Special job interview at Heineken
21-2-2013
Heineken was looking for an intern events and sponsorship when they received 1,734 applications. For this reason Heineken devised an interview where the candidates could not be prepared for. Heineken examined how the candidates responded in unexpected situations, such as hand-in-hand walking, a recruiter who feels unwell and on a fire alarm. After the applications, the three best candidates were selected and people could vote on the candidates. Guy Luchting won the internship.
Sustainable Ecofont saves print costs
19-2-2013
By using the font Ecofont you can save on ink and it is a simple way to anticipate on sustainability. The Ecofont software leaves small holes in the letters and saves printer ink. These holes are never visible on screen and our brains ignore them on paper. The savings on ink costs can be up to 50%. Hospitality businesses can save on ink by using this font for invoices and letters and it promotes environmentally sound behavior within the organization.
What does a heart look like?
14-2-2013
Just great to watch, kids about Valentine’s Day. No trend or anything but we started this morning with a smile.
Have a nice day. Video and image courtesy of YouTube, Small Fry
The use of Social Media by Lego
14-2-2013
Another example of how to use Social Media. The campaign ‘Holiplay’ by Lego is simple. Simply building something with Lego, combine it with whatever you have in your surroundings and snap a photo. That concept captures the very essence of LEGO – use your imagination and play. Konstellation, the creative digital agency, responsible for the campaign likes to refer to it as ‘Brickmented Reality’. Watch the movie and see how Lego has used Social Media and the effect of it.
Temporary art
4-2-2013
Tony Plant is a time based, environmental artist and photographer whose imagination stretches to the corners of the coastline in the UK. For over 20 years he has made Guerrilla style installations in sand, snow or rocks. These paintings in sand are washed away by tide. With the gorgeous beaches in The Netherlands as well we could keep competitions like who makes the best temporary painting instead of sandsculptures. And for hotels with privat beaches, this kind of art can be done during cleaning the beach in the morning. It will make your guests smile. Watch the movie about the making of a sandpainting. Also see Beach pattern in Spain.
Recipes and ingredients via Chefday
15-1-2013
Based in New York, Chefday hosts step-by-step videos of top chefs from the city – like Jehangir Mehta from Iron Chef America and Michelin-starred Chris Leahy – which are free to watch. If you decide to cook the meal yourself, you can order all the necessary ingredients to be delivered. Through a subscription option, customers will receive a recommended recipe via email every two weeks, which they can view before opting to order the ingredients, choose another recipe or skip until the following fortnight. In addition, Chefday donates one meal for every dish ordered to the Food Bank for NYC. They combine healthy recipes from well known award winning chefs with the possibility of directly buying all the ingredients. And all foodies know that can be an issue!
World record Chinese cabbage Gastronomixs
5-12-2012
Gastronomixs has set a world record by making 103 dishes with Chinese cabbage. Over 60 chef cooks came together on Monday 3 December to join this challenge. The initiative was to share knowledge, and show that a daily ingredient can be prepared in a lot of different ways. The cooks were very happy with the result and would like to join more of these events in the future. Gastronomixs will organize live sessions in 2013 to share even more knowledge.
Nightrestaurant tries to reduce food waste
23-11-2012
The Nightrestaurant is a recurrent yearly event and fights against food waste and aims to increase the awareness of the value of food. On November 29 the Nightrestaurant opens its doors for everyone to contribute to this imitative. You have a great idea to contribute? Let it know through the website.
10 Trends for 2013
16-11-2012
Marjolijn Kamphuis of Foodzy is explaining the 10 most important trends in the food and social media industry.
1. The Rise of Niche Social Networks
2. Second Screen Everywhere
3. Content is king
4. Location is customization
5. Be your own health coach
6. Smart devices everywhere
7. Social Media charm offensive
8. Don’t waste food and money
9. Subscribe to Curation
10.Gamification
Watch the complete presentation here.
Centipede Pop-up Cinema
5-11-2012
Centipede Cinema is a compact freestanding theater, designed for screenings in locations with limited space, developed by Barlett School of Architecture in Guimarães (Portugal, European City for Culture 2012). Besides the limited needed space, also limited resources are needed.
