Restaurant for sale?

21-2-2010

  • Marketingcampagne Klein Paardenburg

Restaurant Klein Paardenburg in Ouderkerk aan de Amstel caused a stir by sending a mailing with the picture above included. Many regular guests contacted the restaurant immediately to ask if the restaurant was for sale. It was a promotional stunt, in cooperation with a real estate broker offering 3 -, 4 – and 5 – course menus. The restaurant itself was ofcourse not for sale.The stunt was created by Lennert Rietveld, Van Spronsen & Partners horeca-advies.

Anti-hangover drink

20-2-2010

After 6 years of research they finally developed an anti-hangover drink. The contents of the 3cl bottle temper the hangover. The ingredients of the drink are a combination of several herbal extracts, with pear flavor. These herbs are known for their detoxifying effect. It should work approximately 45 minutes after consumption.

Vin service

20-2-2010

Vin Service is a delivery service in Leeuwarden, The Netherlands, for chilled beer, wine, soft drinks, chips and liquor. They also rent out party tents, BBQ’s and DVD players. They are open from Wednesday through Saturday from 8:00 p.m. to 1:00 and Sunday from 8:00 p.m. to 0:00. To create name recognition, they did most of their promotion through the social network Hyves.

Floating office

20-2-2010

In The Netherlands it’s not uncommon to live on water. The British company Space Water may even have based there H2Office on it . This floating office is suitable for two people, and can be placed in most ports. This creates opportunities for ports that are just not deep enough for most boats.

New KLM Economy Class seats

19-2-2010

KLM Royal Dutch Airlines introduced new seats in the economy class with a remarkable marketing campaign. The posters show passengers whithout seats, as if they are floating.

Restaurantweek during the winter in Boston

19-2-2010

Last March in Boston a “winter” restaurantweek was organised. This restaurantweek wasn’t only meant to eat out good and cheap, one could get discount for cinema- or theatretickets as well.

Norms, social media commercial

19-2-2010

Hamburger restaurant ‘Norms’ came-up with a really nice commercial to focuse the consumers attention at Twitter and Facebook.

The Dutch "Beter Boerenbed" now on Youtube and Hyves

18-2-2010

The Dutch ‘Beter Boerenbed’ is for guests seeking quality on a small scale, for whom the experience itself is most important. It is a very comfortable and spacious tent. The tents at farmersground are CO2 neutral (no electricity, no gas). You have to heat the bath, shower and sauna yourself, of course with a clear instruction.  

Coffee-inhalor

18-2-2010

Instead of the ‘Choco inhaler’, David Edwards,of French designstudio Le Laboratoire, made a ‘Coffee inhaler. A shot of caffeine without taking a sip.

Macaron lolly-pops

18-2-2010

We did not yet spot macarons on a stick.

Coca Cola focuses on social media

17-2-2010

Coca Cola will focus more on social media. Under the guise of “be where the customer is” Coca Cola Marketing now focuses on Facebook among others. The key is to offer interesting online content, according to Coca Cola. It is supposed to work better than distributing free samples.

Environmental friendly outdoor showers

17-2-2010

These modern outdoor showers heat water by using solar energy. The only thing needed is a water pipe and the shower provides hot water.

Watching the sunset from a container

17-2-2010

In South Korea they made an observation-point from old shipping containers to enjoy the sunset. Another creative way to use old containers.

A Piagge Ape as winebar

17-2-2010

 This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.

Support a number of charities all at once

16-2-2010

Givv is a website where you can specify which charity you want to support and also the amount you want to donate per month. Givv writes off the monthly total and divides it between the different charities. If you want terminate your donations all at once, Givv will arrange that for you.

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