Bake a pizza in your DVD player
23-5-2013
Domino’s Brazil has launched a great campaign with a local video stores: bake a pizza in a DVD player. When you place the DVD into the player, it looks like a average movie disk. When the temperature of the disk increases throughout the movie, the ink will be activated. After the movie, when the disk is ejected, the DVD is transformed into a mini pizza with pizza aroma, fresh baked into you player. The pizza has a message that encourages fans to pare the next movie with a Domino’s pizza.
Recharge your phone through an umbrella
16-5-2013
As the summer season begins, people often work outside. With this umbrella, guests at your terrace can recharge their laptop or mobile via an USB outlet. The umbrella has a small solar panel that converts solar energy into electricity for the USB outlet. Restaurants can provide their guests with extra service, allowing guests to spend more time on the terrace.
EatWith
14-5-2013
Imagine, you are on a holiday and you want to eat a local dish. You can eat a meal at a restaurant, but you can also have a dinner at someone’s home… The global community EatWith invites people to dine in homes across the world. Users can offer their ‘kitchen’ on the website of EatWith as an alternative for the restaurants in the area. Travelers can have a cozy dinner at someone’s home, share stories, have an unique experience and meet new people. It is a similar concept as AirBnB. The question is to what extent providers on this website must meet requirements such as hygiene and so on.
Send your mother a Dominos audio pizza
2-5-2013
On 12 May it is Mother’s Day. In the coming weeks we will publish remarkable recipes and promotions on horeacatrends. Do you have a special recipe or does your restaurant or hotel plans a special activity, let us know by mail via tip@spronsen.com.
Domino’s started a funny Mothers day promotion. The pizza chain gives away 50 free pizza cards with a personal audio message, including your mother’s favorite pizza. Through Facebook you can record a message and the 50 most original messages will be delivered on Mothers day with her favorite pizza.
Be part of the Tiger Beer augmented reality campaign
23-4-2013
A nice example of augmented reality. An interactive Tiger Beer video wall ( of beer brand Tiger Beer) situated along the connecting walkway within Dhoby Ghaut MRT station detects passers-by through infrared motion sensors, displays the persons walking past and triggers speech bubbles to appear above their heads, as if they were thinking out loud. The speech bubbles contain quotes with excuses to not miss the football match. Fans can post their most original and innovative suggestions on how to make it in time for a match online. The best submissions will be featured on the video screen.
Robot entertaining in a restaurant
9-4-2013
‘Robot Restaurant’ in Tokyo gives you a real entertaining during a dinner. The restaurant has four, 11.8-foot tall robots who are ‘fighting’ with each other. The robots are controlled by scantily clad women dancers and accompanied by loud electronic music. Building the robots and the interior of the restaurant did cost 125.8 million dollar. The entrance of the restaurant is $ 51 and even though there is nobody eating in this video, it does include dinner and drinks. The restaurant opened in august 2012.
Artwork of sleep patterns
5-4-2013
Watch how you’ve spent the night with a piece of art. That is possible at hotel chain Ibis Hotels. The chain offers guests a ‘sleep art app’ that makes an artwork of your sleep pattern. As the guest sleeps, the app runs throughout the night recording sounds, movements and vibrations through the iPhone’s built-in sensors. Your unconscious activity during your sleep has been interpreted as a colorful work of art. Natural green shades in the sleep masterpieces signal a relaxed night of sleep, whilst red and amber tones suggest that you had a restless night. The ‘sleep artwork’ can be shared by email or via Twitter and Facebook.
Restaurant Alinea
4-4-2013
Another great video of Restaurant Alinea, created by Christian Seel. Check also the video of the lamb course or the edible helium balloon.
Gastronomixs and Koppert Cress
29-3-2013
Koppert Cress and Gastronomixc have been working together and designed a component schedule. Gastronomixs is a worldwide culinary database and an idea generator for chefs and food professionals. The schedule shows that you can do more with the Aclla Cress (fresh citrus flavor) than just food garnish. Be inspired by the many possibilities that this schedule, like a mild curry of Aclla Cress and almonds or an aromatic broth with citrus and Aclla Cress.
Visual recipes
27-3-2013
It is so easy to lose track during cooking using text-based recipes. Every time you turn around to cut some meat or add spices you need to search for the next step. Visual recipes are the solution. Visual recipes explain a recipe by images rather than text. You can follow them more easily and it is more enjoyable to look at. You can find more visual recipes at the website of Visually.
