Cloud Clubbing | On- and offline music events
8-5-2020
Due to the Corona Virus the recent months have been a little crazy and strange for everyone. Not being able to see friends and family, no longer being allowed to go to the gym and no longer being able to go to a festival or nightclub to enjoy your favourite music. The latter especially is such a pity during this time in which everyone can use a bit of fun and cheerfulness. For now, it looks like all music venues and night clubs will be closed until at least the 1st of September here in the Netherlands. Also, festivals, of which we have so many in the Netherlands, will not take place until the 1st of September or might not even be allowed at all until there is a vaccine against the virus.
A blog by our colleague Marguerita Vogelsang about examples from the nightlife and festival scene, an industry that has been hit unprecedented hard economically by the corona crisis. Nevertheless, she also spots all kinds of positive initiatives in this sector.
VoorDeThuiswerkers.nl | A hotel room as solution for the work from home challenge
14-4-2020
Inspiration from the Netherlands where two entrepreneurial freelancers offer a solution for those who can no longer cope with the challenge combining working with their family at home as well during the corona virus crisis. ‘VoorDeThuiswerkers.nl’ (which can be translated at ForThe PeopleWorkingFromHome) is an initiative of Olivier Kruger and Seffie Treistman, who hope to contribute to lower the pressure at home by providing a quiet workplace and helping hotels generate revenue so that their employees can keep their jobs.
On the second of April we already wrote about Hotel Kom in Maartensdijk (The Netherlands), which had taken a similar initiative as an individual hotel. In response to the article we understood that other hotels were also providing workspace in their own surroundings. VoorDeThuiswerkers.nl is a platform to make these addresses more accessible for those who find working from home too much a challenge! And for hotels, every little bit can help in these harsh corona times ……
What does the catering industry do in the context of the COVID-19 virus | Inspiration April 10
10-4-2020
And then it is Easter! Most restaurants that have been delivering are now busy preparing their dishes. Last Wednesday, our colleagues from Van Spronsen & Partners hospitality consultants published a whitepaper: ‘Coronavirus crisis, resilience of the catering industry’, in which one of the conclusions is that even when the catering industry could start up again, in the new reality, the ‘social distance society’, delivery will certainly prove to be an addition to the turnover.
This week’s inspiration!
Including initiatives of collaborations between supermarkets and catering suppliers and restaurants. But also a restaurant chain in the UK that is considering to create mini supermarkets in their restaurants in which they will sell products from their suppliers.
Great item for your newsletter, ask your regular guests what they are missing from your hotel or restaurant as done by the Oetker Collection. They also give recipes and exercises to keep fit. #WESTAYUNITED
Some brands even draw attention to ‘Social Distance’ with their logo, such as Coca-Cola and McDonald’s in Brazil. Jure Tovrlian from Slovenia made a few examples, the last one is very funny!
A very useful item in this coronavirus period has more than raised their target amount on Kickstarter, a keyring with a ‘Hygiene Hand’ attached to it. And an example of how the BrewDog brewery is coping with this crisis, they have a Hop Drop app with drive-thru beer collection points, they help make handsanitizers and they organize an online bar.
Stay healthy and take care of each other! ^Team Horecatrends
Flexotels | Mobile ‘corona proof’ booth to visit grandparents safely
9-4-2020
Yesterday, my sister and I brought laundry, literature and treats for Easter to my mother who lives in a care home. A cheerfully waving mother behind the window of her room, but also a lot of misunderstanding about why we do not come in. Flexotels in the Netherlands, which normally rent out mobile sleeping units for large events, have changed a number of these units as a mobile ‘corona proof’ booth. A good example of positive ‘thinking different’! In Asten (in the south of the Netherlands, the Hof of Bluyssen was the first to purchase such a container. ^Marjolein
Bird Bingo | Virtual opening from the new tasting room ‘House of Bird’ from Bird Brewery
7-4-2020
Inspiration from Amsterdam! A virtual opening of a new tasting room from Bird Brewery. On April 25 from 8.30 pm those who ordered a Bird’s Bingo Beer Package can play a virtual ‘Bird Bingo’ from the new tasting room, ‘House of Bird’. The tasting room ‘House of Bird’ in the Diemerbos (near Amsterdam) would open in the end of April. Unfortunately, there is no big opening for the time being because of the lockdown, but the brewers want to give their guests a glimpse during a real ‘Bird Bingo’. If you’re living in the Netherlands you can play along, that is if you understand the Dutch language! Order a Bird’s Bingo Beer Package via their web shop, receive a special bingo card and play on a live stream on April 25 at 8.30 pm. You might even win a great prize!
How to open virtually! Here in the Netherlands lots of people love to play games these days and the guys from the Bird Brewery use that fact to open their new restaurant and tasting room virtually.
Lockdown Kit by Patty&Bun X HG Walter
31-3-2020
Most of the Dutch people saw the crowds in the tubes in London on the news so we really understand the statement on the website of Patty&Bun. Here they indicated that they wanted to keep going for as long as possible, but felt it was no longer viable, or safe for their teams to travel into work every day. So…. What’s next? No more burgers for their guests? Well they’ve created a Lockdown Kit by Patty&Bun, through the butcher HG Walter their guests can order their ‘Ari Gold’ Cheeseburger or the ‘Smokey Robinson’.
We love all the collaborations and inspiration we spot at this moment. This is one that we think might be used by restaurants and fast food chains in collaboration with their suppliers! And you have to admit the result of a kind of DIY kit with the right ingredients must be more tasteful than a burger ordered in….
What does the catering industry do in the context of the COVID-19 virus | Inspiration March 27
27-3-2020
Our perspective on the world has completely changed during the past couple of weeks, a true paradigm shift! At this very moment it’s important to constantly fact check all the news about the Coronavirus, a lot of fake and scary news has been spotted at the social media. For example at a website in the U.S. we came across a question whether or not food could be a source of the virus. Fortunately they also gave the official answer of the CDC (Centers of Disease Control and Protection) but please don’t believe strange advices!
We also spotted a lot of positive inspiration. So, we want to show you some small positive gestures and inspiration during these anxious times.
Stay healthy and take care of each other! ^Team Horecatrends
Very positive news is that we see a lot of people unite and not only in the health care. We even spotted an online game in which gamers can help the university of Washington’s Center for Game Science to create a medicine.
In France the Accor Group, a hotel chain, opened the CEDA (Coronavirus Emergency Desk Accor) telephone helpdesk. They help to accommodate homeless people trough France in conjunction with the government.
We spot a lot of positive initiatives by restaurants, like for example #JREwhatsinthefridge and other ones to keep in touch with their guests. In the Netherlands, one of our chefs with two Michelin stars started a video making a delicious daily meal. And many more individuals give tutorials, which made us laugh is the reaction of a famous chef in an Instagram story: “After two days in quarantine and watching many cooking videos, I understand why so many of you come to restaurants” ?
In most languages there is a saying like ‘money can’t buy happiness’ but if you’re very rich you can buy a ‘Covid-19 themed exclusive package’ at Le Bijou Hotels & Resorts in Switzerland. But if you’re entertaining your kids at home, you could make them happy with a ‘toilet paper’ cake!
Trends we spotted | Week 12
20-3-2020
Our perspective on the world has completely changed in the past week, what a paradigm shift! I personally thought that we would no longer post trends and inspiration on Horecatrends. It seems of no importance right now but we also spotted a lot of positive inspiration. So, we have written a ‘trends we spotted this week’ with small positive gestures and inspiration in these anxious times.
Stay healthy and take care of each other! ^Marjolein van Spronsen
This week, among other links to articles about a hand wash tutorial by Gordon Ramsey and the Cheese trucks of the London based The Cheese Bar.
McDonald’s in the U.S. and Canada are considering rent deferrals for its franchisees and Uber Eats is introducing a new support package that includes a waiving of delivery fees on all orders from independent restaurants across U.S. & Canada and dedicated marketing campaigns.
And an article at Eater about what restaurants need right now to actually survive in the USA. Here in the Netherlands, the government is taking all the necessary measures at this moment and even banks are helping. We wish all restaurant owners worldwide will be able to find a way to stay in business.
Chipotle tackles social distancing with virtual hangouts on Zoom, interesting inspiration if you try to reach young people. And upscale restaurant Canlis in Seattle finds new business model in the Covid-19 crisis.
In the Netherlands we spotted free e-learning programs for people working in the hospitality industry and many restaurants offer gift vouchers with benefits. One of them doesn’t give vouchers but gift plates!
First edition of the Gin & Rum Festival in the Netherlands
9-3-2020
First edition of the Gin & Rum Festival at seven different locations throughout the Netherlands. Unlimited tasting of more than 100 different gin and rum brands. From the Piña Colada to the now indispensable Gin & Tonic. At the first edition of the Gin & Rum Festival everything revolves around these two distillates. Seven Dutch cities are taking part in the new festival this year and each location will be transformed into a true gin & rum paradise. Upon arrival, gourmets receive a full-fledged tasting glass with which they can taste more than 100 different types of gin and rum unlimited at the stands of well-known and emerging new brands. In addition to these tastings, visitors gain knowledge during substantive workshops, make their own cocktails and dance on fine tunes in the silent disco. Smell, taste and enjoy while being inspired by the stories of passionate distillers and bartenders.
This festival makes it possible to try the tastiest gins and rums with your friends at various unique locations in the Netherlands. Do not miss it!
Trends we spotted | Week 8
24-2-2020
At hospitalitytrends.eu we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, among other links to articles about the Crystal Clear Bread Challenge, cheese made from cauliflower and Popcorn Chicken Pizza.
Burger King New Zealand released a sandwich with just French Fries and at the New York Fashion Week Croc’s latest collaboration has been released: Crocs clogs for KFC fans!
KFC China created ‘pocket franchises’ via Wechat, a virtual franchise system to engage customers and encourage people to order from the restaurant. And the Travalyst coalition announces the development of new sustainability frameworks to help travellers to find sustainable travel and tourism options.
Cloud Clubbing
