Crowdsourced Mystery shopping through an app
The Dutch location based marketing is thriving. After the introduction of Repudo it’s now Roamler that launches an app for location based messages. Members of this community can earn money and points with the assessment of products, filling in checklists or writing reviews. Heineken uses the app to check the presentation of their Coolcan in the supermarkets this summer. The City of Amsterdam asks members to send in nice graffiti and has included several other assignments around the theme ‘a green environment’. The app is now available for a select group of 500 people.
Bron: Persbericht
Website: Roamler