Sofitel invites guests to ‘Live The French Way’
7-6-2019
New global brand campaign celebrates Sofitel’s French roots, offering a modern spin on design, gastronomy, arts & culture, well-being and more. As the first international luxury hotel brand to originate from France, Sofitel Hotels & Resorts is a renowned global ambassador of French style and art de vivre. In celebration of the brand’s birthplace and heritage, Sofitel is launching a new global brand campaign that reaches deeper into its French roots. Live The French Way, the campaign’s brand promise, pays homage to Sofitel’s French origin, demonstrates the eternal allure of French style, and reinforces the brand’s time-honored position as an ambassador of French art de vivre around the world.
Horecatrends | Tips for Culinary videos worth watching – week 21
6-6-2019
YouTube has been a source of inspiration for spotting trends the past few years. Every day, thousands of movies are uploaded with new and interesting content. We too sometimes use videos as a source of inspiration to write about. With this week again a selection of 3 videos which our colleague Vera Rauwerda thinks are worth watching.
This week videos about a group of Filipino men, they collect bird nests from caves and make soup from them. And a video about the traditional olive oil from Italy and how this is made. Finally, a video about several types of fruit and vegetables that you probably haven’t heard of before!
Pop-up hotel ‘The Bell’ | A Taco Bell Hotel and Resort in Palm Springs
3-6-2019
The recently announced Taco Bell hotel in Palm Springs will be adding a spicy twist to summer for their guest. Get ready for ‘Bell’ hops and Baja Blasts, fire sauce and sauce packet floaties, because the Taco Bell Hotel is coming and will give fans an unexpected and unforgettable trip. Only open as from August 9 for a limited time! Pop-up hotel ‘The Bell’: A Taco Bell Hotel and Resort in Palm Springs, California, making fans’ dreams come true with an immersive way to celebrate the best of the brand.
PERENNIAL® | The 50+ consumer is getting more and more important
3-6-2019
We keep spotting more and more products, initiatives and simple, small gestures that benefit the 50+ consumer. Product wise we recently spotted PERENNIAL®. As they put it, the world over 50 is aging like no generation before, but the entrepreneurs behind PERENNIAL® think people could be aging better, and that is why they’ve launched their first product, to support those who want to thrive and not slow down like prior generations.
PERENNIAL® is just one of the products we recently spotted for the accelerating 50+ market in the US, we recently also spotted ‘Town Square’, an interactive experience for senior with dementia or Alzheimer’s. We think it’s trendy and time to start preparing the hospitality industry for the elderly guests. We don’t need to create new products but check if our daily offerings are attractive for this booming market. As they’re the ones that are enjoying more free time and most of them have the finance to have some fun! Unfortunately PERENNIAL® isn’t available on the Dutch market yet but we can expect these kinds of drinks or foods focusing on older groups of consumers, on the market within a couple of years.
PakaPaku ǀ The first Japanese fondue restaurant in the Netherlands
31-5-2019
PakuPaku will be the first Japanese fondue restaurant in Amsterdam and as far as we know even the first in the Netherlands. PakuPaku means: ‘munch-munch’ in Japanese. One of the future owners experienced the Japanese fondue when she first visited Tokyo in 2016. She decided to bring this concept to Amsterdam because she thinks the food is pure, delicious, healthy and fun to eat. A selected group of hospitality professionals already experienced the menu during a tasting of PakuPaku (see the movie above). Their overall reaction: “We can’t understand that this concept doesn’t exist yet!” In many other countries Japanese fondue is very popular. The future owners Prema and Franciska want to change this so that everyone can enjoy their shared dining experience. They had a small crowdfunding at Kickstarter which is pledged. PakuPaku will be a hangout place where locals and expats can meet, eat and mingle. You could even practice your Dutch in a fun and informal environment at their joined table!
Female entrepreneur from Rotterdam starts new Thai tea brand | 100% natural Tamnan Tea
28-5-2019
Tamnan Tea was founded by Penpak Boonla, an entrepreneur from Rotterdam and Stephan van IJperen. Their tea journey started 2 years ago. On one of their many trips to Thailand we met great and good-hearted people. Among them farmers who just want to have a normal, happy, simple life, but cannot market their beautiful and healthy products, because of a gap in knowledge, network, support and market access. They market ‘Fresh Blue’, a lemongrass tea with a hint of ginger and handpicked blue pea flowers, which makes this tea a great refreshment. ‘Calm Green’, a loose kaffir lime tea that has a slightly bitter taste. To achieve the right balance you taste the soft flavors of pandan leaves en the freshness of lemongrass. ‘Mellow Yellow’, loose ginger tea with a Thai twist of fresh lemongrass and the soft flavor of pandan leaves. ‘Soft Sour Flower’, loose hibiscus tea with a soft sourness to it because of the added blue pea flower and lemongrass.
Colored teas, they’re trendy! Surprise your guests with Tamnan Tea or the blue tea from Crusio Thee or the red and blue matcha’s from Matcha.blue by Fluxias GmbH!
Trends we spotted | Week 21
24-5-2019
At hospitalitytrends.eu we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
With this week, among other things, links to articles about a cocktail that looks like a plant, a hotel designed on a honeycomb, a cinema on a (houseboat) and a mega pickle as a replacement for a sandwich!
Click on the title if you like to read the full article. Enjoy reading!
Polo Bar London | Piles of pancakes and always open
23-5-2019
The Polo Bar in London, located near Liverpool Street Station, is an old restaurant/bar (has been around since 1953) that’s becoming more and more famous recent years. The reason: the famous pile of pancakes that’s being served there and the fact that the place is open 24 hours a day. No matter what time you come in, an English breakfast can always be ordered, as well as a good stack of pancakes!
Gastronomic highlights during the Spanish Wine Week 2019
23-5-2019
Spain is, among other things, loved for its excellent gastronomy. This is experienced by many as one of the most attractive aspects of this country. Every Spanish wine region has its own culture, regional products and gastronomy. In the Netherlands there are also many lovers of Spanish wine, so it is time to introduce the Spanish Wine Week in the Netherlands. During this week, the public literally and figuratively get a taste of the Spanish flavor!
Dinner With The Queen | Culinary bee experience!
21-5-2019
These days, more and more people are becoming aware that without bees there are no more bell peppers, raspberries or mustard. Each of those crops is only viable after pollination by a bee, and they are not the only ones! No less than three-quarters of all our vegetable crops only come into existence after pollination. As if that wasn’t enough, these brightly colored creatures are the creators of the so-called ‘nectar of the gods’: honey. With “Dinner With The Queen” organizer Gilles De Backer and chef Lieven Lootens pay tribute to the flowers and bees, especially the queen bee. You can reserve for a culinary bee experience from 17 June to 14 July on their website. Location: ‘Plukweide purfruit’ on the outskirts of East & West Flanders in Belgium: Dentergem, Oeselgem.
#LiveTheFrenchWay - Copyrights: Charlotte Wales
#LiveTheFrenchWay - Copyrights: Charlotte Wales
#LiveTheFrenchWay - Copyrights: Charlotte Wales
#LiveTheFrenchWay - Copyrights: Charlotte Wales
#LiveTheFrenchWay - Copyrights: Charlotte Wales
