Cry like a real wolf for Eristoff
4-11-2013
Cry like a real wolf and win tickets for the ‘I love Techno’ party in Gent, Belgium. Eristoff, ‘vodka from the land of the wolf’ started a partnership with ‘I Love Techno’ this year. The brand has taken the slogan ‘vodka from the land of the wolf’ very literally this time and launched a Facebook campaign. Till 6 November, everybody can send a video of their howling to the Facebook page of Eristoff and collect as many likes. On November 6, at 1 am, the 50 participants with the most likes will be selected. They can sit behind their computer and howl live with wolves in the UK Wolf Conservation Trust. When the wolf cries back within 1 minute, the participant will win 4 tickets for ‘I love Techno’.
Chobani Story about real Greek yogurt
1-11-2013
Chobani, a Mediterranean Yogurt Bar in NYC, has a great slogan; ‘There are two people we’re 100% committed to. Mother Nature and You’. Chobani has been serving the highest quality and authentic strained Greek yogurt since 2005. They combine the yoghurt with only natural ingredients and fresh fruit. Some combinations; Blueberry + Power (blueberries, chia seeds, light agave nectar and walnuts), Cucumber + Olive Oil (cucumber, extra virgin olive oil, Coarse salt and fresh mint) and Peanut Butter + Jelly (peanut butter, concord grape jelly, red grapes and peanuts). Delicious yogurt and great combinations although we as Europeans didn’t dare to try the Peanut Butter + Jelly yogurt. The interior fits great within the philosophy. ^Marjolein
Naughty Stout dinner beer
30-10-2013
Beer sommelier Fiona de Lange has created a dinner beer together with De Leckere brewery from ‘De Meern’. Stout beer and Barley wine are combined for this special brew. Due to the composition the beer is expected to match great with red meat, game and stewed meat. Earlier this year the beer sommelier developed Royal Beer, especially made for the King.
Pop-up cheese store Castello
28-10-2013
Cheese brand Castello opened a pop-up store in New Babylon, The Hague. The pop-up store will be open for three months a culinary cheese experience. Consumers can taste forty kinds of cheese with matching wines. The goal is to surprise consumers and to come in contact with the consumers to get their opinion. Chef cook Joop Braakhekke opened the pop-up store and demonstrated the culinary possibilities with Castello. Soon the Castello pop-up store will open in cities like London, Berlin and New York.
Starbucks tea bar Teavana
25-10-2013
Starbucks has opened its first tea bar named Teavana in Manhattan New York. The tea bar has a simple design with a ‘zen’ atmosphere. A totally different concept than we are used to from Starbucks. The assortment consists of series of artisanal teas and the famous Starbucks sweets, sandwiches and salads. There is a ‘wall of tea’ where you can buy loose tea for home consumption and there is a wide range of tea sets. Starbucks bought the Teavana brand last year to expand to the global tea market. The chain is planning to open more tea bars in the coming years.
Cooking with matching music
24-10-2013
Get in the mood during cooking? The new Spotify-app Supper combines recipes with music. The app provides the difficulty level per dish and it shows for how many people the recipe is. There are two playlists per recipe: one for when you cook and one for when you eat. If you for instance bake a pizza, you will get more in the mood with the matching Italian music. The app is available in Spotify’s desktop program, but the number of recipes is still limited.
Biodegradable champagne packaging
24-10-2013
The French designer Cédric Ragot has designed an innovative packaging for Veuve Clicquot champagne. The packaging is completely biodegradable and made of potatoes and recycled paper. The packaging is elegant and can be carried by the integrated handle. It will keep the bottle of champagne chilled for two hours after it has been in the fridge.
Dyslexic coffee mugs
23-10-2013
Designer Henry Franks has translated his dyslexion into a coffee mug. By designing the ‘Muglexia’ mug literally upside down he has given it an extra dimension.
Clean and safe drinking water by Coca Cola
18-10-2013
More than 1 billion people don’t have access to safe drinking water and more than 2.5 billion to adequate sanitation, making billions of people around the world vulnerable to disease. To help these people, Coca Cola started a pilot from the project EKOCENTER™ in South Africa, in collaboration with DEKA R&D and other partners. EKOCENTER™ is a small kiosk made of containers and offers clean and safe drinking water to the local population. The kiosk also offers other services like wireless communications, electricity, vaccination storage and more. The goals is to open around 1,500 to 2,000 EKOCENTERS™ in 2015 in Africa, Asia, Latin America and North America to provide clean and safe drinking water to developing countries. The EKOCENTERS or ‘Downtown in a box’ provided with the Slingshot water purification systems will be managed by local women entrepreneurs.
A work in Progress by Rene Redzepi
17-10-2013
During the opening of the Restaurant week Leiden on November 7, top chef René Redzepi will present his new book ‘A work in Progress‘. René Redzepi wrote down all the occurrences of his restaurant NOMA which resulted in the book ‘A work in Progress’: Notes of Food, Cooking and Creativity. The book consists of three parts: a diary, a recipe book and a photo book. The book contains never before seen photos taken by René Redzepi and his team. It will give readers a peek behind the scenes of the restaurant. During the meeting on November 7, various restaurants in Leiden will serve culinary delights and guests will receive a copy of the new book. You can be present for € 100,=, this includes a signed copy of the book. Check the website of Leidslekkers for the program.
