Baby food in neighborhood restaurant
8-1-2014
Jorit Leijting from restaurant ‘Van de Buurt’ (translated as ‘From the neighbourhood’) recently started serving baby food for kids from 4-6 months, 6-10 months and 10+ months. The chef at the neighboorhood restaurant serves approximately 20-30 kids a week. Jorit Leijting: “It’s not a playground here, but we want to be hospitable to young parents.” The meals are produced by ‘De Kleine Keuken’ (translated as ‘The Small Kitchen’ ), contain no artificial coloration nor preservatives and can be stored for 3 weeks. The developer Kirsten Toeset offers the servings to restaurants and retail.
Open happiness with Coca Cola
6-1-2014
Coca Cola stands for ‘Open Happiness’ and there is no better time to open happiness than Christmas. But first you need something to wrap a gift with and therefore Coca Cola placed billboards with free wrapping paper in various shopping centers in Belgium during December. Coca Cola and the Belgium creative agency Duval Guillaume have developed the billboard together with Clear Channel.
Noodle brand introduces hangover taxi service
3-1-2014
In the month of December, the English noodle brand ‘Kabuto Noodles’ has launched the service ‘Kab-U-To Work’ in London. Party goers with a hangover could use the ‘Kab-U-To Work’ service to go to the office. The passengers were picked up by taxi and got a bucket of hot Kabuto noodle soup, fresh orange juice and a bag with sunglasses, aspirin and mints. The driver played relaxing music during the drive to the office. After the great success in London, Kabuto Noodles plans to offer the service also at other places.
Collaboration Carlton Oasis and Intratuin
30-12-2013
The Carlton Oasis in Spijkenisse (The Netherlands) works together with Intratuin in Rhoon and Rhoon Groenprojecten BV to decorate the hotel in Winter atmospheres. The hotel buys its Christmas and buffet decorations from the local garden center, that decorates the lobby as a return of favor.
The Hobbit pop up book
24-12-2013
At the Beverly Hilton Hotel in Los Angeles the largest pop-up book in the world introduced the premiere of ‘The Hobbit: Desolation of Smaug’. For five days the book promoted New Zealand as holiday destination. See the book here.
Visitors make their own artwork in New Museum
23-12-2013
The Polish artist Pawel Althamer will show his latest collection on the second, third and fourth floor of the ‘New Museum’ in New York from February 12 to April 13, 2014. Part of his collection is ‘The Neighbors’ where the artist involves the visitors to make an ambitious artwork. On the fourth floor of the museum, a white wall will be covered by paintings and drawings made by the visitors. Visitors can show their arts and will be part of the exhibition. At various times during the exhibition musicians will provide live music.
Balsan DUO carpet designed INCH hotel suite
19-12-2013
Network club INCH (international network connecting hotelschool graduates) has decorated a hotel suite at the Hotelschool The Hague campus Amsterdam in collaboration with Balsan DUO carpet. The design studio of Balsan DUO has designed the room together with architect Frank ter Horst. The hotel suite is themed unruliness, spontaneity and to act unconventional. Balsan has placed a striking carpet with 4 designs on the floor and they also decorated the wall and the window frame with the same carpet. There is a bed of 2m by 2m in the middle of the room, a maxibar and enough space to move freely.
50 hours for Pumba
18-12-2013
Saturday 11 January the chubby Gasconne pig ‘Pumba’ will be honored. The pig entered the Lindenhoff farm as a 20 kg piglet and is now, at the age of five, ready to be roasted next to open fire for 50 hours (!). Organizers Baaf Vonk and Roel van Vliet from Varkensroosteren.nl work together with restaurant Old-School in Amsterdam. The cooks are already working on mouthwatering recipes like ‘schwein with sauerkraut and Schwarzbier’, pig belly with Korean kimchi or American pulled pork with chutney.
julius bar&grill
17-12-2013
IQ Creative, known from i.e. the Supperclub, Envy, Mercat and Mazzo, collaborated with chef Julius Jasper to open julius bar&grill. At the heart of the transparent kitchen there are a gigantic charcoal grill and two ceramic closable barbecues. The restaurant has various table settings with communal tables, an extended 15 meter long Chesterfield and three rooms for private dining. One of the rooms is decorated as a wine chamber and has room for six, the second room is a cozy living room with space for ten and the third is a library with inspirational books from and by Julius Jaspers.
A Christmas tree on your plate
17-12-2013
Inspiration for on the Christmas plate. Do you have special ‘Christmas’ dishes that you want to share with the visitors of Horecatrends? We love to hear from you! Send pictures to tip@spronsen.com.
