#Wildplanting By Bram Ladage
7-7-2015
On 26 June, a team of Bram Ladage planted potato plants at several places in the city of Rotterdam. This #wildplanting promotion celebrates the beginning of the potato season. Potatoes plants are planted by end June and the result will be harvested at Saturday, 12 September during ‘The Potato Harvest Day’.
#wildplanten
In their video one of the potato plants is planted at the center spot of ‘The Kuip’ (football stadium of Feyenoord) and the greengrocer Mehmet was surprised. “The potato is a fine Dutch product,” said Rocco Ladage of the company. “With this wild planting promotion we want to draw attention to this wonderful natural product and invite everyone for the Potato Harvest Day.” The promotion can be followed on social media via #wildplanten.
Bram Ladage and storytelling
Bram Ladage uses storystelling to tell the story behind his company and the main product he sells. In The Netherlands we have a lot of snackbars (kind of Chips shops), Bram Ladage owns a lot snack bars in and around Rotterdam. In 2012 they organized a ‘get familiar with the origine of your fries’ day. Anyone interested could join his team at a potato farm in Numansdorp to lift some potatoes. These potatoes were processed into chips on the spot. Bram Ladage also auctioned the first crate of newly harvested potatoes, the revenue of this crate went to the Sophia Children Hospital in Rotterdam. And some golden potatoes were hidden in the field for extra prizes.
Local touch
6-7-2015
Restaurant Joelia at the Hilton Rotterdam has incorporated a local touch of ‘Rotterdam’ in their restaurant and in their menu.
Local touch
Those who visit horecatrends.com on a regular basis know that I like to share distinctive details and small welcoming gestures. Last week I had dinner at restaurant Joelia, where Mario de Ridder is the chef. The interior of Joelia has had a lot of attention in many magazines with its striking design. My eyes immediately fell on the original placemats at the bar and the back of the bill afterwards. The reference to the Coolsingel in the Monopoly game is a nice local touch to this cosmopolitan concept.
Also a local touch on the menu
In his menu Mario de Ridder (former owner of the Zwethheul**) also added a local touch: ‘Colors or Rotterdam’. And although I have some ties with the city, I must confess that I had no idea of the colors of the city. That seems to be green and white, which was reflected in a delicious fish entree. And if you have the possibility to eat at Joelia’s at least try the ‘uitsmijter Joelia’, it’s so delicious! As listed on the website, Mario offers his guests an experience of top-gastronomy in all its facets. You can enjoy the Joelia’s Bites in the food corner or sitting at the bar, enjoy an aperitif in the wine cellar or experience Mario’s talent at the chef’s table or in the restaurant. We will be back, Rotterdam has a new top-level restaurant which we certainly recommend! ^Marjolein
The film about Great Coffee
3-7-2015
Watch this gorgeous short film (15 min) about Great Coffee. It is the story of passionate coffee connoisseur Søren Stiller Markussen, the owner and founder of Great Coffee in Aarhus, Denmark.
Great Coffee
He visits a coffee farm from Frederico Pacas (Café Tuxpal) a farm with six generations experience in the family that’s based in Finca Santra Petrona, El Salvador. He also visits New York for inspiration and notices that the baristas are all pursueing a unique style.
In the video Søren Stiller Markussen shows three different traditional methods of processing coffee beans.G
– Natural: drying the coffee with the skin
– Water processed: rinse the skin of with water
– Honey processed: Processed with honey Black (without water) and yellow honey (with water)
By measuring the sugar level during the fermentation process, the process can be stopped at the right moment to get a full, sweet body. The desired sugar content is 18-22% and takes about 4 hours to ferment, after that carbon dioxide and alcohol will start to form.
During the movie the coffee connoisseur gives a glimpse into his personal life as well. He explains his motivations in his life, in which Jiu Jitsu and swimming in the sea play a significant role.
Groups app The Happening popular among young people
3-7-2015
The Happening is an app for creating useful grids and sharing locations or photos all in one.
The Happening
After setting up a dating app, Frank van Viegen and Jelmer Feenstra came up with the idea to create an easier group communication tool than Whatsapp together with colleague Emiel Mols. They developed the Happening app which has been downloaded more than 100.000 times already. Group discussions in Whatsapp can become lengthy scroll sessions, the Happening is easier to use and navigate.
Photo Hunt and Game Ranking
The app provides practical solutions to problems, combining a pick-a-date app, shopping lists, a photo sharing app and a latitude app. Its popularity is partly due to a Photo Hunt feature where users get assignments, for example to create a selfie while you hug a tree. One of the other viral features is a Ranking Game to rank friends in a top three with questions like “Who is the funniest when he’s drunk?”, the feature is quite similar to the television program ‘Ranking The Stars’.
On all devices and web interface
The Happening is available for both Android devices and Apple’s and downloadable in the Apple Store and Play Store. The app is available for Windows computers and Mac computers as well.
Listen to the sounds of Paris in Amsterdam
2-7-2015
A billboard with inspiring sounds from other cities. Pedestrians in Paris, Brussels and Amsterdam are invited to listen to each other’s original sounds through their headphones at interactive billboards.
Listen to the sound of
The railroad company Thalys uses these 3 billboards to inspire passers-by with a sneak pre-hearing of a new travel experience. They of course want to encourage you to use the train to go and explore nearby cities. The billboards are made in collaboration with French advertising agency Rosapark.
Each billboard represents a city, the billboard of Amsterdam has 1352 sounds to tell the passers-by, Paris 1460 sounds and Brussels 1889. Pedestrians are invited to plug in with their personal headphones and start exploring. Enjoy a sound from Paris while strolling your hometown Amsterdam.
Like Pop-Up City describes, the billboards explore a new way of urban advertising. The focus on hearing is added to the visual impact of billboards. And with most of the people carrying earplugs nowadays, this technique might be used more…..
York & Albany brings the beach to central London
2-7-2015
The sunglasses, flip flops and beach balls thrive well at the city oasis of York & Albany’s Beach Shack in London, where you immediately get the summer vibe.
Be transported from the heart of London to a beach bar at the courtyard of Gordon Ramsay’s York & Albany. The seaweed Martini or Bacardi Rum slush served in a mini bucket with scoops as spoons will definitely get you in the mood, otherwise the alcoholic popsicles with Pimm’s liqueur will do so.
Beach Menu
At the restaurant they serve a selection of tempting bites such as mini fish ‘n’ chips, bite-sized Cumberland sausages and jars’ with pickled seafood. For the big appetite, there is a Beach BBQ menu that includes grilled burgers and vegetarian kebab with salad, fries and potato salad but without the usual sand between your teeth.
Ice cream with caramel popcorn and cotton candy
If baking in the sunshine isn’t enough, a choice of sugary desserts will get you in the sandal-mood. With raspberry custard doughnuts, banana split ice-cream and a do-it-yourself ice cream machine that’s offering soft serve scoops of strawberry cheesecake with candy floss and caramel popcorn. Wow! Now that’s an ice cream cone (referred to as a 99) for the 21st century!
Beach bar arrangement for groups
Londoners don’t have to travel to the coast during these hot days, they can put their feet in the sand at York & Albany’s Beach Hut as well. The selfies made there will give the impression that they originate from the beach in Camden and not from central London. The beach bar is available for exclusive dinners up to 12 guests. For thirty pounds per person, guests can enjoy different savory and sweet snacks and two cocktails.
It’s a wonderful way of enjoying the summer feeling in town, even during less sunny days!
Teisseire publishes the city guide ‘Joi de vivre in Utrecht’
1-7-2015
French flair in Utrecht. The French lemonade brand Teisseire – sponsor of the Tour de Fance – has collected the coolest hotspots in Utrecht in the city guide ‘Joie de vivre in Utrecht’.
Shop and enjoy Utrecht like a Parisian. With the city guide ‘Joie de vivre in Utrecht’ you can see Utrecht through the eyes of a Frenchman or Françoise. The guide also includes stories from French inhabitants of Utrecht, recipes of French delights and (non-alcoholic) cocktails. This guide is made in consultation with the blogger Liselotte of liefsuitutrecht.nl. ‘Joie de vivre in Utrecht’ can be downloaded from their website.
Who drink cordials?
The Dutch love lemonade: almost a 25% even drink one or more glasses of lemonade per day. Most of the lemonade drinkers (80%) mix the syrup in the traditional way: with water. Only 13 percent will add the syrup to sparkling mineral water. These results came out a representative survey of more than 540 Dutch people from 16 years and older, commissioned by Teisseire.
In terms of taste almost half of the Dutch always drink the same flavor. Especially ‘traditional’ flavors such as strawberry and selected berries. Men prefer orange more often than women, while a lemon flavor is more popular with the ladies. Another difference between the sexes: men drink more limonade than women. A whopping 26 percent of men have one or more lemonade drinks per day compared to 20 percent of women.
Teisseire: add a touch of French flair to your glass of water
As French brand, Teisseire emphasized on showing how something as simple as cordials can add a touch of French flair to everyday life. “Our dream is to turn any drink into a moment to enjoy,” says Michelle Blankenburgh, brand manager Teisseire Netherlands. “Transform your glass of water for example in a Virgin Mojito with Lime and Mint syrup or give your smoothie a boost with a touch of Currant & Elderflower syrup. This way you add a little joie de vivre to each day.”
Teisseire is present during the Avant Tour and the advertising caravan at the Jaarbeurs in Utrecht. Teisseire has a French patio there where everyone is welcome to enjoy a glass of lemonade.
Terrace Café Rotterdam offers panoramic view of the skyline and the Maas
30-6-2015
Café Rotterdam was already an icon on the Maas, but is lifted to a higher level after a major renovation. With the reopening of Café Rotterdam directly above the Cruise Terminal, the ‘Wilhelminapier’ gets a real boulevard look.
Terraces with panoramic views are popular
We already know for a while that rooftop terraces have become very popular worldwide. Paris, New York, Istanbul, every metropolis is graced with (roof)terraces with beautiful views. In Amsterdam we have some pretty roof terraces with great views, such as the Skylounge at the DoubleTree by Hilton Hotel and the roof terrace ‘s at the former oil rig at the REM Island which is now a restaurant. The terrace of Café Rotterdam, at the same level of the Erasmus Bridge and the Cruise Terminal, offers a unique panorama of the Maas and the skyline. A new hotspot in Rotterdam this summer!
Café Rotterdam
The interior of Café Rotterdam breathes Pre-war Rotterdam class: large windows that offer plenty of light, high ceilings and modern details. The Chef Merijn Sips (formerly Librije’s Zusje ** in Amsterdam) serves a Mediterranean cuisine with international appeal. A business lunch, a delicious Sunday brunch or a romantic dinner, it’s all there. Apart from the restaurant area, there is a long bar where you can enjoy a cocktail, Gin & Tonic, authentic Schiedam Jenever, beer or a glass of wine with the Dutch delicacy ‘bitterballen’ (small round croquettes). The new Café Rotterdam is the youngest member of the Dudok Group which is a leading company in the hospitality and event industry since 1991.
Mobile charging stations are becoming increasingly essential ….
29-6-2015
Implug also provides mobile charging points for smaller hospitality companies. A great ‘innovative’ hospitable gesture and certainly an added value for your venue with mobile payments in mind! And besides that, it’s another reason to have a drink at your venue!
I am glad that I will soon get a new phone, the current battery is low within no time! And I am not even a fanatic user of a lot of apps on my phone. The rapidly dying battery has become a well-known social problem that especially affects the younger users up to 35 years. Thankfully more and more mobile charging stations are placed at public places like the library, at airports and railway stations but also in the hospitality industry. And the welcoming gesture remains hospitable even if you let them pay, your guests are already happy that they can stay online!
Mobile charging stations are rapidly evolving
At the end of 2012 we’ve spotted the first charging station for cell phones in the Netherlands at Stravinsky eten & drinken in Hengelo (The Netherlands). Nowadays there are several parties that offer these charging stations like the pillars by Charge to go. These pillars are also equipped with a display to present advertisements to your guests. ^Marjolein van Spronsen
ID&T and Coca-Cola collaborate for recycling at festivals
26-6-2015
Entertainment company ID&T and manufacturer Coca-Cola have been partners in sustainability since 2012. Together they want to encourage visitors of festivals and events to recycle. This summer they are working together for recycling at festivals in The Netherlands.
Recycling at festivals
ID&T and Coca-Cola are working together at three festivals: Defqon.1, Mysteryland and Welcome to the Future. At each festival there will be a couple of facilities available that will give people the chance to recycle. There will be ‘Green Teams’ walking around the terrain that encourage the visitors to throw their garbage in the right bins and they keep the terrain clean as well. There will also be a recycling-booth present where visitors can learn why recycling is important and how they can contribute.
A successful collaboration
Milou Hamelers, Recycling Manager of Coca-Cola Enterprises, says that they are very happy to work together with ID&T because their festivals attract hundreds of thousands of visitors. “This is a wonderful chance to show our involvement in sustainability and recycling.” she says. In an inspiring way ID&T and Coca-Cola would like to show people that a lot of garbage still has value after being thrown away in a bin.
Handcrafted Caorunn Gin from Scotland
26-6-2015
Caorunn Gin from Scotland is a ‘wildly sophisticated Scottish Gin’ by Gin Master Simon Buley who prefers using wild, natural ingredients.
Coarunn Gin
Caorunn Gin (pronounced “ka-roon”) is from the Scottish Highlands and is made at Balmenach Distillery, which main activity is distilling whisky. The distillery was founded in 1824, it has a rich history and has been active for almost three centuries.
What is gin made of?
Caorunn Gin is handcrafted by Simon Buley, using traditional gin botanicals such as juniper, coriander, orange peel, lemon peel, angelica and (Chinese) cassia bark(yes, there are more types of cinnamon!). Caorunn is the Gaelic word for Rowan Berry, one of the five locally foraged botanicals. On top of the Rowans, the gin is infused with Coul Blush Apples, Bog Myrtle, Heather and Dandelion.
Wild foraging
The peculiarity of this gin is the combination of the five ingredients that are locally gathered by the Gin Master and the small batch, handcrafted process in the world’s only working copper berry chamber that was used to make perfume in the 1920’s. Because the people at Caorunn are great lovers of wild ingredients, they also encourage bartenders to go foraging and to collect delicacies in the wild that can be used for handmade cocktail ingredients.
Caorunn & Tonic
Caorunn Gin is perfectly served with Fever Tree tonic water and a slice of red apple to further invigorate Caorunn’ s dry and crisp taste. In Scotland they like it strong, one part Caorunn and one part premium tonic water.
Dominique Ansel opened a new bakery – in Japan!
25-6-2015
Leonie van Spronsen has lived in NYC and became a fan of the bakery of Dominique Ansel. She now follows his Instagram account and loved the communication around the opening of the bakery in Tokyo.
Last Saturday it was finally opening day at the DAB (Dominique Ansel Bakery) in Tokyo, loyal followers of his Instagram account had been prepared for this day a long time and it did not disappoint.
Hospitality, guest experience by Dominique Ansel
Dominique Ansel seems to be one of those rare people that truly understands hospitality. It’s not about just making beautiful products (which he definitely does by the way) but it’s also about guest experience, it’s about appreciating your customers, it’s about interacting with your customers, it’s about creating a brand experience, and boy is he the master of that. See the snapshots of DAB Japan’s opening day on Instagram.
By tracking the opening day like this on Instagram and explaining and sharing his ideas, his vision and his activities, Dominique Ansel is clearly busy building a hospitality empire. And by being such a humble, cool and inspiring person on social media, there is no one in the world you would want to have that empire more than him.
The next step? Maybe return to Europe to turn us into line-loving pastry fans as well? I vote for Paris! Leonie van Spronsen
Start pilot foodtrucks in Amsterdam
24-6-2015
On 29 June, a pilot with foodtrucks starts at 24 locations in Amsterdam. At these locations fifty food-entrepreneurs and their foodtrucks will rotate every half-day.
Foodtrucks in Amsterdam provide ‘Tasty streetfood’
This Monday 29 June the foodtruck pilot ‘Tasty Streetfood’ kicks-off in Amsterdam. At 24 locations in Amsterdam around fifty innovative food-entrepreneurs will sell their food on the streets. The entrepreneurs will change location every several hours taking shifts on the various locations. The city of Amsterdam is the first municipality in the Netherlands that gives entrepreneurs the opportunity to provide street food from foodtrucks at various spots in the city, besides the well-known food truck festivals of course.
Selected from 150 entries
Those interested could apply until 12 March and in total the municipality received more than 150 entries. The initiatives were valued based on a points system that valued food (whether organic, locally produced, innovative), innovativeness of the concept and sustainability.
Locations and Streetfood app
Because the food trucks change location between the various designated spots every few hours, a wide range of street food offerings will be available on every location. When drawing up the rotation schedule, the municipality will take the requests from the owners into account as much as possible. Check the locations on this image or maps.amsterdam.nl/markten. Want to know where your favorite foodtruck is located at the moment? Download the Streetfood app via ‘Reizende Sterren’ (Travelling Stars) http://reizendesterren.org/reizendesterren.org/?p=344.
Aspire healthy fat burner at the terrace
24-6-2015
The Aspire soda is a fat burner for everyone that wants a healthy alternative at the terrace.
In general the number of refreshing healthy drinks at a terrace can be counted on one hand. Most soft drinks are loaded with sugar and plain water will soon bore you after a few glasses.
Aspire is a healthy alternative
Recently, there are several terraces that serve a soft drink that is sugar free, contains no calories and even promises to burn body fat. It’s ‘Aspire’, a lightly carbonated canned refreshing drink. The drink contains caffeine and is available in the flavors ‘Cranberry’ and ‘Apple with Acai’. The ingredients increase the metabolism, suppress appetite and the drink claims to accelerate weight loss. For the desired effect the producer recommends drinking two cans per day for two weeks, and to combine the drink with a healthy lifestyle (of course).
Ingredients
With ingredients like guarana (energy), caffeine (energy), green tea extract (increase the immune system), L-carnitine (to stimulate body fat burning) and taurine you will buy yourself a booster and body fat burner that does not cause a sugar dip afterwards. It certainly complements the range of beverages at most of the terraces nowadays, not the least because it tastes nice! The drink is already sold at Hampshire Hotels, SportCity, Mövenpick, Healthcity and Corpus. Have you spotted it somewhere else?
The McBike
23-6-2015
This takeout container should actually have been invented in the Netherlands! But McDonald’s has worked with the ad agency Tribal Buenos Aires in Argentina to create this McBike packaging.
Takeout packaging for cyclists at McDonald’s
This cyclist-friendly packaging is a recyclable, compact container for a burger, fries and a drink. The burger and the fries each have their own compartments. You can attach the package to your bicycle’s handlebars. The design ensures that the drink is kept upright.
The McBike packaging will also be launched in the Netherlands
The McBike package is launched in Copenhagen, Denmark. Copenhagen is one of the most cyclist-dense cities in the world. But it’s also launched in Medellin, Colombia. We’re lucky, Amsterdam is also on the list of McDonald’s to launch the McBike … ..
Rooftop concert by Hooghoudt and Kensington
23-6-2015
The Dutch band Kensington and Hooghoudt distillery will end this summer with a bang. They join forces for a rooftop concert somewhere on a roof in the Netherlands.
Rooftop concert
The rooftop concert will be held at the end of the festival season, early September. Consumers can win tickets for this special experience by buying a Hooghoudt bottle or a Hooghoudt Kensington package at one of the Gall & Gall stores in the Netherlands. The Hooghoudt products contain a unique code that could provide access to the concert. The promotion runs from 22 June to 15 August 2015.
Cocktail Maker
It’s also possible to win tickets through the online cocktail maker tool of Gall & Gall. The practical website guides you to the perfect cocktail recipe and looks a bit like the Gastronomixs tool. After choosing a cocktail recipe people can submit suggestions for ingredients. Anyone that sends in suggestions for ingredients via the website, can win a Fever-Tree cocktail workshop as well.
Smaakmakers
Hooghoudt started the collaboration with the band Kensington to attract a broader audience. Check out the road movie from Hooghoudt about these talents from Utrecht. Besides working with Kensington, Hooghoudt works together with young and enthusiastic professionals since January 2015. They call them their ‘Seasonings’ and award-winning bartender Lennart Deddens is one of them. With the ‘Seasonings’ they want to inspire and give everyone access to special mixes and exciting recipes. “But inspiration is more than just good taste, it’s also acquired by shared experiences, such as a unique rooftop concert” says Niels Grootenboer, marketing manager at Hooghoudt.
Stories from WaterReijk Weerribben Wieden
19-6-2015
The campaign “What drives you?” is an initiative by WaterReijk Marketing in collaboration with businesses, residents and visitors to the region. The campaign aims to acquaint the Dutch audience with the stories from the region.
Life-size milk carton
Besides the launch of the online magazine www.enwatdrijftjou.nl, a life sized milk carton from Weerribben Dairy was revealed and is one of the examples of how the campaign is being promoted throughout the country. The carton was unveiled by entrepreneurs Klaas de Lange from Weerribben Dairy and Martin Kruithof of the Restaurant Lindenhof.
Famous icons
Via the famous icons such as Giethoorn and the Weerribben the campaign seduces (online) visitors to explore other stories and secrets from the area as well. The stories are told by entrepreneurs, residents and visitors in the form of videos, interviews, blogs and photos in the online magazine. The first stories are movies of the Weerribben Dairy and Restaurant de Lindenhof. Various event posters, social media and joint promotions will support the campaign.
Cooperation with Weerribben Dairy
One of these joint promotions is with Klaas de Lange from Weerribben Dairy. The story of Klaas in the Weerribben is one of the stories in the campaign, it is brought into the country via a life-size milk carton. In the milk carton hides a refrigerator with cups of milk to promote the campaign.
Bundling stories
WaterReijk Marketing intends to bundle remarkable stories of the area in this campaign. Entrepreneurs, residents and visitors are also invited to share their story and become ambassadors of the region.
Allergens Legislation: you can make it easier on yourself
19-6-2015
Look for vendors who sell allergen free products! It can make your life a lot easier.
Do you already have an allergy information menu? Is it part of your food safety plan? Late last year we were busy with the new legislation but it’s no news anymore. A lot of restaurants have an indication on the menu that an allergy information menu is available, but there are also restaurants without any information. And of course you also have restaurants who think they can get away with mentioning the possible allergies you could have.
VA Foods, allergen free products
Meanwhile, there are several producers entering the market who have taken the allergens as a guideline for their products. Like for example the Valuas croquette developed by Master Chef Eric Swaghoven from restaurant Valuas (*). Recently we came across the products of VA Foods (in the Netherlands) they sell a line of snacks for those with allergies. They use high-quality fresh and pure ingredients as much as possible and try to avoid flavor enhancers, preservatives and colorants.
The couldn’t make the law easier but you can make it easier on yourself
If you find it difficult to make meals without the allergens, start looking for producers who have already done a lot of work for you. For example, VA Foods sells products such as croquettes, hot dog, puff pastry, ragout and bread. Their products all meet the internationally recognized VITAL-2 standard. So the products are gluten free, lactose free, peanut free, nut free and free from other common allergens. By finding this kind of suppliers, you can make it easier on yourself …
Changing pop-up location Rotterdam Central Station
18-6-2015
Pop-up food concept ‘Eten Centraal’ opened at Rotterdam Central Station on 16 June. It is a new initiative by The Food Line-up in collaboration with NS Stations. The pop-up location changes every two weeks with another small street food entrepreneur from the city.
Changing pop-up
The Food Line-up was one of the initiators of the street food debate about new permits that would benefit diverse and sustainable street food. Now they’ve set their crosshairs on high traffic destinations like the Rotterdam Central Station. With pop-up stores like ‘Eten Centraal’ railway stations will surprise travellers with a weekly changing selection of several local entrepreneurs. The focus is now on empty shop spaces that require temporary filling at Rotterdam Central. If successful, this may result in temporary fillings of empty spaces at other stations. It makes stations thus even more attractive for everyone.
The Switch
Every two weeks during “the Switch” a new business will build up in the pop-up store. In 46 days, more than seven Rotterdam heroes will serve a diverse menu including Old Scuola Pizza Napolitana, Man met Bril Coffee, Saté man with Toko to go, Fritez Haute friture, Pinky Rose lemonade, Jumble Korean Food and Rotterdam brewers. The website and Facebook will show the complete list of entrepreneurs and time tables.
Groundbreaking
“The pop-up street food concept is truly groundbreaking,” according to Lotte Wouters and Maartje Nelissen. “For the first time a high traffic location like this provides room to small local businesses next to the fixed formulas and usual suspects on locations like these. Travellers can now also enjoy the offerings of local entrepreneurs at Rotterdam Central Station, one of the most prominent places in the city, and taste the identity of the city and its inhabitants. “
Asian Baba Rafi format starts in Alkmaar
18-6-2015
The initial establishment of an innovative European kebab franchise will soon start in Alkmaar.
Baba Rafi adapted to European standards
Entrepreneurs Sinan Gul, Hans Verloop and Baris Kürkcü took the very popular Baba Rafi format from Asia to Europe and adjusted them fully to European standards and trends. With a strong focus on healthy and sustainable dishes, Baba Rafi also wants to reach out to women and children and that distinguishes the formula from all existing kebab, döner or shawarma formats.
Confidence in the format of Baba Rafi
In order to finance the initial establishment of Baba Rafi Europe, the entrepreneurs made a successful appeal to the public: 176 private investors invested € 250.000,= in the company via Collin CrowdFund.
Kebab for today’s conscious consumer
Baba Rafi is the largest franchise chain in the world in the field of kebab products. With more than 1.300 locations in Asia where the concept is immense popular. The Asian concept is fully adapted to the European market where respect for the food, the customers and the environment play an important role. One of the initiators, Baris Kürkcü: “Every niche in the food industry, from fries-, hamburger and chicken formats to sandwiches, has seen a trend towards more sustainable and responsible food, in the recent years. With Baba Rafi we introduce a kebab concept that is tailored entirely to the needs and desires of the modern conscious consumers. The dishes are freshly prepared with a minimum of E-numbers and maximum sustainable and organic ingredients. We have worked closely with a culinary consultant and nutritionist during the development of the dishes. The dishes are suitable to eat for lunch. For everyone, thus emphatically including women and children.”
The future: being the largest kebab chain in Europe
Along with financial expert Hans Verloop and former McDonald’s CEO, Herman de Haas, the team of Baba Rafi wants to realize the largest kebab chain in Europe. There is no comparable franchise concept in Europe but there is a 10 billion euros sales in kebab fastfood restaurants. The facility in Alkmaar will be the flagship store and serves as a model for the next Baba Rafi in comparably sized cities in the Netherlands and Europe.
Fever-Tree tonic
17-6-2015
Recently gin and tonic mixes are extremely popular. There was a Gin & Tonic festival, there are special restaurants and (pop-up) bars, there is a GINformatiecentrum and at every fancy food festivals you can get yourself a gin and tonic mix.
Quality of tonic
Usually the focus at the mix drinks is on the gin and the quality of the tonic if often neglected. This while a mix drink like a gin-tonic consists for ¾ out of a tonic and is thus crucial for the flavour. In recent decades the soft drink market is largely dominated by a few multinational companies that more focus on profit rather than quality. This changes now, more and more producers approach the market differently with more unique and qualitative products. Fever-Tree is one of them and since November 2014 the company is privately held and competing with the big boys at the London AIM stock market.
Quinine in the tonic
In 2004 Charles Rolls and Tim Warrillow decided tonic and mixers for cocktails in general could use a quality upgrade. One of the major components of tonic is quinine, that’s where the bitterness comes from. After months of research they discovered that there is a Fever Tree plantation that produces the purest quinine in the world and it’s located in Congo. They travelled to the rough Democratic Republic of Congo and visited this plantation. The ingredients for the rest of the tonic are collected in the same manner. Research, travel and conversations with ‘plant hunters’ a part of the development of new products. Fever-Tree tonic contains high-quality ingredients and natural cane sugar.
Ginger Beer and Ginger Ale
For Fever-Tree’s Ginger Beer and Ginger Ale three kinds of ginger are used, each from a different area. It’s fresh green ginger from Ivory Coast for the freshness, ginger from Nigeria for depth and intensity of the flavor and ginger from Cochin for an earthy, chocolate-like flavor.
Mediterranean tonic
The Mediterranean Tonic is our favorite. It contains citrus oil and herbs from the coastal areas around the Mediterranean. Lemon Thyme and rosemary are two of the ingredients that come from Provence and give the unique flower-like character to the tonic, which makes it an ideal mixer for vodka and lights gins.
Chef Michael Wolf opens Wolf Atelier
17-6-2015
The 31-year-old chef Michael Wolf (Oud Sluis ***, Vila Joya ** and Envy) will officially open Wolf Atelier on 21 June. He does this in 1920 railway bridge transformed into a glass surrounded restaurant next to the Central Station of Amsterdam.
Wolf Atelier
Wolf Atelier is light and spacious, the monumental railway bridge has a characteristic industrial design and is equipped with 80 high glass windows. This workshop offers a 360 degree view of Amsterdam, due to the large amount of plants and earthy tones it looks like an urban garden. The open kitchen and small chef’s table provide constant interaction between Michael Wolf and his guests.
Gallery and Workshop-section at the menu
The menu contains two main sections. The so-called Gallery-section of the menu lists some of Michael Wolf’s current signature dishes such as ‘lacquered pork belly with fried langoustines, carrot cream and a sauce of spices.’ The Workshop-section is to pre-test dishes and consists out of experiments and cool innovations. After feedback from guests, only the best dishes will be continued in the ‘Gallery-section’ of the menu.
Chef Michael Wolf
Michael Wolf: “This workshop space is tough and metropolitan, the ideal setting to strive for perfection. Everything must be right, really. Not only the food and wine but the ambiance, the music, the service and the cocktails as well, each telling its own story. I can’t judge whether I ask too much from myself and my team, the only thing that matters is that I’ve lived up to this moment since I was fifteen and can’t wait to start!”
Van der Valk Tiel glass room design winner
17-6-2015
AGC and Van der Valk have announced that architect Jasper Spigt from domainarchitecture has won the glass room design competition. The challenge was to show the versatility of glass as a material. In his design Spigt organizes the different functions of the hotel room with a single, folded glass wall.
Inspiration: co-creation around the glass hotel room
AGC Flat Glass Netherlands has taken the initiative to create an “AGC room” at the new Van der Valk hotel in Tiel. With the intention to be able to show their glass in practice, to interested customers. This idea was developed into a design contest for a glass room. A form of collaboration where everyone benefits: AGC, Van der Valk and the winning architect. They created media value for all parties and a lot of attention on social media. Inspiration for other entrepreneurs who want to put their products in the spotlights.
Van der Valk Tiel
In his design ‘Through the Looking Glass’, architect Jasper Spigt of domainarchitecture designed a glass wall from one piece for the hotel room. This wall has various functions in every section of the room, varying from transparent, matt, energizing, reflected, with lighting or art in it. In one section a wall of matt glass separates the sitting area from the bathroom, a bit further it expands like a ‘sky’ round the bed.
As the winner of the design competition Spigt receives a cash prize of € 2000,-. AGC Glass and Van der Valk hotel room strive to finish the glass room at the end of this year.
Runner-up: Colorize your stay
Runner-up is the design ‘Colorize your stay’ by Kees Marcelis Studio Arnhem (Kees Marcelis, Judith Westgeest and Frank ten Westereind) in collaboration with Alverre Techni Glass. In this design, colored and folded glass walls are placed behind each other to organize the space of the room.
A total of seventy designs were submitted. Next to the winner and the runner up there were also two honorable mentions, Arcade and Cocon.
Jury
The multidisciplinary jury for the competition consisted out of Elfi van der Valk (owner and general manager from Van der Valk Hotel Tiel), Judith Kaart (marketing manager AGC Flat Glass Netherlands), Rob Seuntiëns (interior architect at Dutch Concept) and Michiel van Raay (editor Architectenweb).
Ramadan Special: Halal Fried Chicken
16-6-2015
Halal Fried Chicken in Amsterdam has announced special activities during the Ramadan.
Either this Wednesday or Thursday the Ramadan, the abstinence month for Muslims worldwide, will start. The exact date depends on the position of the moon and is determined on the final moment. In addition to the abstinence during the day is sharing meals between sunset and sunrise a key element of this religious month.
Halal Fried Chicken
One of the catering businesses announcing special activities during the Ramadan is Halal Fried Chicken (HFC). The fast food store opened in December 2014 at the Vlugtlaan in Amsterdam Nieuw-West. Soon a second restaurant will open at the Waterlandplein in the North of Amsterdam. Halal Fried Chicken claims to be the first Halal fast food restaurant in the Netherlands.
Offer
In addition to various halal burgers (chicken burger, beef burger and cheeseburger) HFC sells halal chicken pieces, tender strips, nuggets, hotwings, chicken wraps, fries and Coca-Cola. The restaurant sells combinations in different buckets and menus, as you would expect at a fast food restaurant.
Halal
In the beginning there was criticism to the halal certificates of the products at Halal Fried Chicken. This because of a discussion between various halal certifiers and Halal abattoir about what is and is not ‘halal’. The fast food restaurant preferred not to be the subject of the discussion and stated to act conscientiously, especially because it has the specific notation of ‘halal’ slaughtering method in the name. Nowadays the storm seems to have passed, or at least for HFC as a subject in this discussion.
Community
Halal Fried Chicken has a committed community that makes themselves heard with quite some criticism, especially on Facebook. The fast food restaurant sponsors MaroComedy and Mystiek Productions that do the production of the stand-up comedy show ‘Couscous & Baklava 2.0’ together.
New style shop in the lobby of nhow Rotterdam
15-6-2015
nhow Rotterdam opens a pop-up shop with hip and only local design products.
Pop-up shop in lobby of nhow hotel
The lobby of the nhow hotel regularly changes its looks for example by providing space for exhibitions and experiences. With this pop-up shop, the hotel brings quality local labels to the attention of her guests in a temporary setting (until August 2015).
“We strongly believe in the power of local labels and designers and knew without a doubt that these were the kinds of products that we wanted to show our guests. We’re not so much concerned with the sales, but the story about our city. Rotterdam has much to offer when it comes to design.” says Hermann Spatt, director of nhow Rotterdam.
Original and affordable
For example, the new shopping bags by Susan Bijl, various textual books with quotes from Mwah, designer socks by Alfredo Gonzales, exquisite porcelain cups by Label Aleph and books from photographer Ruud Sies are selected for the first edition of the shop. nhow also sells a number of small personal items including the nhow condoms with naughty lyrics like: ‘Use me now’ and ‘Do it now’. The products are usually affordable and easy to carry in the plane, making them original souvenirs.
