USA Food trends according to ‘Think with Google’
31-8-2016
Think with Google, food trends based on the top searches in the United States. In this report Google gives an insight how the power of data can be used to predict and use trends. Because we know that trends spotted in the United States most likely will hit Europe in the next couple of years, we love to share some of these so-called food trends. We made a list of dishes and products that most probably will be popular soon in Europe as well. Let’s deep dive in some of the not yet very known products and dishes in Europe like Turmeric, Bundt Cakes, Cauliflower Rice, Pho, Overnight Oats, Bitter Melon, Jackfruit, cheese Curds, Italian Pasta and Funfetti…..
These are our picks of the rising stars from the USA food trends of ‘Think with Google’
Unique pictures with the magic photomirror
23-8-2016
Are you throwing a party or getting married and do you want to give your guests an original photo to remember the night? Than the magic photomirror might be what you’re looking for. An interactive experience where your guest is photographed on a fun, unique and original way.
Too Good To Go…
16-8-2016
The Too Good To Go app lets you eat food which restaurants normally throw in the bin at the end of the service. Take away from your favourite restaurants for next to nothing: that’s the idea behind this new app and meanwhile preventing food waste!
Snapchat as marketing tool to reach out to young people
2-8-2016
More than one million Dutch people use Snapchat currently. 56% of the users are between the age of 15 and 19 and 11% are between the age of 20 and 39. Only 2% of the people that are 40+ downloaded Snapchat. This is shown in the ‘Nationale Social Media Onderzoek 2016’, a Dutch research about Social Media. Would you like to attract a younger public for your business like a club, disco or leisure centrum? You should try-out Snapchat!
Trends we spotted this week – week 29
22-7-2016
At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week among others about a Hello Kitty pop-up Café, summer drinks and world’s most expensive diner experience.
If you like to read the whole article, click the title. Enjoy reading!
Use the Pokémon Go Hype! A list of examples.
19-7-2016
Charmander, Bulbasaur or Squirtle? Which Pokémons did you catch? Pokémon GO has been launched in Japan and Australia two weeks ago and is since this weekend also available in the Netherlands. Since there are so many people who are playing the game there are a lot of companies that try to pick up the hype, also in the hospitality industry. For example the Pokébal pancake in Aalten, free drinks for those who catch a Pokémon, a Pokémon GO bus tour, a Pokémon GO Festvial and people are even spotting Pokémons during the Nijmeegse wandelvierdaagse (a 4 day walkingtour). And most recently we spotted a Pokémon GO friendly hotel. See the list with examples!
What will be the name of the new restaurant of Hilton Rotterdam?
22-6-2016
It’s almost time for the opening of the new restaurant of Hilton Rotterdam! About one and half month ago Hilton launched a contest for residents of Rotterdam to come up with the best name for the new restaurant. In the meantime, 10 names were selected and is it up to the jury to decide which name will win the contest.
Bloggers are taking over in ‘de Foodhallen’
24-5-2016
Visitors of ‘De Foodhallen’ are able to get their food and drinks at pop-up foodstands on the 25th till the 29th of May. Everyday there will be a different famous Dutch foodblogger presenting their culinary food to visitors. The bloggers are taking over!
BrewDog experience will include a hotel
17-5-2016
The Scottisch craft-beer brewery BrewDog is set to move forward with its plans to open a craft beer-themed hotel. They will build the BrewDog hotel in the neighbourhood of their brewery, with a ‘PUNK IPA’ tap in the hotel rooms. A true BrewDog experience. Through a crowdfunding campaign which ended last week they managed to raise 19 million pounds. The money is going to be used to build the new hotel and a new brewery. They will also invest in more pubs.
Hilton Rotterdam is looking for a name for its new restaurant
4-5-2016
Hilton Rotterdam will open a new restaurant soon and this restaurant needs a name. Help is needed! As creator of the new name you will be rewarded big. Until the 10th of May, entries can be send in.
#Goldenmilk by Instagram account @cukrfree.cz
Hagelswag
Jackfruit
Hagelswag
Pasta is back – like Pasta Vongole 
