Ice breaker nowadays
5-1-2012
During the Open’er Music Festival in Poland, Heineken gave away personalized stickers with QR-codes. The brewer wanted to stimulate more interaction between the visitiors and introduced the slogan ‘Open your world’. The ice breaker was called ‘U-code’ and was requested and printed 5.000 times in four days.
Scrabble Cooking Edition
4-1-2012
There is a special Scrabble board game Cooking Edition, especially for (hobby) cooks. Get bonus points for cooking words and special recipe playing cards. See the game here.
Cognac glasses by Normann Copenhagen
2-1-2012
On the website of Normann Copenhagen are these unusually designed glasses displayed. These glasses are designed to enhance the bouquet, temperature and volume of fine cognac.
Ostrich dinner Food Forward
29-12-2011
How do we feed our cities in the future? That is a central question at the Food Forward exhibition in The Hague from the 15th of January till the 1st of April. This December Arne Hendriks and Harold de Bree cooked an ostrich as if it was a giant chicken. If humans would shrink to 50 centimeters, chickens would provide the same amount of meat in comparison. According to Arne Hendriks, the solution to food problems lies in shrinking people. This is one of the solutions shown at ‘Food Forward’, some solutions are more realistic than others.
QR game at Horecava
28-12-2011
An interactive QR game has been developed by the Dutch Hotel & Restaurant Association and Deli XL. The game shows visitors of the Dutch Horecava Fair different possibilities of mobile communication and creates a more intense experience of the fair.
Edible golden sparkles!
27-12-2011
Inspiration for a sparkling glass of champagne at New Year’s Eve.
Last minute inspiration for Christmas desserts
23-12-2011
Just a simple twist will turn your strawberries into a great addition to the grand dessert. Check the websites Cutest Food and Bakerella for more inpiration. Inspiring Holiday wishes from Van Spronsen and Partners Group.
Take your receipt to the toilet
22-12-2011
Already a known system in Germany, but now seen in the Netherlands as well. Did you drink a cup of coffee at Starbuck, keep your receipt to use the toilet. Clever for the entrepreneur; you prevent lines with tourists for the toilets.
Driving cigar lounge. Idea for events…
22-12-2011
The Mobile Man Cave; the CigaRv, is a cigar lounge. CigaRv is mobile and gives you the ability to enjoy live sports and a fine cigar without the worries of local smoking laws. The full-service lounge is used at special events and private parties.
Research Dutch wellness visitors
21-12-2011
Van Spronsen & Partners hospitality consultancy has researched the wellness branch in the Netherlands. The focus of this research is the visitors’ view. The results of 800 questionnaires provide a clear and honest picture of both the visitors and non-visitors. The Dutch report provides insights on the motives and thoughts of the non-visitors (and thus potential visitors) and gives wellness related companies the tools to anticipate on the expectations of their target group.