Facebook: thegrindzaLatte art to perfection, cappuccino served in a cone! Dayne Levinrad works at The Grind Coffee Company in Johannesburg (South Africa). He developed one of the Instagram trends of the moment: coffee in a cone. We already wrote about it in our ‘trends we spotted this week (21)‘ but when we made a round-up of all the ice-cream trends we spotted this summer we thought this trend deserved its own article. read more
Frozen food producer ‘Birds Eye’ found out that around 52% of the people take pictures of their meals. This gave Birds Eye the idea to open the pop-up restaurant ‘Picture House’ where consumers can pay their bill in a special way. Guests pay by taking a pictures of their meal and share it on Instagram with the hashtag #BirdsEyeInspirations. This promotion is part of the digital campaign to promote their new range of premium evening meals. The pop-up restaurant ‘Picture House’ opens in Soho, London this week and will pop-up in Manchester and Leeds in June.
Frozen food producer ‘Birds Eye’ founded out that around 52% of people take pictures of their meals. This research gave Birds Eye the idea to open the pop-up restaurant ‘Picture House’ where consumers can pay their bill in a special way. Guests pay by taking a pictures of their meal and sharing it on Instagram with the hashtag #BirdsEyeInspirations. This action is part of the digital campaign to promote the new range of premium evening meals. The pop-up restaurant ‘Picture House’ opens this week in Soho, London and will open its doors in June in Manchester and Leeds.
Starwood Hotels & Resorts guest loyalty program Starwood Preferred Guest advertises on Instagram. It is the first advertising campaign by a travel brand on the social media platform. The campaign runs through February 4 on mobile and desktop devices. The photos used in advertising on Instagram are already published by the brands and promoted within the feed of people who don’t follow them.
There are seven real life Instagram signs placed around the new building of music stage ‘TivoliVredenburg’ in Utrecht, to give it more attention. Passers-by can make photos through one of the colored filters and share it via Social Media with the hastag #TivoliVredenburg and #reallifeinstagram. #reallifeinstagram was created by the Brazilian artist Bruno Ribeiro. He placed thirty cardboard Instagram signs with color filters nearby London’s attractions. He wanted to imitate the filters used by Instagram.
Now it is possible to print your favorite Instagram photos on marshmallows. Very simple, you choose nine of your favorite Instagram photos and Boomf delivers the pictures on 4cmx4cm vanilla marshmallows. The site advises to use relative simple pictures with a good contrast. At this moment, the marshmallows are only available in the United Kingdom for £ 12, but there are plans to introduce the marshmallows internationally next year. A nice gift for the holidays: a marshmallow with your favorite photo into a hot chocolate during the cold winter days.
After the Twitter hotel in Majorca, the first Instagramhotel is now opened in Australia. Hotel 1888 has 90 rooms decorated with photos take by guests and is fully dedicated to Instagram. When you have more than 10.000 followers on Instagram you will get a free stay at the hotel and the guest/photographer of the Instagramphoto (of the hotel) of the month also receives a free additional stay. The hotel has a special room where you can take photos of yourself and guests are guided through the environment by an Instagram map.
Restaurant Comodo, located in New York, introduced an Instagram menu. When you cannot decide what to order, check out the recommendations of your friends through the photo application Instagram. You can upload your photo’s as well under the hashtag #ComodoMenu to suggest your friends about the Comodo menu.
You can edit photos directly on your smartphone with Instagram. With the Instaprint booth it is possibly to print the photo directly. The booth collects all the printed photos. Great idea for clubs.
The Cheesecake Project in Amsterdam - cheesecake Basque style 
The Cheesecake Project in Amsterdam - cheesecake Basque style 
Restobar Massalia in Amsterdam - French - Greek menu
Restobar Massalia in Amsterdam - French - Greek menu
Restobar Massalia in Amsterdam - French - Greek menu 
Restobar Massalia in Amsterdam - French - Greek menu 
Restaurant Surf & Turf in Utrecht
Restaurant Surf & Turf in Utrecht
Restaurant Surf & Turf in Utrecht
Restaurant Surf & Turf in UtrechtWe spot fun, new concepts every day. This week, the artisan cheesecakes of the Cheesecake Project in Amsterdam, they created their own recipe for Basque style cheesecake. Massalia, a French-Greek restobar, which recently also opened in Amsterdam, where you can enjoy the influences of both French and Greek cuisine. And Surf & Turf, which opened its doors in Utrecht this September, where you can enjoy a refined selection of fish and dry-aged meats.
We wish all these entrepreneurs and their teams lots of fun and success with their concepts. More information below!
2 minutes read
We couldn’t find an immersive Christmas Light Maze in Europe yet, howevere correct us if we are wrong. But we love the idea, another fun read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
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