It’s the Valentine’s Day month and that means that there will be plenty of noteworthy promotions, hospitable gestures and marketing stunts. The marketing stunt in this article comes from the to-go bakery Greggs. At five Greggs stores you can book a four-course menu for Valentine’s Day! lees verder
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others Burger King helped Mc Donalds last month and Japanese restaurant allows guests to work for their meal.
Click on the title if you would to read the full article. Enjoy reading! lees verder
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about how to deal with politics as a chef and Walt Disney is getting a wine bar.
Click on the title if you would to read the full article. Enjoy reading! lees verder
The chocolates from Voice Chocolate are all unique chocolates made on the basis of your voice. The idea came from the Japanese telecom company NTT DoCoMo, especially for Valentine’s Day 2017. People could record a short message through an app that is eventually formed into chocolate. The recipient scanned this message in the unique chocolate bar in a AR app that reads the design and plays the original message.
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about UK’s first selfie cappuccino, food events in January and the first Valentine’s packages are already available!
Click on the title if you would to read the full article. Enjoy reading! lees verder
The 24th of November the 20th Century Fox movie Murder On The Orient Express premiered in Finland. On December 13, six people will board the train of rail operator VR to travel from Helsinki to Rovaniemi. The trip will last 13-hour, so the players will play an actual escape room game that will last 1000 km! lees verder
Internet access has become an important daily requirement. Access to news, social media and e-mail from your laptop, smartphone or tablet, was once seen as a luxury. Nowadays people want and expect this access everywhere. Not offering free WiFi can strongly discourage guests from visiting your place and has therefore become an essential part of the service for the hospitality industry. Social wifi from SpotOn makes it possible for guests to simply and quickly log in to your Wi-Fi network with their social media account, for example Facebook or Twitter. Besides that you can also analyze the users of your network, send marketing campaigns, hand out coupons and measure customer satisfaction. lees verder
Conrad Maldives Rangali Island At the Conrad Rangali Hotel, guests can hire an Instagram butler to help them make the perfect photos, you know those kind of images that makes your homefront jealous! The Conrad Rangali Hotel is located on the tropical island of the Maldives and initiated this in the context of their ‘Stay Inspired’ initiative. Instagram worthy pictures are becoming increasingly important and we spotted several hotels in the past responding to this fact. They all respond to the need for that one image taken from the right angle and at the right time. With the Instagram butler, it must be possible to take images of the beautiful beaches and evenly beautiful sunsets of the Maldives.
The Dutch ‘Nationaal Fonds Kinderhulp’ (National Child Support Foundation) thinks that all children should be able to read. Therefore, they initiated the National ‘Kids-sharing-books-day’ on October 4th. Everywhere in the Netherlands children books will find their way to multiple ‘kids-sharing-books-stations’. This day is initiated to stimulate reading amongst children, since reading is very important for the development of every child. lees verder
Inspired by Pennywise, the scary clown from Steven King’s IT movie, used by multiple locations of Hurts Donuts, to do scary clown deliveries as part of their services. Your donuts brought to you by a delivery guy dressed up as clown and with creepy smiles. He even has the popular red balloons with him! The movie was released on the 7th of September in the Netherlands, making Pennywise a popular topic in conversations. But to use Pennywise the way Hurts Donuts did? Scary but an effective marketing stunt…. lees verder
With ambitions to double innovation, Taco Bell is sharing exclusive insights into its plan to R.I.N.G. The Bell for winning in the years ahead! The read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
It’s the Valentine’s Day month and that means that there will be plenty of noteworthy promotions, hospitable gestures and marketing stunts. The marketing stunt in this article comes from the to-go bakery Greggs. At five Greggs stores you can book a four-course menu for Valentine’s Day!
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others Burger King helped Mc Donalds last month and Japanese restaurant allows guests to work for their meal.
Click on the title if you would to read the full article. Enjoy reading!
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about how to deal with politics as a chef and Walt Disney is getting a wine bar.
Click on the title if you would to read the full article. Enjoy reading!
The chocolates from Voice Chocolate are all unique chocolates made on the basis of your voice. The idea came from the Japanese telecom company NTT DoCoMo, especially for Valentine’s Day 2017. People could record a short message through an app that is eventually formed into chocolate. The recipient scanned this message in the unique chocolate bar in a AR app that reads the design and plays the original message.
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about UK’s first selfie cappuccino, food events in January and the first Valentine’s packages are already available!
Click on the title if you would to read the full article. Enjoy reading!
The 24th of November the 20th Century Fox movie Murder On The Orient Express premiered in Finland. On December 13, six people will board the train of rail operator VR to travel from Helsinki to Rovaniemi. The trip will last 13-hour, so the players will play an actual escape room game that will last 1000 km!
Internet access has become an important daily requirement. Access to news, social media and e-mail from your laptop, smartphone or tablet, was once seen as a luxury. Nowadays people want and expect this access everywhere. Not offering free WiFi can strongly discourage guests from visiting your place and has therefore become an essential part of the service for the hospitality industry. Social wifi from SpotOn makes it possible for guests to simply and quickly log in to your Wi-Fi network with their social media account, for example Facebook or Twitter. Besides that you can also analyze the users of your network, send marketing campaigns, hand out coupons and measure customer satisfaction.
At the Conrad Rangali Hotel, guests can hire an Instagram butler to help them make the perfect photos, you know those kind of images that makes your homefront jealous! The Conrad Rangali Hotel is located on the tropical island of the Maldives and initiated this in the context of their ‘Stay Inspired’ initiative. Instagram worthy pictures are becoming increasingly important and we spotted several hotels in the past responding to this fact. They all respond to the need for that one image taken from the right angle and at the right time. With the Instagram butler, it must be possible to take images of the beautiful beaches and evenly beautiful sunsets of the Maldives.
The Dutch ‘Nationaal Fonds Kinderhulp’ (National Child Support Foundation) thinks that all children should be able to read. Therefore, they initiated the National ‘Kids-sharing-books-day’ on October 4th. Everywhere in the Netherlands children books will find their way to multiple ‘kids-sharing-books-stations’. This day is initiated to stimulate reading amongst children, since reading is very important for the development of every child.
Inspired by Pennywise, the scary clown from Steven King’s IT movie, used by multiple locations of Hurts Donuts, to do scary clown deliveries as part of their services. Your donuts brought to you by a delivery guy dressed up as clown and with creepy smiles. He even has the popular red balloons with him! The movie was released on the 7th of September in the Netherlands, making Pennywise a popular topic in conversations. But to use Pennywise the way Hurts Donuts did? Scary but an effective marketing stunt….
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