The film about Great Coffee
3-7-2015
Watch this gorgeous short film (15 min) about Great Coffee. It is the story of passionate coffee connoisseur Søren Stiller Markussen, the owner and founder of Great Coffee in Aarhus, Denmark.
Great Coffee
He visits a coffee farm from Frederico Pacas (Café Tuxpal) a farm with six generations experience in the family that’s based in Finca Santra Petrona, El Salvador. He also visits New York for inspiration and notices that the baristas are all pursueing a unique style.
In the video Søren Stiller Markussen shows three different traditional methods of processing coffee beans.G
– Natural: drying the coffee with the skin
– Water processed: rinse the skin of with water
– Honey processed: Processed with honey Black (without water) and yellow honey (with water)
By measuring the sugar level during the fermentation process, the process can be stopped at the right moment to get a full, sweet body. The desired sugar content is 18-22% and takes about 4 hours to ferment, after that carbon dioxide and alcohol will start to form.
During the movie the coffee connoisseur gives a glimpse into his personal life as well. He explains his motivations in his life, in which Jiu Jitsu and swimming in the sea play a significant role.
Teisseire publishes the city guide ‘Joi de vivre in Utrecht’
1-7-2015
French flair in Utrecht. The French lemonade brand Teisseire – sponsor of the Tour de Fance – has collected the coolest hotspots in Utrecht in the city guide ‘Joie de vivre in Utrecht’.
Shop and enjoy Utrecht like a Parisian. With the city guide ‘Joie de vivre in Utrecht’ you can see Utrecht through the eyes of a Frenchman or Françoise. The guide also includes stories from French inhabitants of Utrecht, recipes of French delights and (non-alcoholic) cocktails. This guide is made in consultation with the blogger Liselotte of liefsuitutrecht.nl. ‘Joie de vivre in Utrecht’ can be downloaded from their website.
Who drink cordials?
The Dutch love lemonade: almost a 25% even drink one or more glasses of lemonade per day. Most of the lemonade drinkers (80%) mix the syrup in the traditional way: with water. Only 13 percent will add the syrup to sparkling mineral water. These results came out a representative survey of more than 540 Dutch people from 16 years and older, commissioned by Teisseire.
In terms of taste almost half of the Dutch always drink the same flavor. Especially ‘traditional’ flavors such as strawberry and selected berries. Men prefer orange more often than women, while a lemon flavor is more popular with the ladies. Another difference between the sexes: men drink more limonade than women. A whopping 26 percent of men have one or more lemonade drinks per day compared to 20 percent of women.
Teisseire: add a touch of French flair to your glass of water
As French brand, Teisseire emphasized on showing how something as simple as cordials can add a touch of French flair to everyday life. “Our dream is to turn any drink into a moment to enjoy,” says Michelle Blankenburgh, brand manager Teisseire Netherlands. “Transform your glass of water for example in a Virgin Mojito with Lime and Mint syrup or give your smoothie a boost with a touch of Currant & Elderflower syrup. This way you add a little joie de vivre to each day.”
Teisseire is present during the Avant Tour and the advertising caravan at the Jaarbeurs in Utrecht. Teisseire has a French patio there where everyone is welcome to enjoy a glass of lemonade.
Handcrafted Caorunn Gin from Scotland
26-6-2015
Caorunn Gin from Scotland is a ‘wildly sophisticated Scottish Gin’ by Gin Master Simon Buley who prefers using wild, natural ingredients.
Coarunn Gin
Caorunn Gin (pronounced “ka-roon”) is from the Scottish Highlands and is made at Balmenach Distillery, which main activity is distilling whisky. The distillery was founded in 1824, it has a rich history and has been active for almost three centuries.
What is gin made of?
Caorunn Gin is handcrafted by Simon Buley, using traditional gin botanicals such as juniper, coriander, orange peel, lemon peel, angelica and (Chinese) cassia bark(yes, there are more types of cinnamon!). Caorunn is the Gaelic word for Rowan Berry, one of the five locally foraged botanicals. On top of the Rowans, the gin is infused with Coul Blush Apples, Bog Myrtle, Heather and Dandelion.
Wild foraging
The peculiarity of this gin is the combination of the five ingredients that are locally gathered by the Gin Master and the small batch, handcrafted process in the world’s only working copper berry chamber that was used to make perfume in the 1920’s. Because the people at Caorunn are great lovers of wild ingredients, they also encourage bartenders to go foraging and to collect delicacies in the wild that can be used for handmade cocktail ingredients.
Caorunn & Tonic
Caorunn Gin is perfectly served with Fever Tree tonic water and a slice of red apple to further invigorate Caorunn’ s dry and crisp taste. In Scotland they like it strong, one part Caorunn and one part premium tonic water.
Aspire healthy fat burner at the terrace
24-6-2015
The Aspire soda is a fat burner for everyone that wants a healthy alternative at the terrace.
In general the number of refreshing healthy drinks at a terrace can be counted on one hand. Most soft drinks are loaded with sugar and plain water will soon bore you after a few glasses.
Aspire is a healthy alternative
Recently, there are several terraces that serve a soft drink that is sugar free, contains no calories and even promises to burn body fat. It’s ‘Aspire’, a lightly carbonated canned refreshing drink. The drink contains caffeine and is available in the flavors ‘Cranberry’ and ‘Apple with Acai’. The ingredients increase the metabolism, suppress appetite and the drink claims to accelerate weight loss. For the desired effect the producer recommends drinking two cans per day for two weeks, and to combine the drink with a healthy lifestyle (of course).
Ingredients
With ingredients like guarana (energy), caffeine (energy), green tea extract (increase the immune system), L-carnitine (to stimulate body fat burning) and taurine you will buy yourself a booster and body fat burner that does not cause a sugar dip afterwards. It certainly complements the range of beverages at most of the terraces nowadays, not the least because it tastes nice! The drink is already sold at Hampshire Hotels, SportCity, Mövenpick, Healthcity and Corpus. Have you spotted it somewhere else?
Rooftop concert by Hooghoudt and Kensington
23-6-2015
The Dutch band Kensington and Hooghoudt distillery will end this summer with a bang. They join forces for a rooftop concert somewhere on a roof in the Netherlands.
Rooftop concert
The rooftop concert will be held at the end of the festival season, early September. Consumers can win tickets for this special experience by buying a Hooghoudt bottle or a Hooghoudt Kensington package at one of the Gall & Gall stores in the Netherlands. The Hooghoudt products contain a unique code that could provide access to the concert. The promotion runs from 22 June to 15 August 2015.
Cocktail Maker
It’s also possible to win tickets through the online cocktail maker tool of Gall & Gall. The practical website guides you to the perfect cocktail recipe and looks a bit like the Gastronomixs tool. After choosing a cocktail recipe people can submit suggestions for ingredients. Anyone that sends in suggestions for ingredients via the website, can win a Fever-Tree cocktail workshop as well.
Smaakmakers
Hooghoudt started the collaboration with the band Kensington to attract a broader audience. Check out the road movie from Hooghoudt about these talents from Utrecht. Besides working with Kensington, Hooghoudt works together with young and enthusiastic professionals since January 2015. They call them their ‘Seasonings’ and award-winning bartender Lennart Deddens is one of them. With the ‘Seasonings’ they want to inspire and give everyone access to special mixes and exciting recipes. “But inspiration is more than just good taste, it’s also acquired by shared experiences, such as a unique rooftop concert” says Niels Grootenboer, marketing manager at Hooghoudt.
Stories from WaterReijk Weerribben Wieden
19-6-2015
The campaign “What drives you?” is an initiative by WaterReijk Marketing in collaboration with businesses, residents and visitors to the region. The campaign aims to acquaint the Dutch audience with the stories from the region.
Life-size milk carton
Besides the launch of the online magazine www.enwatdrijftjou.nl, a life sized milk carton from Weerribben Dairy was revealed and is one of the examples of how the campaign is being promoted throughout the country. The carton was unveiled by entrepreneurs Klaas de Lange from Weerribben Dairy and Martin Kruithof of the Restaurant Lindenhof.
Famous icons
Via the famous icons such as Giethoorn and the Weerribben the campaign seduces (online) visitors to explore other stories and secrets from the area as well. The stories are told by entrepreneurs, residents and visitors in the form of videos, interviews, blogs and photos in the online magazine. The first stories are movies of the Weerribben Dairy and Restaurant de Lindenhof. Various event posters, social media and joint promotions will support the campaign.
Cooperation with Weerribben Dairy
One of these joint promotions is with Klaas de Lange from Weerribben Dairy. The story of Klaas in the Weerribben is one of the stories in the campaign, it is brought into the country via a life-size milk carton. In the milk carton hides a refrigerator with cups of milk to promote the campaign.
Bundling stories
WaterReijk Marketing intends to bundle remarkable stories of the area in this campaign. Entrepreneurs, residents and visitors are also invited to share their story and become ambassadors of the region.
Fever-Tree tonic
17-6-2015
Recently gin and tonic mixes are extremely popular. There was a Gin & Tonic festival, there are special restaurants and (pop-up) bars, there is a GINformatiecentrum and at every fancy food festivals you can get yourself a gin and tonic mix.
Quality of tonic
Usually the focus at the mix drinks is on the gin and the quality of the tonic if often neglected. This while a mix drink like a gin-tonic consists for ¾ out of a tonic and is thus crucial for the flavour. In recent decades the soft drink market is largely dominated by a few multinational companies that more focus on profit rather than quality. This changes now, more and more producers approach the market differently with more unique and qualitative products. Fever-Tree is one of them and since November 2014 the company is privately held and competing with the big boys at the London AIM stock market.
Quinine in the tonic
In 2004 Charles Rolls and Tim Warrillow decided tonic and mixers for cocktails in general could use a quality upgrade. One of the major components of tonic is quinine, that’s where the bitterness comes from. After months of research they discovered that there is a Fever Tree plantation that produces the purest quinine in the world and it’s located in Congo. They travelled to the rough Democratic Republic of Congo and visited this plantation. The ingredients for the rest of the tonic are collected in the same manner. Research, travel and conversations with ‘plant hunters’ a part of the development of new products. Fever-Tree tonic contains high-quality ingredients and natural cane sugar.
Ginger Beer and Ginger Ale
For Fever-Tree’s Ginger Beer and Ginger Ale three kinds of ginger are used, each from a different area. It’s fresh green ginger from Ivory Coast for the freshness, ginger from Nigeria for depth and intensity of the flavor and ginger from Cochin for an earthy, chocolate-like flavor.
Mediterranean tonic
The Mediterranean Tonic is our favorite. It contains citrus oil and herbs from the coastal areas around the Mediterranean. Lemon Thyme and rosemary are two of the ingredients that come from Provence and give the unique flower-like character to the tonic, which makes it an ideal mixer for vodka and lights gins.
Garden of Unusual Delight by Hendrick’s Gin
12-6-2015
Hendrick’s Gin created an ultimate experience at Taste of Amsterdam with the ‘Garden of Unusual Delight’.
Garden of Unusual Delight
A critical visitor Taste of Amsterdam could have spotted the Garden of Unusual Delight on the event map already. Ordering an ‘unusual’ Hendrick’s Gin at the FeverTree bar gave access to a hidden garden behind the booths.
Delightful oasis of peace
Through the secret channels of Hendrick’s Gin, Armand got the tip to order the ‘unusual’ Hendrick’s Gin and tonic at the FeverTree bar. After ordering he was taken to the secret garden where he arrived in an oasis of peace, certainly compared to the rest of the popular festival.
Select crowd
A flamboyant host welcomed all the guests, with only a handful of other curious visitors there was plenty of room to site down on the picturesque bistro sets, bean bags or romantic benches. The bartenders had three standard cocktails on the menu and saw special requests as a challenge to be extra creative in the preparation process.
Experience
The special bar, VIP feeling and contrast of the peaceful garden to the rest of the festival gave an exclusive total experience. The #SocietyOfTheUnusual by Hendrick’s Gin seems a guarantee for more unique experiences around the liquor brand. So keep your ears and eyes open and ‘expect the unexpected’.
Maastricht pampers guests
10-6-2015
Several visitors of Maastricht were, totally unexpected, pampered last weekend.
Welcoming Maastricht
Last weekend some lucky visitors of Maastricht were unexpectedly surprised by two waiters. They placed a bistro set on various places in the bustling city and invited some visitors to enjoy a cup of coffee with the famous pie from this region and a musical performance. Watch the video impression here.
What you want?
With the “What you want?” campaign the city demonstrates that a visit or experience of the city doesn’t only depends on the hospitable services in hotels, restaurants and retail. The atmosphere and what you can experience are also very important. From arrival to departure, from cultural visitor to shopping lover, the city has to leave a lasting impression to everyone from young to old.
You don’t visit Maastricht, you experience Maastricht
John Aarts, alderman of economy from the city: “Maastricht has no clichés. Boring is a word that doesn’t exist here. Around every corner awaits a new impression, behind every façade a surprise. Although the city is small, it’s unique character is made by the atmosphere displayed throughout the city. You don’t visit Maastricht, you experience Maastricht.”
Eastwood – assemble your own perfect dinner
9-6-2015
Last Friday Armand had dinner at Eastwood, the new pop-up restaurant from DoubleTree by Hilton which is within walking distance of the Central Station in Amsterdam. The restaurant officially opened on 22 May and the location has two functions. In the morning, it’s the breakfast restaurant of the hotel and every afternoon will be converted into a grill restaurant. The tabletops, chalk boards, paintings and lighting get another look. Even the clothing of the staff changes.
Eastwood
The restaurant is located below the hotel and has a great potential. Especially the terrace outside will attract passers-by, even though it is not on the usual route towards the center. The first announcement of the opening was focused on a ‘beer & grill’ concept, the description ‘assemble your own perfect dinner’ would fit better. It is not a restaurant for people that have difficulties with choices since there are so many personalization options possible to meet your unique taste.
Assembling the dishes
The menu includes various building blocks from which the dishes can be put together. Potatoes are served as mashed potatoes, thin fries or hand cut fries. There are several vegetables and other side dishes to choose from, like risotto. For the main course guests can choose between meat, fish or vega. For meat-lovers a great exclusive offer of proper serving up to 800 grams are available.
Choice palette for personalization
With a choice from five knives that are presented on a magnetic cutting board, even the most cynical knife critic will be pleased. Earlier we wrote about using a herb cart and the ability to cut some fresh herbs at the table yourself. Eastwood extends this service with a range of sauces in glass bottles on the cart as well.
Shared ice cream bucket with toppings
The dessert was served as a single bucket of homemade ice cream on the table accompanied with nine different toppings. It’s a feast to work on the dessert this way and share the bucket. It was difficult to keep the special toppings apart, so a stylish card with the ingredients would complete it.
Small details
At Eastwood every detail mentioned before is well thought of. Many of the trends and examples we’ve spotted and published about on this website are integrated in the restaurant. This in addition to details such as stamped paper bags for the bread, name badges for the staff, Amsterdam’s specialty beers, the convenient use of segments in the restaurant at the beginning of the evening (so it looks busy early on) and the view of the bustling city life through the glass walls. The menu is not yet available online (the website is still under construction) but the price level is very okay and it’s a convenient place if you want to adjust portions and styles easily.
