The taste of ‘Echt’
16-8-2011
At the end of August, four small Dutch family breweries, will present a new beer: the taste of Real 2011 (De Smaak van Echt 2011). The great thing about this beer is, that the best individual ingredients are being used. And what we understood from their tasting notes, they succeeded in making an ambercolored beer fermented with 6% alcohol, not too dry, with a pleasant bitterness.
CoffeeQube by MobiCcino
16-8-2011
MobiCcino opened his first CoffeeQube (an espresso bar) in an officebuilding of a big Dutch company in Amsterdam. We, of Horecatrends, are jealous, imagining having a barista in the canteen! At 6 square meter, espresso made by the Mirage machine and a barista. MobiCcino is working on the CoffeeQube XL and XXL. Although we like the CoffeeQube we prefer the MobiCcino (smal red car), it’s such a great eyecatcher!
Winecocktails
15-8-2011
Homemade cocktails by VinCo. By mixing the pre-mix with a white wine and ice cubes you create the perfect fresh and light alcoholic cocktails. For the non-alcoholic version, mix this with Indian Tonic, or to create a stronger version, mix it with tequila.
Optimism is contagious, share it at Brew Some Good
12-8-2011
An effort from coffee brand Maxwell House in Canada, serving free coffee, positive stories and performances by musicians to the people of Toronto at their Optimism Café. Open for the month of July, and part of their “Brew some good”campaign, (with tv adds etc.). With the campaign they are trying to make Canada feel more glass half-full and in the meantime building brand awareness. At the Optimism Café musicians and artist appeared. Take a look at their website with a video explaining set up of the campaign. The add above is the optimistic result of the campaign.
Frozen Pints
12-8-2011
Frozen Pints, icecream made of different kinds of beers.
A great invitation
11-8-2011
The owners of the foodhall Eataly in New York do invite President Obama to visit. They have a banner hanging in their foodhall with the invitation to come and toast at his 50th birthday with a 1961 Barolo. An original way to invite a President! A beautiful food hall by the way where you can eat Italian food and buy it!
Tea-time by Pengtao Yu
11-8-2011
“Tea-time”, designer Pengtao Yu created a simple but yet convinient set combining tea leaves, water and steeping time. You put tea leafs and hot water into the first part of “Tea-time”, twist the timer to set the steeping time and the tea slowly trickles down to the bottom beaker. The timer/filter hold back the leaves and your cup is ready to sip.
The America Eats Tavern and ketchup
10-8-2011
At America Eats Tavern, opened July 4th 2011 in Washington, Chef José Andrés applies his innovative style to the American cuisine. America Eats offers a new take on American classics and celebrate native ingredients and some long forgotten dishes, from burgoo to oysters Rockefeller. With recipes and stories collected through extensive research, and with help from the National Archives and a culinary advisory council of chefs, the menu showcases the fascinating history of America one plate at a time. As we read in the New York Times José Andrés is also serving different kinds of ketchups (like blueberry, red currant, yellow tomato and mushroom). Picture of the different kinds of ketchup with the article in the New York Times.
Great outdoor adcampaign by Sapporo Beer
9-8-2011
This summer Japan’s legendary beer, Sapporo, has created urban spectacles in Vancouver, Toronto and Montreal that let participants transform their shadows into giant legendary Japanese characters including a sumo wrestler, a geisha and a samurai. We saw people standing in line to performe in the act and put the commercial on their facebook!
The ICoffee machine
8-8-2011
Do you want to impress your guests with pseudo barista skills? Then use the iCoffee machine. Via bluetooth you can send an image to the iCoffee machine. See how designer Huang Guanglei iCoffee machine works at the website of New Tech Reviews.