SAIL Amsterdam has interactive long range beacons
Unique interactions between tall ships and smartphones via long range beacons at SAIL Amsterdam
Every five years, SAIL Amsterdam is the epitome of historic tall ships. Next to the historical ships, SAIL has a world first in the field of mobile innovation this week as well. Using long-range beacons and the inBeacon software platform which was developed in the Netherlands, spectators get automatically information about some 10 special ships via the SAIL app once they are in the neighbourhood.
A unique experience during the SAIL-in-Parade
During the SAIL-in parade specially developed long-range beacons offer information about the ships to a range of 300 – 350 meters. Beacons are placed on either side of the tall ships to cover the span of the Noordzeekanaal which is 400 meters in total at some points. The information about the ships will automatically be provided when the ship is nearby and the viewer has installed the free SAIL app and a Bluetooth connection. High in the mast of the bark ‘Europa’ a webcam is installed that broadcasts unique live view images. The viewer gets a link to the images via the SAIL app as soon as the ‘Europa’ sails along.
Range up to 300 meters
Until recently beacons a maximum range of 50 meters. The long-range beacons that are used during SAIL contain specially developed chips that allow an effective range of up to 300 meters.
Innovative technology with a Dutch character
The Dutch inBeacon is a cloud software platform that interacts with the owner of the smartphone as relevant as possible. The smartphone interacts with the environment, or the environment reacts to the smartphone.
SAIL app
All beacon interactions take place via the SAIL app that is available for free at the Apple iTunes store and Android Play store . The app works on all new iPhone version 4s and virtually all newer Android devices from version 4.3.