Light spectacle in the streets of Zwolle
4-11-2013
On November 1st, the opening of the light project Sassenstraat Allicht took place in Zwolle, the Netherlands. This autumn/ winter the ‘Sassenstraat’ (name of the street) is illuminated with over 300 lights. Business owners, residents, property owners, City Centre Zwolle, volunteers and more have worked in recent weeks to make this lights show possible. The goals is to create a meeting place where living, working and shopping comes together. Especially during the dark winter days, the light show will be very attractive.
Cry like a real wolf for Eristoff
4-11-2013
Cry like a real wolf and win tickets for the ‘I love Techno’ party in Gent, Belgium. Eristoff, ‘vodka from the land of the wolf’ started a partnership with ‘I Love Techno’ this year. The brand has taken the slogan ‘vodka from the land of the wolf’ very literally this time and launched a Facebook campaign. Till 6 November, everybody can send a video of their howling to the Facebook page of Eristoff and collect as many likes. On November 6, at 1 am, the 50 participants with the most likes will be selected. They can sit behind their computer and howl live with wolves in the UK Wolf Conservation Trust. When the wolf cries back within 1 minute, the participant will win 4 tickets for ‘I love Techno’.
Relaxation in a bathtub
4-11-2013
In a park in Paris, the French design studio ‘Bruit du frigo’ has created a resting place for visitors. A wooden installation with bathtubs is placed around a fountain. Visitors can relax and enjoy the art installations. A number of bathtubs are filled with water and some with pillows. The wooden sculpture shows that the park is open for everyone, friends and family to spend some time together. A place for relaxation, wellness and hospitality.
Chobani Story about real Greek yogurt
1-11-2013
Chobani, a Mediterranean Yogurt Bar in NYC, has a great slogan; ‘There are two people we’re 100% committed to. Mother Nature and You’. Chobani has been serving the highest quality and authentic strained Greek yogurt since 2005. They combine the yoghurt with only natural ingredients and fresh fruit. Some combinations; Blueberry + Power (blueberries, chia seeds, light agave nectar and walnuts), Cucumber + Olive Oil (cucumber, extra virgin olive oil, Coarse salt and fresh mint) and Peanut Butter + Jelly (peanut butter, concord grape jelly, red grapes and peanuts). Delicious yogurt and great combinations although we as Europeans didn’t dare to try the Peanut Butter + Jelly yogurt. The interior fits great within the philosophy. ^Marjolein
These plates make your food food bigger
1-11-2013
These plates are fun to use in restaurants that serve small dishes such as sushi, pastries or amuses. There is a print made on the plate with the outlines of a plate, knife and fork. It creates an optical illusion that makes the dish looks larger than it actually is.
Silence dinner
1-11-2013
Having a dinner without saying anything.. People who has no need of rowdy guests can have a dinner in silence at restaurant Eat in New York. The restaurant serves a four course diner with organic and local produce. Owner Nicholas Nauman was inspired by a silence breakfast during his time with Buddhist monks in India. By dining in silence, guests are not distracted and they can enjoy their dish with all their senses.
Miracle fish instead of fortune cookies
31-10-2013
Last week we ate at the seafood restaurant, The Mermaid Inn at the Upper West Side in NYC. They have two more restaurants in town and serve delicious seafood, lobster and oysters. They have no desserts on the menu, all guests receive a chocolate mousse served with, instead of a fortune cookie, a miracle fish who tells the future. Just like the fortune cookies in Chinese restaurants remain very popular, these fish are also very nice. And can be used in other seafood restaurants as well! ^Marjolein
Information about pensions at the PensioenCafe
31-10-2013
The Dutch pension fund Hospitality & Catering has noticed that the obligatory pension information sent to the customers is barely read. That’s why they have developed an accessible way to communicate pension information to the customers. The dynamic PensionCafé website contains information and videos to inform employees in the hotel and catering sector about their pension. Relevant information about, for example the influence of divorce and death on the future of their pension is easily accessible at the site.
Starbucks tweet a coffee
31-10-2013
Do you know someone who deserves a Starbucks coffee? Starbucks has launched the ‘Tweet-A-Coffee’ project in collaboration Twitter. People can send a Starbucks gift card a $ 5 to a friend, family or a stranger. Users only need to link their Starbucks account with a Twitter account and send a tweet with the mention @tweetacoffee to the person in question. The person will receive a link with the voucher for a Starbucks coffee. ‘Tweet-A-Coffee’ is only available in America.
STIMULI during Dutch Design Week
30-10-2013
As infants, we begin to experience new tastes by exploring our tactical senses. It is, in a sense, our original obsession. As adults, we still have an appetite to trigger those latent senses with fresh and unexpected delights. This desire is the motivation for the STIMULI — a sensory dining experience presented during Dutch Design Week.
STIMULI was brought forth through a cooperation between design studio Jinhyun Jeon, renowned Michelin star restaurant Treeswijkhoeve, and Ravanello Food & Concepts. Connected by their mutual passion for stimulating taste, they created an enhanced dining event: a five-course haute cuisine sensory menu served with tactile tableware — such as silicone ‘nipple’ cups, glazed ball spoons, and spiked tasting palettes — that excite the tongue, trigger taste buds, and alter the perception of salty, acidic, sweet, and bitter tastes for a new experience.
The project focuses on the subject of joint perception — sensorial disturbance inspired by phenomenon of synesthesia. The main objective of the food design experience was to understand how the human brain intuitively responds to different stimuli during eating, and as such contributes to a different way of producing consumer energy. This will provide insights outside of the existing food culture in which societal, technological, and environmental influences play an important role.
Read the full article by Hortense Koster
