Special K Tweet Shop

2-10-2012

In London consumers found the first Tweet Shop of Special K. When consumers posted a twitter-message about the new snacks of Special K, they received a bag of one of the new tastes.

Sweethearts Dutch waffles in Cape Town

28-9-2012

  • Hanna Verweij en Amanda MaandagCopyright Niels Vinck
  • Hanna Verweij en Amanda MaandagCopyright Niels Vinck
  • Hanna Verweij en Amanda MaandagCopyright Niels Vinck

The Dutch Hanna Verweij (26) and Amanda Maandag (25) just started a delightful company in Cape Town to spread love through heart shaped ‘stroopwafels’ (treacle-waffles). The ladies conquer the city at a dazzling pace with their slogan ‘The world always needs more love’ and their positive mindset. The ultimate goal? To travel the world with a pink camper to spread their lovely creation throughout the world.


Concerto serves experience

21-9-2012

Music store Concerto adds a coffee bar to its shop in the Utrechtsestraat, Amsterdam. The well trained baristas have a special heart for music and are part of a cultural meetinghub with two big reading tables, a lounge corner and a performance stage.

Cider of unused fruit

18-9-2012

In 2010, initiators John Burgess, Peter Newton and Rochelle Schwartz started to produce cider made of unused apples (and pears). This unused fruit comes from the many apple trees in the suburban of London, which caused ruined laws and attracted wasps. They started to collect this fruit to produce cider. Consumers who delivered the apples, receive the cider and a discount on more bottles.

Crowd funded beer from 1463

17-9-2012

The Voor en door Goor foundation will herintroduce an ancient special beer brew from 1463. The project will be financed by crowd funding. The aim is to build a brewery in Goor, that will function as a tourist magnet.

Consumers create own discount stickers

14-9-2012

With home made 2% discount stickers the ‘Youth Food Movement’ protests Albert Heijn’s decision to pay 2% less to their suppliers. This guerrilla action focuses the attention to the power of consumers to stand up for farmers.

Scratch your can of Palm beer

10-9-2012

 

Beer brand Palm is challenging the Netherlands to show some creativity on a beer can. Scratch a can of Palm beer and send your design through Facebook. Palm will pick out the best design, which will be in store from next year. The winner wins a trip to London for 2 persons as well. Dutch tattoo-artist Henk Schiffmacher opened the contest by tattooing a beer can. Company SSSS & Orchestra developed this marketing campaign. Sending your design is still possible until the end of September.

Open High Street local delivery website

10-9-2012

Unilever is testing with a home delivery service for local groceries in Hereford. The ‘Open High Street’ website is mainly focused on food & drinks, but delivers products from a neighboring post office as well. The shops can join for 10 pence per delivery, customers pay 5 pound per order.

Tasty ice cream posters

7-9-2012

These brilliant posters are designed by Renata El Dib and look like ice cream cones because of the double sided print.

Bottle carrier

6-9-2012

With the Bottle Bouquet carrying system, you only need one hand to carry a bottle of wine and 6 glasses. Easy solution for the beach or terrace.

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