Inspiration from September 2007 – Pay by text message
4-4-2011
One of the trends we wrote about in September 2007, was ordering food by text message. It was possible to order and pay at 500 restaurants with a Gomobo account without standing in line. Nowadays there are interesting alternatives available on the iPhone. You can order and pay with the (Dutch) MyOrder app.
Green London city guide
1-4-2011
Greentraveller produced in association with VisitEngland a guide to Green London. A handy pocket-sized map that features eco-friendly restaurants, hotels, cafes and attractions in the capital. Copies of the leaflet are available free of charge at eight Tourist Information Centres in and around London and the leaflet is also downloadable as a pdf.
Catered picnics in Amsterdam
31-3-2011
Butler For Hire’s service in the Netherlands offers a new service, the picnic butler, from April to August in the Vondelpark in Amsterdam. When booked, a butler is sent to the park to set up the picnic, included with crystal glasses, picnic rugs, china crockery and pillows. Once the picnickers are ready to go home, a phone call to Butler For Hire signals it is time for the butler to return and clean up.
Mobile app enables F&B ordering from seats at sport events
29-3-2011
The free Yorder app let sports fans order food and beverages from their seats, so they don’t have to get up and miss any of the game. The operator Bon Appetit will send a worker to the fan’s seat with the order in 15 to 20 minutes.
The world’s first airport library for eBooks
29-3-2011
At Taoyuan International Airport (Taiwan), waiting passengers can now borrow iPads and eReaders to keep their passengers entertained. The e-library has four hundred titles in its collection, available in English or Chinese, which can be read in the airport, but not taken away or downloaded onto the user’s own device.
Drunken direction signs
29-3-2011
In the marketplace Nehru Place, in Asia, is the pub First Floor located. Despite of zillions of shops, the people did not spend their time in the pub. The marketplace is infested with billboards, but the people have learnt to ignore them. So First Floor got Human Direction Signs ‘drunk’. They were pretending to be happily passed out at various spots with the distance and direction to the pub. According to First Floor they saw a 62 % increase in customers.
Free Cone Day!
28-3-2011
As a way to thank the Ben and Jerry’s customers for their support and to celebrate 33 years of Ben & Jerry’s, the Ben & Jerry’s scoop shops all over the world, are happily giving the ice creams away!
Green tomato juice to celebrate spring
28-3-2011
Alain Milliat does make very good fruit juices in bottles. This spring he launched fresh green tomato juice. It’s ideal for brunches, sunny afternoons and aperitifs.
Platform that rewards people who identify and tag products on photographs
25-3-2011
Emma Active is a new platform that rewards people who take the time to identify and tag products on photographs. Consumers tag the photos en link these products to brands and products, and are linked through to a brand page where the product can be viewed and purchased. These ‘sellsumers’ are the advertisers and will be rewarded for this.
Google helps its employees to lose weight
24-3-2011
In the canteens of Google, the large plates are replaced by small plates. They will fill their plates less and therefore the employees will eat less. According to Google, this can lead to a 5 to 8 kilo loss in one year time.