Wine from a can
16-6-2014
A great wine from a can? It’s possible according to Winestar. Winestar® offers a range of premium French wines. We tried a couple at the office last Friday; a white, red and rosé wine from the Corbières wine region. We have some great wine fans at the office and they all had problems with the paradigm shift from bottle to can. But even they liked the wine. Oké, they still prefer champagne with their picnic but #Winestar is a great alternative. The can contains 187 ml wine. Great for in minibars or for airline catering, unbreakable and light.
Jopen Stephenson beer by Vomar
12-6-2014
To celebrate the opening of the renewed Vomar Supermarket the Haarlem based Jopen brewery created a special limited edition beer: Jopen Stephenson Beer. The Jopen Stephenson Beer is a blond beer with a refreshing taste and fruity hints from oranges. The beer resembles white beer a bit, contains wheat and oats and has a mild ‘hoppy’ (IPA, India Pale Ale) aftertaste. A wonderfull initiative where a supermarket creates a piece of local pride with a tasty beer, in my opinion more retailers should do this! ^ArmandSol
Guide Lights might be handy in hotelrooms
11-6-2014
It looks as if these SnapRays Guidelights are designed for at home, but we think it might also be very useful in the hallways and the wet section of hotelrooms. With these LED lights it is a lot easier to find your way around the room to the bathroom or toilet.
Warsteiner NightGolf Challenge
9-6-2014
The German premium beer Warsteiner transformed the Amsterdam Forest (Amsterdamse Bos) last June 7 to a golf course with a ‘par-3 course’ specially designed for the occasion. LED lighting and striking ‘glow-in-the-dark‘ golf balls guiding the players along the golf course in an exceptional setting that was made up of temporary tee boxes and greens. As the sun went down, the game started (at 23:00 hour) and the last ball found the hole at 02:00 hour. As sponsor of the KLM Open and as official sponsor of the European PGA Tour, the top European golf competition, Warsteiner wants to help golf to a wider audiences.
Novotel Amsterdam City made in LEGO
6-6-2014
The Novotel Amsterdam City was replicated in LEGO. It took more than 30 days and 5.000 stones to build the construction, it was revealed on 11 June. The mini building was constructed to promote the exhibition ‘The Art of the Brick’ at Amsterdam EXPO.
Minitiature Time Square in a mall in Moscow
5-6-2014
Philips recreated a minitiature Times Square in Moscow’s new shopping and entertainment mall, Vegas Crocus City. Philips, global leader in LED, worked on the design, installation and the technical launch. The LED lighting, light panels and HD-screens create the atmosphere of the center. Video content, animations and images can be displayed in HD quality on the screens. Watch the video for the result.
Pinkpop festival of NIX
5-6-2014
To archieve more attention for the laws that prevent under age drinking, Pinkpop organizer Jan Smeets communicates in various ways that the festival will provide no sigarettes nor alcohol to minors. The festival offered various alternatives, Happy Drinks was one of them.
Kornuit opens pop-up record production store
4-6-2014
Grolsch Kornuit gives the opportunity to transform your own playlist to vinyl. Via the website www.brouwjeeigenplaat.nl a lucky few can compile a personal playlist, design a sleeve and produce a personal vinyl record. The record is made at a pop-up store at the Overtoom 228 in Amsterdam that is open until the end of 2014. Kornuit gives away vouchers to music lovers now, consumers will get the opportunity to personalize their vinyl later this year.
Coca-Cola mini kiosk
3-6-2014
To introduce the mini Coca-Cola cans the Berlin branch of advertising agency Ogilvy & Mather rolled out these mini kiosks, with mini vending machines in them, in 5 German cities. ‘It’s the little things in life that make us happy’. Read more at The Pop-Up City.
Papertowel news
3-6-2014
In the Netherlands we have a saying: ‘In today’s newspaper tomorrow’s fish will be wrapped’. If we start to print newspaper items on paper towels we could change the saying in ‘with the news of the moment, we dry our hands.’ This perhaps provides a better insight in the volatility of many news items! Nice action from máspormás.
