Economic model based on sustainability
Environmental sustainability will only work if there are financial benefits. UP, a new economic model, shows how to revaluate waste. Producer Droog sees a potential in the remaining stocks in warehouses in the Netherlands. Examples are diningtables of trays, recycled glasses or chairs of cutting boards. These are not competing products yet, but specific examples that can be used to try out the business model.
Bron: Bright
Website: Up by Droog
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