‘Buy my face’ is a new marketing campaign that is created by two students in England. These students sell their face to companies to paint an advertisement on their face, in order to pay off their student loans. A creative idea for a cafe or retail brand to promote itself?
Specially for the Pink Ribbon campaign, two Michelin star chef Ron Blaauw transformed his restaurant into Ron Roze (pink) during this week. One eighth of the total revenue of this week will be donated to the foundation. The campaign of the Pink Ribbon Foundation, which runs from the 18th of October until the 18th of November, fights against breast cancer in the Netherlands. Although the restaurant turns pink for a week, the menu will stay the same.
At the railway station of Leiden (The Netherlands) customers can buy a bicycle light from the fast food vending machines this Thursday. It’s an initiative of the Dutch Bicycle union in partnership with the fastfood chain Smullers. The new campaign is called “Ik Val Op” (I’m noticed) and focuses on the youth of the Netherlands.
Paprika grower Hermans-Walter and ice cream maker Theo Clevers have taken the challenge to create a new flavour of ice cream for the Dutch market. Together they have created the orange paprika flavoured ice cream. The main reason for creating this flavour of ice cream is to promote the orange paprika throughout the country.
Spa Reine has started a campaign in cooperation with Unicef. For every bottle that is sold, Spa donates 4 liters of clean drinking water to the children living in Burkina Fas. Consumers can leave a personal message about this campaign on the website Spahelpt.nl and create more awareness to the campaign.
Smirnoff organizes a worldwide party in fifty countries at the 12th of November. The vodka brand challenges visitors to come up with original ideas, and create fifty unforgettable nights together. After suggesting an idea in the category music, location, dancing, eating, drinking and ‘other’ people can vote for their favorite idea. The campaign is supported with a video, Facebook page and a website.
Starbucks has invited designers to make coffee-inspired t-shirts in celebration of their 40th anniversary. The designs are inspired by coffee and made by Alexander Wang, Billy Reid and Sophie Theallet. So a shirt with a coffee stain might be a top notch design item in the future.
Restaurant ‘De Bloemkool’ (The Netherlands) organizes a slow food evening on the 11th of October in collaboration with Knooopjelos.nl. The wine & food evening is all about calf ‘from head to tail’. A limited amount of 40 people can eat and drink for a special all-in prize.
“We want the beans back on the table” says food critic Lizet Kruyf. Together with food journalist Onno Kleyn and nutrition expert Yneke Vocking they’ve created the “Bruine Bonenbende”(brown beans gang). The bean gang exists for almost a year, but is recently gaining momentum due to their new website. Their goal is to create more popularity around the beans as food choice in the culinary world.
Innocent, the British brand which is famous for their 100% natural smoothies, has started a campaign in which small knitted caps are made for their smoothie bottles. For every sold smoothie with a knitted cap, 20 cents will be donated to the National Elderly Fund in the Netherlands. Also want to show your knitting tricks? You can send your self-knitted caps to Innocent, which will be sold.
Pizza Hut is putting an indulgent twist on the caviar craze sweeping foodie culture with the launch of ‘Pizza Caviar’ – a first-of-its-kind innovation that read more
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
‘Buy my face’ is a new marketing campaign that is created by two students in England. These students sell their face to companies to paint an advertisement on their face, in order to pay off their student loans. A creative idea for a cafe or retail brand to promote itself?
Specially for the Pink Ribbon campaign, two Michelin star chef Ron Blaauw transformed his restaurant into Ron Roze (pink) during this week. One eighth of the total revenue of this week will be donated to the foundation. The campaign of the Pink Ribbon Foundation, which runs from the 18th of October until the 18th of November, fights against breast cancer in the Netherlands. Although the restaurant turns pink for a week, the menu will stay the same.
At the railway station of Leiden (The Netherlands) customers can buy a bicycle light from the fast food vending machines this Thursday. It’s an initiative of the Dutch Bicycle union in partnership with the fastfood chain Smullers. The new campaign is called “Ik Val Op” (I’m noticed) and focuses on the youth of the Netherlands.
Paprika grower Hermans-Walter and ice cream maker Theo Clevers have taken the challenge to create a new flavour of ice cream for the Dutch market. Together they have created the orange paprika flavoured ice cream. The main reason for creating this flavour of ice cream is to promote the orange paprika throughout the country.
Spa Reine has started a campaign in cooperation with Unicef. For every bottle that is sold, Spa donates 4 liters of clean drinking water to the children living in Burkina Fas. Consumers can leave a personal message about this campaign on the website Spahelpt.nl and create more awareness to the campaign.
Smirnoff organizes a worldwide party in fifty countries at the 12th of November. The vodka brand challenges visitors to come up with original ideas, and create fifty unforgettable nights together. After suggesting an idea in the category music, location, dancing, eating, drinking and ‘other’ people can vote for their favorite idea. The campaign is supported with a video, Facebook page and a website.
Starbucks has invited designers to make coffee-inspired t-shirts in celebration of their 40th anniversary. The designs are inspired by coffee and made by Alexander Wang, Billy Reid and Sophie Theallet. So a shirt with a coffee stain might be a top notch design item in the future.
Restaurant ‘De Bloemkool’ (The Netherlands) organizes a slow food evening on the 11th of October in collaboration with Knooopjelos.nl. The wine & food evening is all about calf ‘from head to tail’. A limited amount of 40 people can eat and drink for a special all-in prize.
“We want the beans back on the table” says food critic Lizet Kruyf. Together with food journalist Onno Kleyn and nutrition expert Yneke Vocking they’ve created the “Bruine Bonenbende”(brown beans gang). The bean gang exists for almost a year, but is recently gaining momentum due to their new website. Their goal is to create more popularity around the beans as food choice in the culinary world.
Innocent, the British brand which is famous for their 100% natural smoothies, has started a campaign in which small knitted caps are made for their smoothie bottles. For every sold smoothie with a knitted cap, 20 cents will be donated to the National Elderly Fund in the Netherlands. Also want to show your knitting tricks? You can send your self-knitted caps to Innocent, which will be sold.
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