Happy Drinks The Battle 2017 | Contest to broaden the alcohol free offerings in the hospitality industry

11-1-2017

With Happy Drinks The Battle 2017 Pierre Wind and the Trimbos Institute want to challenge the business schools for restaurant, catering and hospitality education to make alcohol-free drinks in bars and restaurants more exciting and diverse. Anyone can join The Battle: from the professional bartenders to home shakers who like to invent their own drinks. But Happy Drinks The Battle 2017 is perhaps most interesting for the business schools for restaurant, catering and hospitality education. The winner will earn the title Happy Drinks Master Shaker 2017, gets € 500,= in vouchers of bol.com and the winning recipe will be squeezed by Pinky Rose in a special edition handmade syrup. read more

Blurring at the dentist

6-5-2016

Drinking an alcohol-free beer at the dentist, again an excellent example of ‘Blurring’. There is a new dentist located at an old party centrum in Amsterdam, with an old bar which turned into a waiting room. Nervous? You can drink away the nerves with an alcohol-free beer, if possible ;-). read more

Cotton candy cocktails

25-8-2015

Cotton candy cocktails are hip and specific on Pinterest and similar websites you will find many varieties!

Recipes for cotton candy cocktails

We haven’t figured out what to think about it, but the effect is great and recipes can be found all over the internet …. The cotton candy cocktail in a lot of variations. The idea is that you serve a glass filled with cotton candy and pour over the liquid. The cotton candy melts before your eyes, and give the cocktail an extra sweet and surprising element. We have seen simple recipes with cotton candy in which you pour over bubbles but also the recipe on Tablespoon where the candy is covered with Marshmallow Vodka and Perrier water. We even saw ‘cotton candy coffee’ pictures on Pinterest but we decided that it makes our coffee too sweet….

Also nice alcohol-free

Also very nice to serve as a non-alcoholic cocktail. It’s also a real treat at children’s parties! Most recipes for alcohol-free cocktails are made with 7-up but sparkling water is another possibility.

We have pinned some photos on our board Food & Beverage on Pinterest. From cute to professional.

A nightclub without alcohol

27-8-2014

  • Nightclub Sober Sodra Theater1Photo by Claes Helander
  • Nightclub Sober Sodra Theater2Photo by Claes Helander
  • Nightclub Sober Sodra Theater3Photo by Petter Fredriksson

At the end of September a new alcohol-free nightclub will open for a few months in Stockholm. The new club has the matching name ‘Sober’ and will be just as any other club including dj’s, music, drinks and a nice atmosphere. The only thing missing will be the drunk people at the dance floor and at the bar.
The initiator of the nightclub is the Swedish TV presenter Mårten Andersson. He stopped drinking alcohol 7 months ago and discovered that going out without drinking alcohol is much more fun. The new nightclub will be completely alcohol-free, what means that people who already drunk are not allowed to come in. The security at the door will check the alcohol level of the visitors with help of a breathalyzer. So far, the initiative is very popular. With 5 weeks to go, already 600 out of 750 tickets for the opening night were sold.

Orange cocktail with Colombiana kola

11-7-2014

A nice idea for the Holland – Argentina match today; an orange cocktail with Colombiana kola. Colombiana kola is a sparkling drink from South America with a unique flavor. It is alcohol-free and has less calories and sugar than other kola brands. It exist since 1904, but recently sold in the Benelux as well by PaisaNL. PaisaNL has a social dimension by working together with local entrepreneurs and investing in local projects. The thing we like most about Colombiana kola is that it works really well in orange cocktails, what makes it perfect for the World Cup.

Pinkpop festival of NIX

5-6-2014

  • Pinkpop NIX shirt

To archieve more attention for the laws that prevent under age drinking, Pinkpop organizer Jan Smeets communicates in various ways that the festival will provide no sigarettes nor alcohol to minors. The festival offered various alternatives, Happy Drinks was one of them.

non-alcoholic whiskey and rum

13-3-2014

With the Dutch prohibition of alcohol under 18 recently and the attention to healthy food alcohol-free alternatives are becoming increasingly popular. The Happy Drinks website offers recipes for exciting non-alcoholic cocktails, especially targeted at young people. Via the importer La Source it’s now possible to get non-alcoholic free whiskey and rum, aimed at an older audience. Non-alcoholic specials are a serious niche to focus on this summer.

Conscious Clubbing

18-12-2013

  • alchoholvrij drankje

Start 2014 without a hangover. The organizers of the ‘Chocolate Club’ celebrate New Year Eve with a conscious clubbing night. Drink alcohol-free super-drinks and elixirs with natural ingredients and watch the fireworks over Amsterdam from a hot tub or dance the night away in the ‘Amsterdam Dansmakers’–studios. Recently we mentioned the rise of superfoods, this is the first healthy clubbing concept that we came across. See the video of the previous edition in July.

Fada Verde absinth soft drink

20-1-2012

Throughout the years absinth has developed a mythological status. The producers of Fada Verde keep the myth alive by creating an absinth soft drink. The name of the product is based on the the myth and refers to the appearance of a ‘green fairy’ while drinking absinth. Fada Verde contains an absinth extract and is alcohol-free. After Austria and Swiss it’s now available in the Netherlands as well. See the Fada Verde Absinth here.

 

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