Tea-time by Pengtao Yu
11-8-2011
“Tea-time”, designer Pengtao Yu created a simple but yet convinient set combining tea leaves, water and steeping time. You put tea leafs and hot water into the first part of “Tea-time”, twist the timer to set the steeping time and the tea slowly trickles down to the bottom beaker. The timer/filter hold back the leaves and your cup is ready to sip.
From last year: Never again wet shoes
9-8-2011
Spotted last year but they would have been very usefull last weekend at Dancevalley in the Netherlands, the shuella. These sleeves fit over any shoe, boot or pump, and easily fit into any handbag. See the shuellas here.
The Next Generation Meal Planning Solution
5-8-2011
Intel and Kraft Foods have collaborated on a virtual display concept intended to help shoppers decide what they should have for dinner. The Next Generation Meal Planning Solution incorporates sensors that use anonymous video analytics software to detect the age and gender of the person standing in front of it to determine which recipes may be a good fit based on collected demographic information.
What’s on your pint?
4-8-2011
Another marketing campaign of Ben & Jerry’s. Invent a name for a new flavor, a name that has a relationship with something you want to improve at this world. For the winning name an amount of € 10.000, – will be donated to charity that matches the name. Ben & Jerry’s lovers in the Netherlands may choose from the entries.
Special kit on your fries?
3-8-2011
For the real handyman, if he is in charge of the to BBQ. Three varieties, mayonaise, kitchup and mosterdtix.
Sample Central, tryvertising at its best
3-8-2011
The first European Sample Central store is set to open in Budapest, Hungary. Operating in a similar way to Sample Lab (Japan), the new store allows its members to try out a range of products and services for free. The products can be taken home or at the store. The only “payment” that’s required is to complete online surveys regarding the tried products, providing valuable feedback to manufacturers.
Coca-Cola is taking it light this summer
2-8-2011
Just look at the youtube movie, and smile. At the mall, Les 4 Temps à la Défense, Paris, Coca-Cola light started its campagne Love it Light. As people passed the billboard, text emerged, asking questions or giving comments. Entertainment during the salesperiod.
Cheese pencils
27-7-2011
Parmesan cheese shaped in a pencil with pesto, chili and truffles filling. The cheese can be sprinkled over the food with the included sharpner. The stripes on the ‘pencil’ measure portions and even Calories. Only disadvantage: the 500 sets were sold out in two weeks.
Coffee in style with P-Cup concept
25-7-2011
A stylish coffee maker with cup dispenser. Designer Sueng Jun Jeong makes ‘traditional’ coffee making at the office appealing again. The name P-Cup is a contamination of paper cup + pickup and paper cup dispenser + coffee maker.
Unstoppable salty snacks
25-7-2011
Candy and snack maker Perfette Van Melle has introduced a new salty snack in India. The style of design would be noted as well in our supermarkets. Check the advertisement video.