Make house wine in your living room
21-10-2011
Making housewine has just become a little easier and can even be done in your own livingroom nowadays. Designer Sabine Marcelis has scaled down the production of winemaking in an all-in-one homebrew installation. The installation requires a little nurture and care.
Luxury lunch box
20-10-2011
The French company Kaviari’s developed ‘En-K caviar’. This is a chic and trendy aluminium box with 15 grams of caviar and a caviar spoon, available in the colours black, gold, silver, blue, fuchsia and apple green. Buyers can choose either the version ‘Osetra’ or ‘Kristal’ caviar. Easy to take in your purse to enjoy the caviar any moment of the day.
Hot Booster
20-10-2011
The Hot Booster is a new soup in an easy take-away self-heating can. The can needs to be pressed on the bottom to start the self-heating process, which takes 3 minutes. The soup is made of all natural ingredients, and is available in three flavours; Oriental chicken, Italian tomato and Golden Mushroom which is a special. There is as well a sweet version available; Cheeky Choco. Enjoy a hot soup any place and anytime you want.
Bicycle light vending machine
19-10-2011
At the railway station of Leiden (The Netherlands) customers can buy a bicycle light from the fast food vending machines this Thursday. It’s an initiative of the Dutch Bicycle union in partnership with the fastfood chain Smullers. The new campaign is called “Ik Val Op” (I’m noticed) and focuses on the youth of the Netherlands.
Orange paprika ice-cream
19-10-2011
Paprika grower Hermans-Walter and ice cream maker Theo Clevers have taken the challenge to create a new flavour of ice cream for the Dutch market. Together they have created the orange paprika flavoured ice cream. The main reason for creating this flavour of ice cream is to promote the orange paprika throughout the country.
Nutri-Pulse e-cooker
18-10-2011
IXL Netherlands BV introduces a new way of cooking with the Nutri-Pulse® e-cooker. This e-cooker uses electric pulses to cook meat, fish, vegetables and fruit within minutes, or even seconds. By using this new way of cooking, all the nutritive value of food, as well as the taste, colour and flavour are preserved. At the same time it creates a reduction in energy and food waste. With the Nutri-Pulse e-cooker, IXL Netherlands BV has won the Food Valley Award of 2011. Watch the movie for an explanation.
Organic energy drink
18-10-2011
Scheckter’s OrganicEnergy is a new energy drink, developed by using natural ingredients. These natural products like the raw green coffee beans, guarana (seeds), ginseng and gingko biloba, gives this drink your body and mind a natural boost of energy.
Get well soup from Heinz
17-10-2011
Send your loved ones a “Get well soon” soup from Heinz if they are ill. Instead of a simple card, one can create a personal message on the website that’s printed on a can of soup and sent. This campaign is currently only available for UK facebook fans of Heinz.
Digital bottle message for Burkina Faso
17-10-2011
Spa Reine has started a campaign in cooperation with Unicef. For every bottle that is sold, Spa donates 4 liters of clean drinking water to the children living in Burkina Fas. Consumers can leave a personal message about this campaign on the website Spahelpt.nl and create more awareness to the campaign.
Blippar
12-10-2011
Blippar shows the consumer extra product information of a certain product by using augmented reality. By filming the product with a smartphone, product information and recipes appear in the screen of your phone. Blippar has a partnership with several supermarket chains in the UK, such as Tesco and Cadbury’s, in order to make sure that most products will be recognized by Blippar.