The supermarket of the future

6-10-2011

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“Park Supermarket” is an idea to create landscape supermarkets which are situated in the ‘city parks’ of the Netherlands. The polder was once intended to feed the Dutch consumer, but is becoming outdated and no longer meet the needs of the 170 nationalities in the Netherlands. The idea and concept is designed by the Van Bergen Kolpa Architect firm and Alterra Wageningen. The goal of the “Park Supermarket” is to provide and sell food, which can be found in the contemporary supermarket. Watch the movie for an explanation.

Knitting for a charity

6-10-2011

Innocent, the British brand which is famous for their 100% natural smoothies, has started a campaign in which small knitted caps are made for their smoothie bottles. For every sold smoothie with a knitted cap, 20 cents will be donated to the National Elderly Fund in the Netherlands. Also want to show your knitting tricks? You can send your self-knitted caps to Innocent, which will be sold.

Share a Coke with

5-10-2011

Coca-Cola has recently launched the “Share a coke with a mate”campaign in Autralia, which is a fan-focused concept for the brand’s loyal beverage buyers. Coca-Cola decided to choose 150 identifiable names which are popular in Australia and put them on the front of their bottles in the format of their logo.

Drinking your coffee responsibly

4-10-2011

Drink your Starbucks coffee responsibly with this reusable coffee mug, designed by Jang Jin-hee and Lee Min-jeong. Every time you refill your mug, a green leaf will light up through an integrated LED system, which measures the times you refill your cup. After 365 refills, the leaves form a map of the world to show you how eco-friendly you are by discarding cardboard cups.

Cooking on solar energy

3-10-2011

The Lapin Kulta Solar Kitchen is a temporary restaurant that uses solar energy to cook. Last yea,r the initiative traveled to Helsinki, Stockholm and Milano. The use solar heat creates an unique texture and tast. The cooks claim that it creates a whole new taste experience.

Moet & Chandon searches for an icon

30-9-2011

Moët & Chandon is looking for a Red Carpet Icon in the Netherlands. In October three leading bloggers will search the Dutch equivalent of Scartlett Johansson; cosmopolitan, refreshing and sparkling. The bloggers pick the first selection, the jury chooses one winner. The winner can visit all the Red Carpet moments for Moët and gets front row tickets for the film festival in Cannes on top of that.

Evian in a new design

30-9-2011

Every year the Evian water bottles come in a special design. After famous designers like Jean Paul Gaultier, Paul Smith and Issey Miyake, this years design is made by Courrèges. The limited edition bottle is made from recycled glass and has a pink flower made from biological inkt. The Evian water bottle is available middle october/november.

Restaurants help casualties hurricane

29-9-2011

Hurricane Irene has done a lot of damage in the state of New York. Many farmers lost their harvest. To help these farmers and other casualties of the hurricane, over 100 restaurants in New York have donated 10% of their day revenue last Sunday. These revenues were donated to a charity fund that helps casualties from the hurricane Irene.

D.E Break

29-9-2011

Douwe Egberts published an app for the smartphone that makes taking a break much more social. Users select a location, their friends, the time and send an invitation with the app. The selected friends will receive a message on their phone and let them know if they will attend or not. If you visit one of the d.e. shops with two friends and show your app(ointment) before the 14th October, your first coffee will be free of charge.

Cocktailbar 2.0

28-9-2011

The Aviary is a luxury and exclusive cocktail bar in Chicago, opened by the chefs Grant Achatz and Nick Kokonas. Cocktails will be elevated to real ‘dishes’, created and prepared in a state-of-the-art kitchen, and where innovation and tradition both are honored. The Aviary does a reservation lottery, where only a few are honored on a daily base.

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