Create the Club of the Future
24-8-2011
By applying co-creations, Heineken will invite clothing, motion and interior designers and developers, to create the club of the future. Talents can register themselves on the Facebook page. The 80 best designers will join Heineken on an inspiration tour in Milan, Tokyo, New York and Sao Paulo and afterwards they present their concepts to the jury. The deadline to register has already passed, this date was the 21st of August.
Wilde & Greene Restaurant and Natural Market
19-8-2011
All in-one: a restaurant and supermarket, located in a mall in Skokie, Illinois. The restaurant covers almost 3,000 square meters and offers 18 counters where you can find organic, seasonal en local dishes and products. Guests can dine and doing their groceries afterwards.
The taste of ‘Echt’
16-8-2011
At the end of August, four small Dutch family breweries, will present a new beer: the taste of Real 2011 (De Smaak van Echt 2011). The great thing about this beer is, that the best individual ingredients are being used. And what we understood from their tasting notes, they succeeded in making an ambercolored beer fermented with 6% alcohol, not too dry, with a pleasant bitterness.
A great invitation
11-8-2011
The owners of the foodhall Eataly in New York do invite President Obama to visit. They have a banner hanging in their foodhall with the invitation to come and toast at his 50th birthday with a 1961 Barolo. An original way to invite a President! A beautiful food hall by the way where you can eat Italian food and buy it!
The Next Generation Meal Planning Solution
5-8-2011
Intel and Kraft Foods have collaborated on a virtual display concept intended to help shoppers decide what they should have for dinner. The Next Generation Meal Planning Solution incorporates sensors that use anonymous video analytics software to detect the age and gender of the person standing in front of it to determine which recipes may be a good fit based on collected demographic information.
spoontrip for gastronomy and wine
1-8-2011
Spoontrip is an international platform for a variety of activities around gastronomy and wine. The webiste is based on a crowdsourced concept and offers everything from workshops to meet-and-greets to gastronomy-themed holidays.
Inspiration from 2009: French family picnic
20-7-2011
50 fans of the Facebook of Domino’s Pizza and Ben & Jerry’s where invited for a family picknick. Both companies aimed to create a larger online community by organizing a lotery. During the picknick the fans got to to taste the new salads of Domino’s and the ice creams of Ben & Jerry’s.
Unique concepts during the Amsterdam Bar Week
14-7-2011
Well known liquor brands and Amsterdam bars join hands to surprise the audience during the Amsterdam Bar Week from the 19th to the 23rd of September. A few concepts are already confirmed, others will develop over the next months. There is for example an exclusive Hennessey tastery in The Sopranos Piano Bar, a ‘Contreauversial’ make-over by Cointreau and Rob Peetoom in collaboration with Okura’s 23rd bar and a ‘Barista meets bartender’ evening with cocktail-coffee blends from Drambuie and Buscaglione in Little Buddha.
Laundry with a cozy living room feeling
5-7-2011
?
There is a one stop shop in Oslo that combines a stylish cafe, laundry and a library. The philosophy of the Laundromat concept is to offer a warm and friendly environment where you can meet a diverse mix of visitors on your laundry day.
Download free music at the Morgan Hotels
21-6-2011
In partnership with RCRD LBL, Morgans Hotel Group launched a new service for her guests. By scanning QR codes of the keycards, guests can download free music and playlists, which are compiled to suit the unique feeling of each Morgans hotel.