Drunken direction signs
29-3-2011
In the marketplace Nehru Place, in Asia, is the pub First Floor located. Despite of zillions of shops, the people did not spend their time in the pub. The marketplace is infested with billboards, but the people have learnt to ignore them. So First Floor got Human Direction Signs ‘drunk’. They were pretending to be happily passed out at various spots with the distance and direction to the pub. According to First Floor they saw a 62 % increase in customers.
Free Cone Day!
28-3-2011
As a way to thank the Ben and Jerry’s customers for their support and to celebrate 33 years of Ben & Jerry’s, the Ben & Jerry’s scoop shops all over the world, are happily giving the ice creams away!
Toilet Paper Origami or tolegami
28-3-2011
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There is no shortage of imagination in applying the Japanese technique of folding (origami) toilet paper: tolegami presents itself as a variant of origami. The tolegami is already prominent in some hotels, the tolegami takes various forms in order to customize the toilet paper.
Green tomato juice to celebrate spring
28-3-2011
Alain Milliat does make very good fruit juices in bottles. This spring he launched fresh green tomato juice. It’s ideal for brunches, sunny afternoons and aperitifs.
Go fast on a canalbike in Amsterdam
28-3-2011
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Although a movie from 2010, we do put it on our website. Nice ad with humor for an energy drink. Go Fast gave away their energy drinks at a motorized canalbike in the Amsterdam canals.
Wrap ‘N’ Mat
28-3-2011
Wrap ´N´ Mat is a reusable food wrap which is environmental friendly and convenient to use. It keeps bread, cookies and sandwiches from drying out. Wrap ‘N’ Mat is also machine washable and can be used again and again.
Playland McDonald’s for grown-ups
25-3-2011
McDonald’s Playland in Sydney is specially build for grown-ups. McDonald’s always advertises ‘I’m Loving It’. Now the grown-ups can experience this as well. Watch the movie.
Living legacy champagne
25-3-2011
Champagne House Perrier-Jouët celebrates its bicentenary with the unveiling of Bi-Centenaire Champagne, the very first living legacy champagne designed to be passed on to future generations.
The world’s first beer with pure gold flakes
25-3-2011
French brewery, i-Bière launches ’24 Carats’; the first beer containing flecks of 24 carat real gold. This beer will be an expensive one, about € 50,= per bottle of 75 cl.
Platform that rewards people who identify and tag products on photographs
25-3-2011
Emma Active is a new platform that rewards people who take the time to identify and tag products on photographs. Consumers tag the photos en link these products to brands and products, and are linked through to a brand page where the product can be viewed and purchased. These ‘sellsumers’ are the advertisers and will be rewarded for this.
Big Cow missing
25-3-2011
Funny marketing campaign by Adelade Casino. Marketing agency Jamshop organized a campaign of the missing ‘Big Cow’. During each announcement, ‘coincidentally’ an announcement of an 18inch beef appeared. Watch the movie.
New fancy way of seasoning
24-3-2011
Use more than only pepper or salt to season your dishes. With these Spice Sprays you season your dishes to your specific taste. The Spice Spray is available in de tastes of basil, garlic, truffle, curry, chilli pepper, oregano, lemon and sea salt.
Fitness coffee
24-3-2011
The Healthy Coffee Company is a new kind of coffee company that respects all the health benefits of coffee as well as the taste. This Italian coffee made of 100% natural ingredients, the first fresh-brewed coffee of its kind. It contains over three times the amount of anti-oxidants than green tea and it is lower in calories than the original coffee.
Voice controlled culinary app
24-3-2011
The iCookbook iPad app is specially made for chefs at home. Normally you must use your food-covered fingers to scroll through the recipes, but this app is voice controlled. You will use voice commands to follow the recipes’ steps without touching the screen.
Google helps its employees to lose weight
24-3-2011
In the canteens of Google, the large plates are replaced by small plates. They will fill their plates less and therefore the employees will eat less. According to Google, this can lead to a 5 to 8 kilo loss in one year time.
Send a Lifetoken
24-3-2011
Lifetokens is a new way to send a message. Online messages are attached to real physical tokens and delivered via mail. The tokens have an image on the front and a unique code on the back. You can read your message by entering this code on Lifetokens.com
Edible pen
23-3-2011
A pen you can chew on and can be entirely eaten. The candy that is used does not stick and doesn’t melt when it is in your hands.
The floating hotel
23-3-2011
The Ark Hotel is a concept, designed to be protected from extreme weather and is self-reliant. The arch-shaped building has a structure that enables to float and the wind turbines are used to create energy. This innovation is not a prevention against global warming, but is rather dealing with a new reality.
Capture your life with Lifelapse
23-3-2011
The Lifelapse Experiment is an iPhone app that will take a picture every 30 seconds of your life. You will never lose a special memory and you can replay your life in high speed. In fact, you can relive a day of 24 hours in about 24 seconds. All you need is the Lifelapse app and the LifePouch, a special carrier for your iPhone to make sure the camera is always visible.
Bols launches liqueur foam
23-3-2011
Lucas Bols launches the Bols Foam, which is according to the manufacturer’s, the first and only liqueur foam in the world, and is available from April. The purpose of the foam is to finish cocktails or mixed drinks, shots, wine, soft drinks, beer, coffee and desserts.
Cereal boxes come alive
22-3-2011
Its fabulous packaging uses induction power to create some of the most amazing cereal boxes. It can illuminate in stages to create an eye-catching effect.
Webshop for wines served in restaurants with Michelinstars
22-3-2011
The Netherlands has a new wine website that offers only wines that are served in restaurants with Michelinstars. The best sommeliers of the Netherlands determine the assortment of the wine website: Sterwijnenthuis.nl. By each wine is mentioned at which restaurant the wine is served.
Pop-up designrestaurant The Cube
22-3-2011
The Cube, the pop-up restaurant of Electrolux offers a combination of design, star cuisine and special locations. The pop-up restaurant will serve its first meal in Brussels from March 25 to July 3 on top of the Arc de Triomph in Jubelpark. The restaurant, provided by the Belgian chefs Bart de Pooter or Sang-Hoon Degeimbre, has one large dining table that can accommodate only 18 guests. After Brussels the restaurant will go to Italy, Russia, Switzerland and Sweden.
The WalkIN app
21-3-2011
The WalkIN app is a wonderful feature to have on a smartphone when there is a long queue at the restaurant. This app lets people reserve a table by simply scanning the QR code at the doors. You don’t have to wait in line and you will be notified when a table is ready.
Snap a photo of a bill, then click to pay
21-3-2011
Danske Bank has found a new way to make online payments easier. First you download the bank’s mobile app and then use your phone’s camera to snap a picture of your bill. All the relevant information is automatically filled in and you only have to click on pay.
