Cocktail Walk WOGO | Self-guided cocktail tour to the best bars
16-8-2024
WOGO is a new Amsterdam-based startup, innovating the local hospitality industry and currently expanding across the Netherlands! Many people regularly visit the same bars and struggle to find a seat during a night out. WOGO wants to change nightlife habits and provide their customers with an itinerary of carefully selected cocktail bars, with the choice between different premium cocktails at each bar you visit during the walk. One ticket gets you instant bar reservations at three locations, including your drink so you don’t have to think about anything.
Subway’s Footlong Sidekicks now also available in the Netherlands
16-8-2024
Subway brings the hype of the American Footlong Sidekicks to the Netherlands with the introduction of three sweet and savoury snacks of up to 30 centimetres long. Perfect to combine with your favourite Sub. After a great success in the United States and the United Kingdom, the Footlong Cookie, Churro and Dippers are also available in all Subway restaurants in the Netherlands, on Thuisbezorgd.nl and via UberEats as from August 14th.
‘Brewing for impact’ | Lager made with drought-resistant fonio grains
16-8-2024
Carlsberg, in cooperation with the Brooklyn Brewery, has created a brand-new type of beer that is made of only fonio grains, without the use of any barley or bittering hops. The grain, which has thrived in West Africa for over 5,000 years and is widely used in African cooking, can thrive in poor soils and is drought-resistant.
The Pickle Switch | Heinz pickle vending machine
15-8-2024
On Thursday 15 August, the ‘picky pickle’ eaters among us can visit Diego’s Burgers in Rotterdam from 12.00pm. Here, Heinz is launching the new ‘Pickle Switch’, where you can throw in the pickle from your burger as payment, in exchange for a free 220ml bottle of Heinz Tomato Ketchup Pickle flavour. A pickle swap, while stocks last!
Trends we spotted | Week 32
12-8-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Seville is getting a Crystal Lagoons project aka a Public Access Lagoons Meanwhile, there are quite a few lagoons in the pipeline for Europe.
- Ras Al Khaimah’s Al Hamra is targeting UK and overseas investors with a month-long, PR concept at Harrods. Opening in August.
- A research institute in Japan for a special dish! The dish: raw eggs over rice or as they call it: Tamago Kake Gohan (TKG). Ever heard of yuzu eggs or wine eggs?
- Frittenwerk already has 40+ branches in Germany. They are ready to open branches outside Germany as well. Check out their marketing! Really cool.
- Dutch GP announces biggest ever flag campaign in Dutch sports history.
- Saudi Arabia has unveiled the designs for 11 new stadiums for the 2034 World Cup as part of its bid book. Extraordinary architecture!
- McDonald’s is testing a ‘Big Arch’ burger in Portugal.
- Savor has developed a technology that turns carbon into cooking fats, oils, and other food products, like butter.
- Artist Iwan Smit designed the 2024 Duvel Glasses. The theme for the design is, ‘making a real connection’.
- And a reel about a Cherry Crioche, created by chef Dmytro Zhukovets. More inspiration on his Instagram account!
Enjoy reading!
Almere Underground | Valo Arena AR, Zero Latency VR, pool, karaoke, shuffleboards and axe throwing
9-8-2024
Almere Underground recently opened its doors in the heart of the city Almere in the Netherlands. This diverse indoor entertainment centre offers a wide range of activities for young and old. Visitors can enjoy familiar activities such as bowling, pool, shuffleboard, darts or karaoke and daredevils can even have a game of axe throwing. In addition, Almere Underground stands out with several exclusive, interactive attractions, such as the Valo Arena AR and Zero Latency VR, which can hardly be found anywhere else in the Netherlands.
Sunscreen at Bagels & Beans | Getting vitamin D with Factor Creamcheese
9-8-2024
At the Dutch chain of Bagels & Beans, they grease their bagels well and now guests can do the same on their terraces for free! Enjoying a staycation or grabbing a sunny terrace is now even more appealing. Sunscreen is on hand at every location. Getting vitamin D with Factor Creamcheese. Enjoy the summer more responsibly!
Panja Paloma | Waterkant and Brewery ‘t IJ created a refreshing summer beer cocktail
8-8-2024
This summer, Brewery ‘t IJ and Waterkant are jointly launching a new and surprising beer cocktail in a sexy can called: Panja Paloma. The inspiration for this new drink was found in the popular paloma cocktail, an effervescent Mexican long drink cocktail with tequila and grapefruit. This cocktail combined with Brouwerij ‘t IJ’s famous beer creates a refreshing summer treat. In short, a collaboration with a sunny edge between two Amsterdam icons. Panja Paloma is now available at the Waterkant and is preferably drunk on a warm summer’s day.
Chunk Foods X Pastrami Queen | Serving plant-based pastrami
8-8-2024
In New York City, Chunk Foods and Pastrami Queen announced a new partnership. Since Thursday, August 1, Pastrami Queen’s Moynihan Food Hall location serves “The Prince powered by Chunk”, a wonderful combination of Chunk’s award-winning plant-based Slab prepared as Pastrami, New York deli mustard, rye bread, and a pickle. This exciting collaboration honours the rich culinary heritage of NYC while embracing new, delicious, meaty options.
Sometimes a name brings back memories! Back in the eighties I travelled frequently to NYC, staying either in Brooklyn or on Manhattan. I can still remember the taste of my first pastrami sandwich. I hope the ‘The Prince powered by Chunk’ offers vegans the same memories! ^Marjolein
Immerse LDN | ExCeL London unveils new dedicated immersive entertainment district
8-8-2024
This Summer, ExCeL London, part of ADNEC Group, will launch the first phases of Immerse LDN, set to be the UK’s largest immersive entertainment district and offering new afterhours and hospitality opportunities for the events industry. Spanning more than 160,000sqft once fully complete, Immerse LDN will be dedicated to showcasing world-class immersive experiences and original productions across brand-new purpose-built venue spaces in the heart of London’s Royal Docks – set to the backdrop of ExCeL London’s newly developed waterfront.
Chef’s Table cruises | 3-day fine dining trips on luxury river ship
6-8-2024
Event agency Creators of Live is launching Chef’s Table cruises, which are unique culinary 3-day river cruises on a floating five-star boutique hotel, river cruise ship ‘Advance’, where fine dining is the common thread. For the gastronomic element, some of the Netherlands’ most prominent and innovative, culinary talents play the leading role. Transcend Cruises’ most luxurious river ship ‘Advance’ serves as the setting for the culinary voyages.
Trends we spotted | Week 31
6-8-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- People’s Captain is a special beer brand in the UK that supports positive mental health in the country. They’re brewing positivity.
- We love to follow news around lab-grown meat and we read that the UK is the first European country to approve putting lab-grown meat in pet food. It will be done by Meatly.
- Spotted on Instagram, Fruttini. They produces artisanal frosted fruit in Paris. It looks delicious!
- It’s croissant time again, we spotted a new one: the Cröner. Turkish kebab and the croissant meet to create the ultimate kebab. Sold at Cio’s Grill & Kebab in Vienna.
- ‘Inspired by KM’, Kylian Mbappé and Accor forge alliance to empower younger generations.
- For those who love to play a game of ping pong, you should try Tipong Sport, created in France!
- Great name swap: pickles festival Picklesburgh in Pittsburgh, Pennsylvania! We know that they love pickles in the US but we wonder if Europeans would fancy pickle shaved ice, pickle tots or pickle cheesesteak.
- After a redesign the Asian restaurant Mr. Sam will reopen this month in Amsterdam.
- Earlier we wrote about the introduction of the German app NeoTaste in Amsterdam, they’re now expanding to many more Dutch cities. They have a lot of restaurants offering special culinary benefits in Amsterdam and Rotterdam for example.
- Pasquale Carfora, chef of Aroma Italian Fine Dining Restaurant in the small Dutch town of Vaassen, is named winner of the renowned Primo dei Campi competition in Italy.
- Chiel Dohmen, owner of restaurant By Chiel in Zutphen, has been awarded the prestigious Gerrit de Kiewit Trophy of the Chaîne des Rôtisseurs Nederland.
Enjoy reading!
Metro Diner celebrates National Fried Chicken & Waffle Day on August 8
5-8-2024
Metro Diner, where comfort food classics are reimagined for breakfast, lunch and dinner, is heating up the griddle for its seventh annual serving of National Fried Chicken & Waffle Day on Thursday, Aug. 8. This year, Metro Diner is sweetening the celebration with two special offers: in-diner discount and free Fried Chicken & Waffles for a year!
We are mentioning hospitality related national and international days, weeks and months in our weekly trendmail. As these days are lesser known in the Netherlands we like to give examples on how to integrate them in your marketing. The Fried Chicken & Waffle Day by Metro Diner is created by the company itself in 2018 to honour their signature dish!
Intimate garden concert with Lucas & Arthur Jussen at the Pulitzer Amsterdam
1-8-2024
The Pulitzer Amsterdam will be the setting for a magical, musical evening on Sunday September 8th, with an intimate garden concert with Lucas & Arthur Jussen, the renowned piano brothers. In the courtyard garden of the Pulitzer Amsterdam, surrounded by the hotel’s 25 historic canal houses, they will amaze with their masterful outdoor piano playing.
Sometimes you regret being on holiday in September. This event looks like a wonderful evening, great food and a fantastic piano concert at a special location! ^Marjolein
Oktoberfest 2024 experience at the Mandrin Oriental Munich
1-8-2024
Mandarin Oriental, Munich has launched a special Oktoberfest experience, featuring a collaboration with a traditional provider of Bavarian attire, to allow guests to fully immerse themselves in the spirit of the world’s most famous beer festival. From September 21st to October 6th, Munich’s Theresienwiese will transform into a vibrant festival ground for the 189th Oktoberfest, captivating visitors from around the world with its festive spirit and timeless traditions.
Young entrepreneurs | The newest hospitality concepts of the Netherlands
30-7-2024
A number of great concepts have opened in recent months, including the long-awaited Rif010 in Rotterdam, which finally started its waves on July 6. We also came across a number of great new concepts by young entrepreneurs, a remarkably number of these new concepts in Amsterdam sell matcha. We wish all these entrepreneurs the best of luck! Check out our list with 7 of the newest hospitality concepts of the Netherlands.
2 minutes read
Trends we spotted | Week 30
29-7-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- A sustainability focused food wholesaler for restaurants in London, Collectiv Food, created a new way of delivery, cutting emissions by 75% compared to competitors.
- State of Play Hospitality, an operator of tech-enhanced social entertainment concepts, signs lease to open a flagship ‘Flight Club’ in Manhattan, NYC.
- Croicheese or cheesecake croissant anybody?
- One litre buckets with Aperol Spritz or other cocktails at beach bar Stella Marina in Monterosso, Italy.
- Pop-up Wingstop restaurant in Paris during the Olympics! Wingstop is known for its cooked-to-order chicken wings, iconic flavors and housemade ranch.
- Kaylin + Kaylin Pickles sell pickles and they even had a pickle tasting station in LA. Now they opened a stand at the Farmers Market from which they sell Pickle Boats!
- Private aviation leader Flexjet, and London’s most exclusive new hotel, The Emory, have recently announced a bespoke collaboration, designed to offer guests the ultimate airborne hotel arrival experience, included in their stay.
- Ruby Hotels opened their 19th location, in Florence, Italy. Ruby Bea Hotel is located in the same building as Ruby Dante Workspaces.
Enjoy reading!
Restobar Vista Rotterdam opened by the owners of Vista Willemstad
26-7-2024
Opening – Ingrid and Henrie van der Heijden opened Restobar Vista in Rotterdam on July 15th 2024. It’s the second restaurant of the couple, who also own Michelin star restaurant Vista in Willemstad. Guests at Restobar Vista Rotterdam dine with a unique view over the water of the Nieuwe Maas river, the Erasmus Bridge and the skyline of Rotterdam. The new establishment is run by chef Kimmo Geus and hostess Nikki Bijtenhoorn.
Zabroni cascara ice tea syrup | Sustainable, healthy, enjoy the natural essence
26-7-2024
Zabroni introduces a refreshing new drink: ice tea syrup with a twist. The very first cascara ice tea on the Dutch market is a special and sustainable product with versatile applications.
Celebrate Pride 2024 in the hospitality industry
23-7-2024
Amsterdam is celebrating inclusivity these weeks, with the PRIDE as highlight. Last Monday was Pink Monday in Tilburg and in the coming period there are LGBTIQA+ events in various cities in the Netherlands. Hotels are hosting events and restaurants are creating delicious rainbow dishes! A list of places that are paying attention to Pride 2024 and initiatives in the hospitality industry!
3 minutes read
Trends we spotted | Week 29
22-7-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Would you like a massage by a robot? Robotics company Aescape has partnered with Lotte New York Palace hotel to debut the first fully automated AI massage experience.
- Subway® dares fans to ride the world’s first dip ‘n slides at their larger-than-life summer bash on July 27.
- From Sicily with love – MARTINI brings Simona Tabasco back to Sicily for the ultimate #EuroSummer cocktail. A toast to iconic Italy with the MARTINI Simona Spritz!
- Starbucks and Mercedes to install EV chargers at 100 Starbucks stores in the US.
- Hyatt Hotels Corporation recently announced that a Hyatt affiliate has acquired the me and all hotels brand from Lindner Hotels AG (Lindner) to unlock growth in new European markets.
- Five years of cooperation between House of Hospitality en DoubleTree by Hilton Amsterdam Centraal Station. The aim of this collaboration is to train and prepare young talent for employment in the hospitality industry. They just welcomed the hundredth student!
- On Saturday 12 and Sunday 13 October 2024, the largest culinary event in the Netherlands, ‘100Chefs by Gault&Millau’, will take place at the Miele Experience Center in Vianen.
- From Wok to Walk to Wok to Dine: the chain has opened their sixth Amsterdam branch in the Pijp area. Here you can go for to-go wok dishes but you can also dine more elaborately.
Enjoy reading!
Rotterdam Urban Winery | A world’s first: wine from rescued table grapes
22-7-2024
With the launch of the first circular wines of Rotterdam Urban Winery, the brand has taken a revolutionary step in the world of sustainable wine production and curbing food waste. These wines, made from table grapes that would otherwise end up in the waste bin, set a new standard for sustainability and innovation in wine production. The celebratory launch was at Bar Stroom, where farmers, circular food entrepreneurs and Rotterdam culture makers are working together to create sustainable change.
3 minutes read
MR PORTER Steakhouse, Bar & Lounge | Fourth location at 22 Park Lane, London
19-7-2024
Amsterdam-based fine dining steakhouse restaurant MR PORTER Steakhouse, Bar & Lounge, which is part of THE ENTOURAGE GROUP, will open its doors in London in September 2024. Located at 22 Park Lane, on the former site of Trader Vic, MR PORTER’s slightly ambiguous and flavourful cuisine translates into pure and intriguing dishes. It is their fourth location after, Amsterdam, Barcelona and a pop-up in Ibiza.
‘The Cantinas’ by Taco Bell | An early retirement community pop-up
18-7-2024
Taco Bell in the US introduces its latest groundbreaking experience designed to redefine leisure lifestyle: The Cantinas, an early retirement community that promises a weekend getaway like no other. Here, guests can embrace the laid-back lifestyle of retirees, regardless of age. It will come to San Diego August 17-18, 2024.
Great marketing? Their fans are getting older too!
1 minute read
Birthday treats | By Jarmusch hands out free pancakes
18-7-2024
Birthday treats: pancake-lovers in Rotterdam beware: tomorrow, July 19, By Jarmusch celebrates its seven-year anniversary! That’s why Rotterdam’s favourite all-day breakfast diner is handing out their signature dish for free on July 19 from early morning to late afternoon at both locations to every guest who comes to their party.
1 minute read
Fletcher Hotels is now renting out e-bikes from Dutch brand BOHLT
McDonald's highly anticipated Chicken Big Mac® drops at U.S. restaurants this month
Jeremiah Stone, Chef & Owner of Bar Contra, with a Mill food recycler in the Bar Contra kitchen for Mill's Make Food, Not Waste Restaurant Week
An idea? Pink mugs instead of bracelets for Breast Cancer Awareness Month
Back row from the left Franke Osinga, Lars Aukema, Jan Smink. Front row from the left Seb Smit, Geert-Jan Vaartjes, Marc van Gulick, Kees Meinderts, Jeroen Achtien. credits Julia Dongstra. 
