Packaging design for beer
A creative beer packaging design that shows the colour of the beer inside: Spanish creative agency Txaber developed a packaging design that combines the type of beer with the matching Pantone colour code. In this way you only have to look at the package to know what kind of beer is inside. For example, the package of a ‘lager’ beer has a golden colour with Pantone code 123C and a ‘stout’ beer has a dark brown colour and code 4975C.
Behind the packaging design
Txaber was born in 1969 in Bilbao and studied Graphic design at CVNP (Bilbao). He is not only developing packaging design but is specialized in text and color design as well, as seen on his website. He quotes “They say everything is invented and I struggle every day to go against.”
Website: txaber.net
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