice cream spotted in an ice cream / Bonsai tree shop in Kyoto, Japan.
• Bram ladage, a famous snack bar chain in and around Rotterdam, hands out free ‘Brammetjes’ again this Valentine’s Day.
• For the lovers of strong coffee, an Italian Iced Coffee recipe.
• Spotted in a Starbucks in Thailand, a special coffee machine to prepare coffees.
• ‘Beauty in and out’ at the ‘48 Collagen Café’ in Paris, it is opening this summer!
• Ruby Hotels opened their first hotel in Stuttgart, Ruby Hanna Hotel & Bar.
• And the floating +POOL is opening this summer in the East River in New York City.

Enjoy reading!

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