We often see examples of America’s extreme love for bacon. Kraft homestyle partnerred with sports website BleacherReport and promoted one of their new pastas with shap cheddar and bacon flavor by baconizing the sports website. For the baconized website 1.000 strips of bacon were used.
Mexican restaurant Chipotle collaborated with country music legend Willie Nelson and film-maker Johnny Kelly to create an animated video. In the clip they emphasize the importance of developing a sustainable food system. It’s a clear positioning strategy by the restaurant, that has a very complete website as well.
De Vereeniging and De War organize the ‘Kromme Komkommer diner’ (Bended Cucumber dinner) in Amersfoort on the 20th of July at 17.30 o’clock. The ingredients for the dishes are saved from the waste bin, the expiration date has just been passed for exemple or the vegetables and fruits are not perfect enough to sell them in supermarkets. In between the courses various speakers tell what impact different food rules and regulations have on them. More information at www.dewar.nl, subscibe at eten@devereeniging.nl.
Since June 29, the district Schieblok in Rotterdam offers a new hotspot called the Milk Bar. This is a pop-up concept, created by master students of the art school in The Hague. Guests can come here for a milk drink, a smoothie or other healthy snacks. With this project, they are especially aiming to bring this neglected part of Rotterdam back to life and is part of the project Test Site Rotterdam in occasion of the 5th International Architecture Biënnale Rotterdam.
Some people joke around, if you cannot pay the bill, you will end up in the kitchen to do the dishes. Scotch-Brite, a Brazilian supplier of cleaning supplies, started a marketing campaign to reach the younger target. In several restaurants in Sao Paulo, people receive, when asking for the bill, a Scotch-Brite sponge that read, “Don’t want to pay the bill? Go wash the dishes”.
Although the phenomenon is not that new anymore, the United States is rebuilding 200 cinemas into 4d-cinemas. The extra dimensions consist of the senses feeling and smelling, by adding ventilation, smoking and sense machines.
On the 5th of September ‘Van Rijn Kitchen en Bar’ opens officially, but it’s possible to have a sneak peek already. The dine & dance concept at the Rembrandtplein in Amsterdam has a 7,5 meters high ceiling with a self portrait of Rembrandt van Rijn in a mosaic of acoustic tiles. The open kitchen serves ‘Dutch cuisine fushion with a twist’, Jazzy D will host the jazz-oriented music nights.
Photo: Klijn Fotografie
This climbing wall combines the best of both swimming and rock climbing. There are three routes possible and different difficulty levels.
Taco Bell and ad agency Draftfcb Orange County made QR-codes from lemons and avocados. The codes were used for print ads in US Weekly and People.
Chewing gum brand Orbitz claims to remove coffee stains on teeth. To promote their product, two mascots ran around town to visit people that checked in at local coffee shops via social media. The ambushed people got a chewing gum test kit and were stimulated to mention Orbitz on social media. Check the video.
The Dutch Pastry Team won the third place on the World Pastry Team Championships 2012 in Las Vegas by serving this beautiful dessert. This special plate completes the dish perfectly.
In the north of Italy, in the vicinity of Lago d’Iseo, the Train of Taste (Treno dei Sapori) is passing by. During this train ride, you not only enjoy the beautiful surroundings, but several delicacies from the region will be served as well. In each region, a different delicacy will be served.
It has been done for centuries, but may sound not that common anymore; cooking with hay. It has many applications and several chef use hay in the kitchen. For example, Heston Blumenthal uses hay to smoke his mackerel, restaurant North Road in London serves hay-baked rabbit and Restaurant Jean Georges even serves hay-flavored ice cream.
With the AeroGarden, vegetables, herbs, lettuce and flowers can easily be cultivated all year long. By using aeroponic, the plants will obtain nutrients and water from the air. Watch the movie.
A Sparkling Elixir Reminiscent of Spring, from the Virginal Wine-making Region of Jämtland, original recipe from 1785. Sav is a sparkling wine based on birch sap. The sap is harvested from birch trees growing on the mineral-rich soil of The Great Lake area in Jämtland. If you want more information just watch the German or French youtube video about the wine or check the website of BeNeLux importer Aclusive.
We couldn’t find an immersive Christmas Light Maze in Europe yet, howevere correct us if we are wrong. But we love the idea, another fun read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
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