Trends we spotted | Week 11
18-3-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Novotel expands European presence with new hotels in Malta and Croatia.
- On April 8 and 9, the Plant FWD Conference brings together 1,000 food professionals, start-ups, investors, policymakers and decision makers for the third time to accelerate the plant-based protein transition.
- Restaurant Mini Chef is a ‘play & eat’ restaurant, where you first have to recreate the dish you want to eat with Lego.
- We are encountering them more and more, ‘Coffee Parties’. Where coffee bars transform after 10:00 in the morning into clubs with live DJ’s, specialty coffees and a cozy atmosphere!
- The Chocolate Factory recently opened in Veghel, the Netherlands. A real factory where you get to work with chocolate!
- Saint Laurent has opened Sushi Park Paris, the iconic Japanese restaurant from Los Angeles, in the basement of their Rive Droite boutique.
- Renting a Vespa to explore the city, if it’s up to Dolce Vita at Fiat, you’ll rent a Fiat 500 instead.
- THE BUTCHER is introducing a retro milkshake in Sabrina’s honor with the perfect blend of creamy strawberry and a fresh lemon twist!
Enjoy reading!
Trends we spotted | Week 09
3-3-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- A cake collab by Claridge’s ArtSpace Café and The Connaught Patisserie. Simple and easy collab to create but if the cake ‘Gâteau des Amis’ is easy to make? We doubt it but it looks delicious!
- Zoocade, is the first holographic zoo in the US, located in Austin, Texas.
- TeamLab Phenomena Abu Dhabi will open to the public on April 18 within the Saadiyat Cultural District in Abu Dhabi.
- Set-jetting is popular, for example the Mandarin Oriental Bangkok and the Four Seasons are attracting fans because of the HBO series The White Lotus.
- On March 7 restaurant La Forêt Secrète par Jean Imbert will open in the Disneyland Hotel Paris.
- Crystal Lagoons Eco-Heated lagoons technology – repurposing waste heat from data centers to naturally warm the lagoon year-round.
- Restaurant merch – the pizza chain Otomat from Belgium created limited edition t-shirts, inspired by their iconic pizzas.
- The Special Beer Festival by Brouwerij (Brewery) Homeland will be held in the ‘Scheepvaartmuseum’ (our National Maritime museum in Amsterdam) on March 7 and 8.
Enjoy reading!
Esports Ready by Radisson Hotels | A new hospitality-program for esports-teams
27-2-2025
Radisson Hotel Group has unveiled ‘Esports Ready by Radisson Hotels’ – a brand-new program set to offer esports teams, players and organizers carefully curated services and amenities designed to keep them focused, motivated, and prepared to perform at their best.
2 minutes read
Trends we spotted | Week 06
10-2-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Spotted on the Instagram account of our favourite baker Dominique Ansel, Pinkglow Pineapple. Unfortunately only available in the US and Canada but Del Monte is about to introduce a Rubyglow Pineapple in Europe.
- Spotted on Instagram in NYC – a Singles Anti-Valentine’s event or a Singles Valentine’s Party.
- Greyscale is an edible art activation by Brazilian artist João Loureiro in a collab with Piccolina Gelateria at MPavilion in Melbourne. Choose from six gelato flavours that are all different shades of grey. Inspiration for ice cream parlours around the world?
- Perfect pairings of Detroit-style pizzas and burgers by Emmy Squared Pizza and BERO, non-alcoholic beer. Recently we also spotted a wine-pizza pairing. Inspiration for local collabs?
- Areas opens the world’s first robotic restaurant with Artificial Intelligence, called Self, on Barcelona airport.
- Claridge’s Bakery set to open this summer with Richard Hart as the executive baker & creative director. With a focus on British classics like Bloomers, Granary Loaves, Jam Tarts and Custard Tarts, as well as Hart’s globally renowned sourdough breads.
- Maybourne recently announced a 2027 opening for its newest development in the Parisian quarter of Saint-Germain-des-Prés, The Maybourne Saint-Germain.
Enjoy reading!
Trends we spotted | Week 05
3-2-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- We came across a Swiss-based company, KITRO which is tackling the global issue of food waste.
- An interesting article on eHotelier – The Hotels Network launched Swaps, personalized hotel website experiences.
- Collaboration between two iconic hotels – Iconic Tuscan hotel, Il Pellicano travels to Claridge’s Restaurant for week long residency.
- Great Valentine’s Day inspiration from the Belgian Otomat chain – candlelight dinner with a firestarters matchbox and, of course, heart-shaped pizzas.
- On the Instagram account of restaurant and lunchroom Da Kepello in Panningen, we came across another dessert board! Also great way to serve desserts for Valentine’s Day.
- Fletcher Hotel-Restaurant De Oude Gevangenis Alkmaar opened last Saturday, February 1st. You can spend the night in a former prison!
- Ruby Hotels will open its first project in Hungary at the end of 2026! The Budapest project is located in the iconic Corvin Palace, Budapest’s oldest department store and a listed building from 1926.
- In March, Cinema Culinair will descend on Antwerp and Ghent with its film-food events from the 12th until the 30th of March. Enjoy both the film and the food from the film!
Enjoy reading!
‘Salad AI’ recipe generator of Just Salad | Personalized dining experience
30-1-2025
Just Salad, the fast-casual restaurant chain committed to making everyday health and sustainability possible, recently announced the launch of its newest ordering feature, ‘Salad AI’, a cutting-edge personalization tool designed to transform how customers discover and enjoy their perfect meal. Through personalized survey results, Just Salad’s AI tool provides mobile app users with tailored ordering recommendations to best match their culinary preferences, setting a new standard for digital customer engagement.
2 minutes read
Trends we spotted | Week 01
3-1-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- McDonald’s Australia Squid Game meal brings a familiar item from the series into reality. It comes with a DALGONA Candy.
- KFC combines chicken and sauce with new concept ‘Saucy by KFC’. It opened in December in Orlando.
- This Valentine’s Day, Whataburger is giving one lucky couple the ultimate prize: a Whatawedding at its Las Vegas location on Friday, Feb. 14, 2025.
- Four Seasons celebrates the year of ‘The Snake’ with a journey of innovation and festive traditions.
- We think a ‘Doggy treat food truck’, like the Mobile Barkery in San Diego is a great idea! We and lots of other dog friends and owners would love to buy a hot drinks and dog cookies at ‘off-leash’ areas.
- Angel Shot App LLC recently announced the launch of their new, innovative mobile safety app for nightlife patrons and hospitality establishments.
- Making Dry January more tasteful with the herbal blends in WishGarden Herbs mocktail kit.
- The 2025 outlook for the 0.0 category looks positive, but still has some social barriers to overcome. Thus Heineken® 0.0’s new campaign says alcohol-free should be reason-free.
Enjoy reading!
French foodtech startup Clone accelerates European expansion
30-12-2024
French foodtech startup Clone, which recently raised €105 million, has been included in the prestigious Sifted 250 list, where it took 28th place. This recognition highlights the impressive growth and impact of Clone, which has also launched its operations in the Netherlands. With an innovative model, where kitchens convert unused capacity into additional revenue through virtual restaurant brands, Clone is changing the landscape of meal delivery in Europe.
3 minutes read
WOLF Food Market Antwerp open in the iconic Felix Warehouse
23-12-2024
Following the success of its location in Brussels, WOLF Food Market is expanding to Antwerp. Located in the iconic and historical Felix Warehouse on ‘Het Eilandje’, this new culinary hotspot offers a unique experience with a range of ten carefully curated street food restaurants, three bars and a spacious event space. With 750 seats, a generous terrace and an impressive design by Lionel Jadot that focuses on sustainability and upcycling, WOLF will be a meeting place for everyone.
5 minutes read but you can scan it within 2 minutes 
Trends we spotted | Week 48
2-12-2024
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Wheat flour brand NACARINA from Costa Rica created a cake replica to celebrate the historic reopening of the Cathedral of Notre-Dame in Paris. The official reopening is on December 8th this year.
- UNESCO and Relais & Châteaux announce a partnership for sustainable development in harmony with all life on earth.
- CollaBEARation Build-A-Bear & KFC®: Bears in KFC outfits!
- Zara opened Zacaffé in Madrid, Zara by Castro coffee shop and a coffee shop concept store in Athens.
- Clone, the European foodtech startup from Paris that has raised €105 million in funding, is officially launching in the Netherlands.
- Collaboration of restaurant Parkheuvel (**) with Parkcafé Parqiet.
- SOUS celebrates 2-year anniversary and kicks off Christmas.
- ‘Wie zoet is krijgt lekkers! (Those who are sweet get treats) – This year MR PORTER Steakhouse, Bar & Lounge, IZAKAYA Asian Kitchen & Bar, THE DUCHESS and MOMO Restaurant, Bar & Lounge are offering a unique interpretation of a Sinterklaas classic on Thursday December 5: the chocolate letter.
- And from Instagram: the Louis Vuitton dog collection. Would fit nicely in luxury hotels that allow dogs!
Enjoy reading!
