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Smells Like McDonald’s

9-4-2024

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In everyday settings like elevators, subways, or conference rooms, one often encounters a familiar scent: McDonald’s. Though unseen, its presence is unmistakable, akin to the brand’s iconic logo or jingle. That is why McDonald’s Netherlands leveraged their iconic smell in their latest campaign.

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Trends we spotted | Week 14

8-4-2024

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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Utrecht Cocktail Week is taking place for the second time with 18 bars in Utrecht participating, from 10 to the 14^th of April!
• Quality Lodgings adds three hotels to portfolio: Boutique Hotel Texel, Hotel Restaurant de Echoput and Hotel Goldene Rose in Germany.
• Eric Vökel Riverfront Suites has opened in Amsterdam. Cozy mezzanine flats with spectacular views of the IJ river and a friendly atmosphere.
• Last weekend, Rynbende Spirits’ ‘Experimental Batch’ Vintage Gin was launched. Only 140 bottles so aficionados should be quick.
• The National Week Without Meat & Dairy in the Netherlands had 2.8 million participants, the largest number ever. And the concept continues to be rolled out across Europe.
• Via Instagram this week: Tiramisu Espresso Martini and the ‘Special Egg Coqtail’ at COQODAQ in New York City. Easter inspiration for 2025!
• The Wave a new oasis for sport and wellbeing opening soon in London. Think surfing, an ‘activity zone’, food and drink outlets, camping/glamping accommodation, yoga and a lakeside park.
• And a cool example of how to use a ‘National Day’ in your marketing strategy. Chipotle’s Burrito Vault.

Enjoy reading!

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Restaurant Aroma X Ristorante Sintesi | Six-hands dinner

5-4-2024

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Chef Pasquale Carfora succeeded in bringing two young Michelin-acclaimed star chefs from Italy to his restaurant in Vaassen, Gelderland. Wednesday April 17, Sara Scarsella and Matteo Compagnucci of Ristorante Sintesi (*) in Ariccia, Italy, join chef Pascale for a six-hands dinner at his restaurant Aroma Italian Fine Dining.

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Trends we spotted | Week 13

2-4-2024

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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• On April 1^st BJ’s Restaurant & Brewhouse introduced their new Pizookie® | The Pizickle! 😉
• Interesting read about reaching out to tech-savvy travelers by Anna Randow on the website of eHotelier.
• New Stars & Awards – MICHELIN Guide Germany 2024.
• A huge urban theme park, Gravity MAX, is coming to east London May 2024.
• Opening this month in Knightbridge, SURRENNE is London’s new next generation wellbeing and longevity Members’ Club. A wellbeing brand launched by the Maybourne Group.
• Peet’s Coffee celebrates Earth Month with sustainability efforts, Earth Day discounts and initiatives.
• Restaurant Sézanne in Tokyo claims no1 spot at Asia’s 50 Best Restaurants.

Enjoy reading!

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Strandzuid starts summer season with their beer event on Good Friday

26-3-2024

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From the Easter weekend onwards, Amsterdam’s city beach Strandzuid will be open daily for a relaxed lunch, drinks or dinner again. To celebrate the transition from the wintery South Pole to the warm Strandzuid, they will kick off terrace season on Good Friday (March 29) with their traditional Beer event.

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‘Wij houden van Holland’ assortment from Patisserie de Rouw in Vught

26-3-2024

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During the run-down to Easter, Patisserie de Rouw introduces a number of new creations. The distinctive chocolaterie Easter assortment has been expanded with three new chocolate figures filled with rice-crisp: the Heart Thief, Chickie and the pet hare Flappie. Furthermore, the “Wij houden van Holland” assortment will be available in their store and online after Easter. In addition, it has recently become possible to obtain the famous nougatine pie in pre-cut super tight pieces.

We think their ‘Wij houden van Holland’ assortment is absolutely great. Nice idea, if your restaurant or hotel is located in a characteristic building, to have a mini chocolate house made of this? Think KLM-style houses! 😉

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Trends we spotted | Week 12

25-3-2024

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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Nespresso UK opened on-the-go coffee bar concept in London.
• Subway’s sauces headed to grocery stores in the US.
• Freddy’s launches new TWIX® Salted Caramel Concrete for a limited time.
• Bill banning cultivated meat in Florida is on its way to Gov. Ron DeSantis desk.
• Chick-fil-A is opening a 400 square foot grab-and-go location without registers and seats.
• Locale is a collaboration of small business in Dubai.
• Local collaboration between art gallery / donuts shop COPS and Michelin star restaurant Osteria Giulia in Toronto.
• Ice cream made from cauliflower by eat Kinda.
• Donuts printed by InnaPrint, edible food printer, and they look delicious!
• Check out which restaurants received one or more Michelin stars in France.

Enjoy reading!

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Immersive dining experience in space with Michelin-starred chef Rasmus Munk

22-3-2024

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SpaceVIP, which specializes in extraordinary luxury space travel experiences, announces that it will be hosting an immersive dining experience in space with Michelin-starred Chef Rasmus Munk from restaurant Alchemist.

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Simavi and EARTH Water launch ‘100% Sex-free Water’

22-3-2024

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Development organisation Simavi and social enterprise EARTH Water are launching ‘100% Sex-free Water’ today, on World Water Day. With this limited edition drink carton, the organisations are drawing attention to the uncomfortable truth that women and girls experience sexual violence due to the global water crisis in countries like Kenya and Bangladesh. ‘100% Sex-free Water’ forms part of Simavi’s ‘Stop Sex for Water’-campaign which highlights gender-based violence in relation to water and unsafe toilets and asks people to sign a petition.

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Trends we spotted | Week 11

18-3-2024

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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Bonchon Korean Fried Chicken wants to open restaurants in Germany.
• Pizza Hut rolls out a pizza-bagel mashup: The Big New Yorker Pizza Bagel, in NYC and Los Angeles.
• Empanada chain from Spain, Las Muns opens stores in Milan and 2 in Portugal.
• Inspiration through Instagram:
  • Strawberry Garden Café in Seoul;
  • Strawberry Afternoon Tea at Hotel Naru MGallery in Korea
  • A coffee flight – available at the Junction by Common Ground in Niagara-on-the-Lake.
  • And at the Nuldam Space vegan café you can send a letter to your future self or somebody else.
• The Ruby Group announced their first hotel in Sweden, located in the heart of the island of Kungsholmen in Stockholm.
• Bastion Hotels chooses Mews as cloudsoftware for their 30+ hotels.

Enjoy reading!

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