A digital concierge in Renaissance Hotels
21-2-2013
Besides the traditional concierge, Renaissance Hotels introduced a digital concierge. The hotel started working with the Navigator program last year. The Navigator offers suggestions for restaurants, shops and sightseeing in the surroundings of the hotel. The Navigator displays information that is generated by hotel employees and by Wcities, an online destination content provider. You can open the program via the site or an App.
Special job interview at Heineken
21-2-2013
Heineken was looking for an intern events and sponsorship when they received 1,734 applications. For this reason Heineken devised an interview where the candidates could not be prepared for. Heineken examined how the candidates responded in unexpected situations, such as hand-in-hand walking, a recruiter who feels unwell and on a fire alarm. After the applications, the three best candidates were selected and people could vote on the candidates. Guy Luchting won the internship.
Sustainable Ecofont saves print costs
19-2-2013
By using the font Ecofont you can save on ink and it is a simple way to anticipate on sustainability. The Ecofont software leaves small holes in the letters and saves printer ink. These holes are never visible on screen and our brains ignore them on paper. The savings on ink costs can be up to 50%. Hospitality businesses can save on ink by using this font for invoices and letters and it promotes environmentally sound behavior within the organization.
What does a heart look like?
14-2-2013
Just great to watch, kids about Valentine’s Day. No trend or anything but we started this morning with a smile.
Have a nice day. Video and image courtesy of YouTube, Small Fry
The use of Social Media by Lego
14-2-2013
Another example of how to use Social Media. The campaign ‘Holiplay’ by Lego is simple. Simply building something with Lego, combine it with whatever you have in your surroundings and snap a photo. That concept captures the very essence of LEGO – use your imagination and play. Konstellation, the creative digital agency, responsible for the campaign likes to refer to it as ‘Brickmented Reality’. Watch the movie and see how Lego has used Social Media and the effect of it.
Nature swimming pools
21-1-2013
In Amsterdam Purewtr/Pro from entrepreneur Stijn Weijns soon starts with the construction of a swimming pool in a “sustainable” hotel. After having built small pools for individuals the last years, the company now wants to expand to project development and designing public swimming pools. In the pools of Purewtr there is not a drop of chlorine or other chemicals. They use plants such as the yellow iris, the schoenoplectus acutus and the small-leaved lily to clean the water. The water quality is high and the pools uses 70% less energy than regular pools.
Brewery provides night buses in Ghent
11-12-2012
In the Belgian city Ghent, an interesting partnership started between the municipality and De Koninck beer brewery. The company De Lijn which provides public transport in Ghent, had to cancel the night services due to budget cuts. But due to the collaboration at the municipality and the brewery, the buses will still drive during the night. There will be no major changes for the passengers, only the look of the buses change. The timetable and tickets will remain the same.
Visit Bruges-website
26-11-2012
The Belgium town Bruges created a new website Visit Bruges, to attract more tourists. All the important tourist sites are clickable on the visual interactive website, like the Concert building, the Belfort and all other outdoor activities. The website is also available on the mobile smartphone.
New tourist center in Belgium
22-11-2012
On Sunday November 25, tourist center Historium opens its doors in Brugge (Belgium). Seven themed rooms show the tourists how the city looks like centuries ago. The center features a grand beer café, called Duvelorium, which is created in association with brewery Duvel Moortgat and designed by Puresang. The interior consists of traditional materials combined with contemporary aspects. Duvelorium is opened every day of the week.
10 Trends for 2013
16-11-2012
Marjolijn Kamphuis of Foodzy is explaining the 10 most important trends in the food and social media industry.
1. The Rise of Niche Social Networks
2. Second Screen Everywhere
3. Content is king
4. Location is customization
5. Be your own health coach
6. Smart devices everywhere
7. Social Media charm offensive
8. Don’t waste food and money
9. Subscribe to Curation
10.Gamification
Watch the complete presentation here.