McDonald’s mobile order app
16-9-2013
McDonald’s is testing a mobile order app. Customers can use the app to place an order and pay through their phone. The order can be picked up at the drive through or in the shop. The app provides special offers and a loyalty program. With the app McDonald’s wants to offer more convenience to place an order. At this moment the application is tested in Salt Lake City.
Android KitKat
12-9-2013
Google has launched the latest version of the Android mobile operating system in collaboration with Nestlé, named the ‘Android KitKat’. In 2009 Google started to give their new releases of mobile platforms names of sweet treats in alphabetical order. Like the ‘Android Cupcake’ in 2009 to the latest version ‘Android Jelly Bean’. Recently they introduced the ‘Android KitKat’. To celebrate the launch of the new ‘Android KitKat’ there will be a special KitKat bar in a Android package sold in 19 markets over the world. This package will bring the consumer to the android.com/kitkat website where they can win prizes. Watch the video about the Android KitKat here.
Smart Lid
9-9-2013
The ‘Smart Lid’ is a special disposable lid that indicates when a drink is too hot to drink. The Smart Lid slowly changes from a red color into a dark red color when the drink cools, so it is the right temperature to drink (under 48 Celsius degrees). The lid prevents people from burning their mouth and hands to the drink. Very useful for restaurants and cafés that sell take-away beverages.
Zeppelin hotel
9-9-2013
The Swiss architect Fredy Isela is planning to build a gigantic zeppelin hotel. This zeppelin hotel will be build on four piles of 30 meters high. The hotel should be 236 meters long, six floors and will have 500 suites. The hotel will also have several restaurants, a spa, conference rooms, shops and some luxury apartments. The hotel will be fully sustainable. The project will costs approximately 200 million euro, investors are still being searched.
Beer tap with built-in spray tap
6-9-2013
Through Twitter Café Valentijn (Schiedam, The Netherlands) told us about their special beer tap of InBev. The beer tap has a built-in spray tap, so the glasses can be rinsed quickly and easily. Café Valentijn is one of the first in the Netherlands that will use this installation. We wish them a lot of fun and succes with the opening on September the 12th.
&samhoud foodlab
29-8-2013
Two starred michelin chef Moshik Roth and business partner Salem Samhoud will open the DNA restaurant &samhoud Foodlab in Amsterdam on 31 October. It will be the first restaurant in the world that serves DNA in the dishes. The restaurant will serve three natural GenBoosters with DNA extracts. The menu also contains small shakes and meals, as well as lunches, dinners with GenBooster to choice. The exact location in Amsterdam is not confirmed yet. The restaurant will be open seven days a week.
Update: The foodlab appears to be a hoax to feed the discussion about better food for everyone.
Hotel telephone has a pizza button
27-8-2013
Hotel Country Inn & Suites in Niagara Falls offers their guests an easy way to order pizza. Guests don’t have to search for a local pizza delivery because the hotel room telephones have a pizza button. The pizza button connects the guest directly with a local pizza company to order a pizza. An extra service for emergency pizza cravings.
Cafellow
26-8-2013
Cafellow is a new social platform focused on cafés, bars and terraces. Consumers can find a café selected on characteristics such as location, type of cafe, specialties, atmosphere and openings hours. They can also invite friends or share their favorite café through this platform. At this moment the service is available in six cities in the Netherlands, where more than 1,200 cafes are mapped. Cafellow creates a direct connection between supply and demand in the market.
Marriott launched mobile travel game
19-8-2013
Hotel chain Marriott has launched ‘Xplor’, a mobile game trip. During this game you will visit five cities (NYC, Paris, Beijing, Dubai, Sao Paul), you get sight-seeing challenges, solve puzzles and answer trivia questions. Players can create their own avatar, ranging from backpacker to jet-setter. For each city completed the player will receive 100,000 Marriott Reward points. Those who complete all levels before November 25, will receive three major prizes. The game is developed for all ages.
Three minutes in Italy
13-8-2013
Beverage brand SanPellegrino has launched a new campaign called ‘Three minutes in Italy’ in partnership with Ogilvy NY and Deeplocal. Facebook users in the U.S. can get a virtual tour through the city Taormina in Sicily, Italy through the eyes of a robot. With a special Facebook application they can control the robot for three minutes. The robot is equipped with a translation system and through an audio and video connection Facebook users can communicate with the locals. The Facebook profile picture is displayed on the head of the robot. The beverage brand offers Americans an extraordinary Italian vacation experience through this campaign.