Great outdoor adcampaign by Sapporo Beer

9-8-2011

This summer Japan’s legendary beer, Sapporo, has created urban spectacles in Vancouver, Toronto and Montreal that let participants transform their shadows into giant legendary Japanese characters including a sumo wrestler, a geisha and a samurai. We saw people standing in line to performe in the act and put the commercial on their facebook!

 

Bron: Van Spronsen & Partners horeca advies

Website: Dentsucanadainc

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