The Pickle Switch | Heinz pickle vending machine

15-8-2024

  • The Pickle Switch - Heinz pickle vending machine at Diego's Burgers in RotterdamThe Pickle Switch - Heinz pickle vending machine at Diego's Burgers in Rotterdam
  • The Pickle Switch - Heinz pickle vending machine at Diego's Burgers in RotterdamThe Pickle Switch - Heinz pickle vending machine at Diego's Burgers in Rotterdam
  • The Pickle Switch - Heinz pickle vending machine at Diego's Burgers in RotterdamThe Pickle Switch - Heinz pickle vending machine at Diego's Burgers in Rotterdam
  • The Pickle Switch - Heinz pickle vending machine at Diego's Burgers in RotterdamThe Pickle Switch - Heinz pickle vending machine at Diego's Burgers in Rotterdam
  • The Pickle Switch - Heinz pickle vending machine at Diego's Burgers in RotterdamThe Pickle Switch - Heinz pickle vending machine at Diego's Burgers in Rotterdam
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On Thursday 15 August, the ‘picky pickle’ eaters among us can visit Diego’s Burgers in Rotterdam from 12.00pm. Here, Heinz is launching the new ‘Pickle Switch’, where you can throw in the pickle from your burger as payment, in exchange for a free 220ml bottle of Heinz Tomato Ketchup Pickle flavour. A pickle swap, while stocks last!

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Trends we spotted | Week 32

12-8-2024

  • Ras Al Khaimah's leading lifestyle developer will be present throughout the month of August at HarrodsRas Al Khaimah's leading lifestyle developer will be present throughout the month of August at Harrods
  • Trends we spottedTrends we spotted
  • Crystal Lagoons will open a Public Access Lagoons® in SevilleCrystal Lagoons will open a Public Access Lagoons® in Seville
  • Duvel X Iwan-Smit - credits Simone Michielsen Duvel X Iwan-Smit - credits Simone Michielsen
  • Ras Al Khaimah's leading lifestyle developer will be present throughout the month of August at HarrodsRas Al Khaimah's leading lifestyle developer will be present throughout the month of August at Harrods
  • Trends we spottedTrends we spotted
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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

  • Seville is getting a Crystal Lagoons project aka a Public Access Lagoons Meanwhile, there are quite a few lagoons in the pipeline for Europe.
  • Ras Al Khaimah’s Al Hamra is targeting UK and overseas investors with a month-long, PR concept at Harrods. Opening in August.
  • A research institute in Japan for a special dish! The dish: raw eggs over rice or as they call it: Tamago Kake Gohan (TKG). Ever heard of yuzu eggs or wine eggs?
  • Frittenwerk already has 40+ branches in Germany. They are ready to open branches outside Germany as well. Check out their marketing! Really cool.
  • Dutch GP announces biggest ever flag campaign in Dutch sports history.
  • Saudi Arabia has unveiled the designs for 11 new stadiums for the 2034 World Cup as part of its bid book. Extraordinary architecture!
  • McDonald’s is testing a ‘Big Arch’ burger in Portugal.
  • Savor has developed a technology that turns carbon into cooking fats, oils, and other food products, like butter.
  • Artist Iwan Smit designed the 2024 Duvel Glasses. The theme for the design is, ‘making a real connection’.
  • And a reel about a Cherry Crioche, created by chef Dmytro Zhukovets. More inspiration on his Instagram account!  

Enjoy reading!

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Chef’s Table cruises | 3-day fine dining trips on luxury river ship

6-8-2024

  • Chef's Table cruises - chef Joris BijdendijkChef's Table cruises - chef Joris Bijdendijk
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
  • Chef's Table cruises - chef Joris BijdendijkChef's Table cruises - chef Joris Bijdendijk
  • Chef's Table cruises - 3-day fine dining trips on luxury river shipChef's Table cruises - 3-day fine dining trips on luxury river ship
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Event agency Creators of Live is launching Chef’s Table cruises, which are unique culinary 3-day river cruises on a floating five-star boutique hotel, river cruise ship ‘Advance’, where fine dining is the common thread. For the gastronomic element, some of the Netherlands’ most prominent and innovative, culinary talents play the leading role. Transcend Cruises’ most luxurious river ship ‘Advance’ serves as the setting for the culinary voyages.

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Metro Diner celebrates National Fried Chicken & Waffle Day on August 8

5-8-2024

  • Metro Diner celebrates National Fried Chicken & Waffle Day on August 8Metro Diner celebrates National Fried Chicken & Waffle Day on August 8

Metro Diner, where comfort food classics are reimagined for breakfast, lunch and dinner, is heating up the griddle for its seventh annual serving of National Fried Chicken & Waffle Day on Thursday, Aug. 8. This year, Metro Diner is sweetening the celebration with two special offers: in-diner discount and free Fried Chicken & Waffles for a year!

 We are mentioning hospitality related national and international days, weeks and months in our weekly trendmail. As these days are lesser known in the Netherlands we like to give examples on how to integrate them in your marketing. The Fried Chicken & Waffle Day by Metro Diner is created by the company itself in 2018 to honour their signature dish!

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Intimate garden concert with Lucas & Arthur Jussen at the Pulitzer Amsterdam

1-8-2024

  • Pulitzer Garden Table Dining - credits Ashkan Mortezapour PhotographyPulitzer Garden Table Dining - credits Ashkan Mortezapour Photography
  • Intimate garden concert with Lucas & Arthur Jussen at the Pulitzer AmsterdamIntimate garden concert with Lucas & Arthur Jussen at the Pulitzer Amsterdam
  • Intimate garden concert with Lucas & Arthur Jussen at the Pulitzer AmsterdamIntimate garden concert with Lucas & Arthur Jussen at the Pulitzer Amsterdam
  • Pulitzer Garden Table Dining - credits Ashkan Mortezapour PhotographyPulitzer Garden Table Dining - credits Ashkan Mortezapour Photography
  • Intimate garden concert with Lucas & Arthur Jussen at the Pulitzer AmsterdamIntimate garden concert with Lucas & Arthur Jussen at the Pulitzer Amsterdam
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The Pulitzer Amsterdam will be the setting for a magical, musical evening on Sunday September 8th, with an intimate garden concert with Lucas & Arthur Jussen, the renowned piano brothers. In the courtyard garden of the Pulitzer Amsterdam, surrounded by the hotel’s 25 historic canal houses, they will amaze with their masterful outdoor piano playing.

Sometimes you regret being on holiday in September. This event looks like a wonderful evening, great food and a fantastic piano concert at a special location! ^Marjolein

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Oktoberfest 2024 experience at the Mandrin Oriental Munich

1-8-2024

  • Oktoberfest 2024 experience Mandarin Oriental MunichOktoberfest 2024 experience Mandarin Oriental Munich
  • Oktoberfest 2024 experience Mandarin Oriental MunichOktoberfest 2024 experience Mandarin Oriental Munich
  • Oktoberfest 2024 experience Mandarin Oriental MunichOktoberfest 2024 experience Mandarin Oriental Munich
  • Oktoberfest 2024 experience Mandarin Oriental MunichOktoberfest 2024 experience Mandarin Oriental Munich
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Mandarin Oriental, Munich has launched a special Oktoberfest experience, featuring a collaboration with a traditional provider of Bavarian attire, to allow guests to fully immerse themselves in the spirit of the world’s most famous beer festival. From September 21st to October 6th, Munich’s Theresienwiese will transform into a vibrant festival ground for the 189th Oktoberfest, captivating visitors from around the world with its festive spirit and timeless traditions.

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Trends we spotted | Week 30

29-7-2024

  • Arrival by helicopter of Flexjet at The EmoryArrival by helicopter of Flexjet at The Emory
  • Trends we spotted
  • State of Play Hospitality will open a Flight Club in NYCState of Play Hospitality will open a Flight Club in NYC
  • Ruby Bea Hotel in FlorenceRuby Bea Hotel in Florence
  • Ruby Bea Hotel & Dante Workspaces FlorenceRuby Bea Hotel & Dante Workspaces Florence
  • Courtyard Wingstop pop-up in ParisCourtyard Wingstop pop-up in Paris
  • Arrival by helicopter of Flexjet at The EmoryArrival by helicopter of Flexjet at The Emory
  • Trends we spotted
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At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

  • A sustainability focused food wholesaler for restaurants in London, Collectiv Food, created a new way of delivery, cutting emissions by 75% compared to competitors.
  • State of Play Hospitality, an operator of tech-enhanced social entertainment concepts, signs lease to open a flagship ‘Flight Club’ in Manhattan, NYC.
  • Croicheese or cheesecake croissant anybody?
  • One litre buckets with Aperol Spritz or other cocktails at beach bar Stella Marina in Monterosso, Italy.
  • Pop-up Wingstop restaurant in Paris during the Olympics! Wingstop is known for its cooked-to-order chicken wings, iconic flavors and housemade ranch.
  • Kaylin + Kaylin Pickles sell pickles and they even had a pickle tasting station in LA. Now they opened a stand at the Farmers Market from which they sell Pickle Boats!
  • Private aviation leader Flexjet, and London’s most exclusive new hotel, The Emory, have recently announced a bespoke collaboration, designed to offer guests the ultimate airborne hotel arrival experience, included in their stay.
  • Ruby Hotels opened their 19th location, in Florence, Italy. Ruby Bea Hotel is located in the same building as Ruby Dante Workspaces.

Enjoy reading!

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MR PORTER Steakhouse, Bar & Lounge | Fourth location at 22 Park Lane, London

19-7-2024

  • Yossi Eliyahoo co-founder and co-owner of THE ENTOURAGE GROUPYossi Eliyahoo co-founder and co-owner of THE ENTOURAGE GROUP
  • MR PORTER 22 Park Lane in London opens in September 2024MR PORTER 22 Park Lane in London opens in September 2024
  • MR PORTER 22 Park Lane in London opens this SeptemberMR PORTER 22 Park Lane in London opens this September
  • MR PORTER 22 Park Lane in London opens in September 2024MR PORTER 22 Park Lane in London opens in September 2024
  • MR PORTER 22 Park Lane in London opens in September 2024
  • Yossi Eliyahoo co-founder and co-owner of THE ENTOURAGE GROUPYossi Eliyahoo co-founder and co-owner of THE ENTOURAGE GROUP
  • MR PORTER 22 Park Lane in London opens in September 2024MR PORTER 22 Park Lane in London opens in September 2024
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Amsterdam-based fine dining steakhouse restaurant MR PORTER Steakhouse, Bar & Lounge, which is part of THE ENTOURAGE GROUP, will open its doors in London in September 2024. Located at 22 Park Lane, on the former site of Trader Vic, MR PORTER’s slightly ambiguous and flavourful cuisine translates into pure and intriguing dishes. It is their fourth location after, Amsterdam, Barcelona and a pop-up in Ibiza.

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‘The Cantinas’ by Taco Bell | An early retirement community pop-up

18-7-2024

  • The Cantinas by Taco BellThe Cantinas by Taco Bell

Taco Bell in the US introduces its latest groundbreaking experience designed to redefine leisure lifestyle: The Cantinas, an early retirement community that promises a weekend getaway like no other. Here, guests can embrace the laid-back lifestyle of retirees, regardless of age. It will come to San Diego August 17-18, 2024.

Great marketing? Their fans are getting older too!

1 minute read

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Birthday treats | By Jarmusch hands out free pancakes

18-7-2024

  • Ruben Venema - owner of By JarmuschRuben Venema - owner of By Jarmusch
  • Breakfast bar By Jarmusch in Rotterdam - winner 2023Breakfast bar By Jarmusch in Rotterdam - winner 2023
  • Breakfast bar By Jarmusch in Rotterdam - 7th anniversaryBreakfast bar By Jarmusch in Rotterdam - 7th anniversary
  • Ruben Venema - owner of By JarmuschRuben Venema - owner of By Jarmusch
  • Breakfast bar By Jarmusch in Rotterdam - winner 2023Breakfast bar By Jarmusch in Rotterdam - winner 2023
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Birthday treats: pancake-lovers in Rotterdam beware: tomorrow, July 19, By Jarmusch celebrates its seven-year anniversary! That’s why Rotterdam’s favourite all-day breakfast diner is handing out their signature dish for free on July 19 from early morning to late afternoon at both locations to every guest who comes to their party.

1 minute read

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