Restaurantweek during the winter in Boston
19-2-2010
Last March in Boston a “winter” restaurantweek was organised. This restaurantweek wasn’t only meant to eat out good and cheap, one could get discount for cinema- or theatretickets as well.
Norms, social media commercial
19-2-2010
Hamburger restaurant ‘Norms’ came-up with a really nice commercial to focuse the consumers attention at Twitter and Facebook.
The Dutch "Beter Boerenbed" now on Youtube and Hyves
18-2-2010
The Dutch ‘Beter Boerenbed’ is for guests seeking quality on a small scale, for whom the experience itself is most important. It is a very comfortable and spacious tent. The tents at farmersground are CO2 neutral (no electricity, no gas). You have to heat the bath, shower and sauna yourself, of course with a clear instruction.
Coffee-inhalor
18-2-2010
Instead of the ‘Choco inhaler’, David Edwards,of French designstudio Le Laboratoire, made a ‘Coffee inhaler. A shot of caffeine without taking a sip.
Macaron lolly-pops
18-2-2010
We did not yet spot macarons on a stick.
Coca Cola focuses on social media
17-2-2010
Coca Cola will focus more on social media. Under the guise of “be where the customer is” Coca Cola Marketing now focuses on Facebook among others. The key is to offer interesting online content, according to Coca Cola. It is supposed to work better than distributing free samples.
Environmental friendly outdoor showers
17-2-2010
These modern outdoor showers heat water by using solar energy. The only thing needed is a water pipe and the shower provides hot water.
Watching the sunset from a container
17-2-2010
In South Korea they made an observation-point from old shipping containers to enjoy the sunset. Another creative way to use old containers.
A Piagge Ape as winebar
17-2-2010
This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.
Support a number of charities all at once
16-2-2010
Givv is a website where you can specify which charity you want to support and also the amount you want to donate per month. Givv writes off the monthly total and divides it between the different charities. If you want terminate your donations all at once, Givv will arrange that for you.
Hotels in fashion
16-2-2010
W Hotels is the first hotel group to hire a fashion director. Amanda Ross is assigned to design the staff uniforms and the interior of the hotel. She has worked for renowned designers like Julien Macdonald and Dennis Basso, and styled the American TV series Lipstick Jungle.
Co-creation at Starbucks
16-2-2010
Starbucks uses the online tool “My Starbucks idea” to improve their concept. Guests can submit ideas about the products and the concept online. Already 70,000 ideas have been submitted. Ideas that are executed, will be published on the website.
Wine-tea
15-2-2010
In the Bordeaux, France, they make a very exclusive tea. This tea is made from dried red vine leaves and seeds of red grapes. The tea can be found in the more exclusive restaurants in France.
Valentine’s capmaign by Citymarketing Groningen
15-2-2010
Research shows that an overnight stay at a hotel is the most desired Valentine’s gift. The city of Groningen in The Netherlands therefore launched a website where lovers with a webcam can make a message for their partner. After the partner has seen the message, they can book a hotel room in Groningen with one touch on the button.
Domino’s Pizza switches to electric scooters
15-2-2010
After a successful trial in Rotterdam, Domino’s pizza only wants to use electric scooters for pizza delivery within two years. The scooters are less polluting and more quite. The only problem now is that the battery runs-out rather quickly.
Fragrances make an experience complete
14-2-2010
Studies have shown that certain aromas can evoke moods. A smell of mowned grass gives an experience of spring and summer. Certain herbs, certainly not too strong, have a calming effect. Coffee aromas are associated with relaxation and fun and will generate more sales in coffee. Fragrances therefore determine the perception of your customer. Studies have shown that people are 15% longer to stay in a room that smells pleasant.
Working at home?
14-2-2010
This ‘Archipod’ is an excellent alternative for an office. It is elegant, spacious and can be placed almost anywhere. When the door opens up it kind of looks like a modern space shuttle.
Umbrella without sharp edges
14-2-2010
This ‘umbrella blunt‘ is designed to avoid sharp points. It is available in different colors and can handle wind speeds up to 100 kilometers per hour.
Tryvertising in Singapore
13-2-2010
In Singapore 25 degree Celsius opened. This is a (cooking)bookshop with a test kitchen and a café/bar. Recipes from the cookbooks that are sold, are prepared in the kitchen. This allows customers to try recipes before they buy books.
Heinz – squeeze or dip
13-2-2010
After two years of research Heinz has a new portion packaging for their ketchup. Except that this package contains 3 times more ketchup than the old packaging, the user can also choose between Squeeze or Dip. Take the top off the ketchup and then squeeze it out, or remove the foil, and dip.
Culture-campus Vleuterweide
13-2-2010
On the new culturecampus Vleuten this design internet cafe opened. There is an extensive use of wood and different levels. Besides this internet cafe the grounds include a church, homes and a theater.
Meetingspot.nl
12-2-2010
Meeting Spot is the first Dutch demand-driven marketplace to meeting, convention and event venues.
Mobile fire place
12-2-2010
This mobile ethanol fireplace can be installed anywhere without additionalventilation. Thhe mirror in the lid increases the effect of the fire.
Restaurant in The Museum of Arts and Design
12-2-2010
In The Museum of Arts and Design in New York, Restaurant The Robert openend on the top floor. Besides the modern décor and modern lighting and acoustics, the restaurant is overlooking Central Park and Broadway among others.
Online shopping with an extra touch
12-2-2010
This wireless device allows Internet shoppers to feel the structure of garments or other products and smell products through scented cartridges. This allows a webshopper to better determine whether a particular product meets his or her demands.
