Great examples of how to use the Olympic Games in your benefit

12-8-2016

  • Facebook @CabanaBrasil

 

We have seen quite a few examples of restaurants, hotels and leisure centres using the Olympics in their benefit. The Olympic Experience on the beach of Scheveningen is a great example. As well as storytelling in advertisings! One of the best is probably the Olympic anthem of Samsung.

We checked the web to see what has been organized in the hospitality and leisure world with the Olympics in mind.

Did you spot other great examples or did you organise an inspiring Olympic event? Let us know, we like to complete our list! lees verder

Snapchat as marketing tool to reach out to young people

2-8-2016

  • Snapchat Logo

More than one million Dutch people use Snapchat currently. 56% of the users are between the age of 15 and 19 and 11% are between the age of 20 and 39. Only 2% of the people that are 40+ downloaded Snapchat. This is shown in the ‘Nationale Social Media Onderzoek 2016’, a Dutch research about Social Media. Would you like to attract a younger public for your business like a club, disco or leisure centrum? You should try-out Snapchat! lees verder

Trends we spotted this week – week 29

22-7-2016

  • Trends in het kort

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week among others about a Hello Kitty pop-up Café, summer drinks and world’s most expensive diner experience.

If you like to read the whole article, click the title. Enjoy reading! lees verder

Ube – the still unknown yam / sweet potato from the Philippines

21-7-2016

Extremely popular in the Philippines and other Asian countries but relatively unknown in other countries: Ube (pronounced like the oo-bay). The Manila Social Club created the ‘Golden Cristal Donuts’ with ube as one of the main ingredients. The pictures of the donut went viral, especially on Instagram and created a lot of publicity. We know that ube powder turns your food purple, but what is it? lees verder

Nuts for drinks: nuts to combine with your beer

20-7-2016

Over the past ten years, the beverage industry has evolved significantly and many flavours have been created and developed to enhance people’s drinking experience. With all these new beverage creations popping up, what about snacking options? Can we enhance people’s drinking experience by offering them the perfect snack to match their, for example, favourite beer? lees verder

Trends we spotted this week – week 28

15-7-2016

  • Trends in het kort

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week among others, articles about several exceptional ice cream flavours, humor around the Brexit with a dating site called LovEUactually, gaming with hyper-reality at Madame Tussauds in NYC and the Dutch ‘Traffic Jam Food Festival’. And KFC Hong Kong debuted finger lickin’ good nail polish!
If you like to read the whole article, click the title. Enjoy reading! lees verder

FYIO – Ice cream with a license to chill

15-7-2016

For Your Ice Only is a new ice concept. Not just ordinary ice but a new ice sensation! This is fresh, hand-made ice prepared on a so-called anti-grill (an ice plate which freezes till -32 degrees Celcius. The so-called rolled ice cream! lees verder

Kellogg’s opened an all-day Cereal Café

13-7-2016

Kellogg’s, the company that makes America’s favourite cereals like Frosted Flakes, Rice Krispies, All Bran, Coco Pops and Fruit Loops opened its first ever all-day Cereal Café at Times Square on the 4th of July. lees verder

Hotspot in Leiden: De Buurt

6-7-2016

  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP
  • De Buurt LeidenPhotocredits: Buro JP

Dutch city Leiden has a new hotspot in the city for the upcoming three months. De Buurt (the neighbourhood) recently opened next to Leiden Central station. A place where art, culture, food and fashion meet. lees verder

Healthy fastfood concept Grown extremely populair

28-6-2016

  • https://www.facebook.com/grownmia/photos
  • https://www.facebook.com/grownmia/photos
  • https://www.facebook.com/grownmia/photos
  • https://www.facebook.com/grownmia/photos
  • https://www.facebook.com/grownmia/photos
  • https://www.facebook.com/grownmia/photos

Health and fastfood are two words that rarely appears together. NBA player Ray Allen felt like this needed to change, and opened his own healthy fast-food business. Grown, which is the name of the restaurant, can be found in Miami and looks good. lees verder

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