Restaurant De Wits organizes a special Sunday for it’s members. There are free workshops during the afternoon (for example making pasta, taste wine or oysters) and a (paid) pre-taste of five new menu dishes at the evening. A simple but effective concept. Why? It creates community bonding, the free activities are interesting and there is a good change that people will return.
Droste’s wants to emphasize the rural and spacious character of their the farm lodges in Twente. They do it in an original way with a photo of an electric cattle fence. The newsletter is minimalistic and there are no offers in it.
At ‘national secretary day’, restaurant De La Soul has sent a letter to promote their lunches to all nearby secretaries. This is how keen marketing is done!
In the Tianmashan Mountain (China) the Shanghai Shimao Property Group is building the InterContental Shimao Wonderland, a hotel that’s situated 100 meters below the earth surface. There are three floors above the ground and the other 16 are below. The high-end hotel will open in 2014 or 2015.
The Mc Baguette from France looks great, we want it in The Netherlands as well!
Caterer ‘5 breads and 2 fishes’ has created a luxury lunchbox for a presentation of new products from Keune Cosmetics at the press conference in Audax Amsterdam. The ingredients of the lunchbox where inspired by the smell of the new products. Like mint-rosemary; ginger-lemon; lavendel and orange.
Stéfhan van der Sligte, a Dutch entrepeneur, has created the digital beer app. With the app guest do get a second beer for free and for participating pubs this should ensure more costumers. The app shows the pubs in the city where you can get a second beer for free. The guest chooses a pub and activates the beercode and shows this code by ordering.
Electric pizzascooter with great ‘ad’sound! Domino’s Pizza in The Netherlands has new electric pizzascooters. Watch the movie and smile.
Would these earrings push your sales? Etsy sells them online, in all kind of shapes and sweets.
The Brazalian brewer ABInBev’s Skol produced in partnership with chocolaterie Folie and São Paulo ad agency F/Nazca Saatchi & Saatchi easter eggs with beer. It seems that this is a seasonal one-off action, but could be a nice variation on the liqueur chocolates.
The iNG restaurant and the Moto restaurant in Chicago grow their own vegetables on a rotating cone. Because the vegetables are freshly picked they keep their fresh bite. The plants are fed with waste from the kitchen. The restaurants are working to expand the building to grow more vegetables.
‘The Spot of Jaffa’ is a lickable wallpaper, here installed in an elevator. Inspired by Willy Wonka, Chef Heston Blumental and artist Damien Hirst created this wallpaper. Employees of Engine, a communications company in London, tried the first wallpaper of McVities Jaffa Cakes in their elevator. The wallpaper consists of flavored stickers that are removed and replaced after a lick, a responsible task for the elevator attendant. We want a wall like this!
DRY Soda introduces drinks in the flavors Wild Lime, Lavender, Lemongrass, Blood Orange, Rhubarb, Juniper Berry, Vanilla Bean and Cucumber. The brand supports independent farmers with these products. DRY Soda also inspires and sponsors events that recognize and support local farmers and producers.