EVERY® Egg unveils liquid egg made without a hen at Eleven Madison Park
14-12-2023
Last week ingredient innovator EVERY did debut its flagship EVERY® Egg – the world’s first liquid egg made without the hen – at an exclusive dinner at world-renowned restaurant Eleven Madison Park in New York City. Made by yeast fermentation, EVERY Egg will be unveiled following nine years of product development by EVERY, which has raised over $233 million from notable investors including actress Anne Hathaway, AB InBev and Grupo Bimbo.
Domino’s® is Plowing for Pizza | Snowy roads shouldn’t get in the way of hot pizza
12-12-2023
As an innovative response to winter snow challenges, Domino’s Pizza in America is introducing the campaign, ‘Plowing for Pizza’. This particular initiative aims to ensure that, even under harsh winter conditions, hot pizza delivery will continue in certain zip code areas. The philosophy behind it: by contributing to snowplows from 20 cities, Domino’s Pizza is contributing to the ability to deliver quickly in wintry weather. In America, local businesses also often contribute to bits of road maintenance.
Trends we spotted | Week 49
11-12-2023
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about amongst others:
- An emission-free and energy-efficient coffee roasting line will be built in Belgium – a collaboration between Sucafina, Beyers Koffie and the Belgian cleantech company CEE.
- A recent study by the University of Wageningen researched the Dutch supermarket sector and reports a significant decrease in food waste.
- SVH (The Dutch foundation for professionalism in the catering industry) has announced the Top 3 Best Hospitality Training Companies and Best Trainers for 2023/2024.
- Fletcher Hotels, the largest hotel chain in the Netherlands, expands with the acquisition of Hotel Restaurant Oud London in Zeist.
- Mercure Hotels celebrates its 50th anniversary with the launch of ‘Discover Local: The Bucket List Edition’, a selection of 50 unique culinary experiences worldwide.
- Relais & Châteaux, a leading association of world-class chefs, has committed to protecting the critically endangered European eel by immediately removing it from their menus. #EELNOTANKYOU
- From Instagram: Christmas tree croissants as a festive delight; espresso Romano and gilded holiday splendor at Le Bristol Paris.
Enjoy reading!
A new spin off by McDonald’s, CosMc’s
8-12-2023
In August of this year we read about the first rumours that McDonald’s would introduce a new spin off called CosMc’s. Now the news is in the open and they started to trial in the first location Bolingbrook, Illinois. It’s opening today! The concept is based on CosMc, a McDonald’s-craving space alien, who first appeared as a character in the late 80’s and early 90’s promotional advertisements. CosMc’s is a new small-format, beverage-led concept that’s inspired by nostalgia and powered by a menu of bold, refreshing beverages and tasty treats.
Taco Bell at Home | Limited-edition ‘Taco Bell SOS kits’ for students
8-12-2023
As finals season begins across college campuses nationwide, thousands of students find themselves without a Taco Bell® restaurant within walking distance – leaving them in distress when study session cravings hit. Recently Taco Bell at Home came to the rescue with the new ‘Taco Bell SOS Kits’, designed to give students on these campuses the mouthwatering Taco Bell goodness, even without a restaurant nearby. The kit features the newest Taco Bell at Home essentials from Kraft Heinz to recreate fan-favorite menu items.
Great idea to focus on students in their finals season!
During the holidays it snows fresh ‘Brammetjes’ at Bram Ladage
7-12-2023
During the holiday season everyone is always busy and part of it is last minute Christmas shopping in crowded and busy shopping streets. Bram Ladage, known for its delicious fries, is giving shoppers in Rotterdam (The Netherlands) a great surprise this December. “To surprise our Bram fans while shopping, we sprinkle the month of December with free ‘Brammetjes’ or in English Bramlets. To warm up while shopping, or to give away to family or friends under the Christmas tree. Convenient, because then you don’t have to go into the stores for other presents,” says Isabeau Ladage, responsible for the marketing.
Classic unboxing experience at McDonald’s | Adult Happy Meal
5-12-2023
Last year McDonald’s gave their now adult fans the change to relive the feeling of opening a Happy Meal® box to see the surprises inside. The Cactus Plant Flea Market Box in the U.S. was the first Adult Happy Meal, this year they sparkle the nostalgic joy with the help of the visionary artist Kerwin Frost and some very special Buddies.
Trends we spotted | Week 47
28-11-2023
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to article about among others:
- A beautiful cake; a great idea for shared dining dessert for your Christmas dinner.
- The Christmas tree of the Pulitzer hotel in Amsterdam has been decorated by ROKSANDA.
- We wonder when the first branch of BelChicken, a fast-growing Belgian chain, will open in the Netherlands.
- For the seventh edition of Hertog Jan Grand Prestige Vatgerijpt, the four variants pay tribute to the shared craftsmanship behind distinctive Latin American distillates.
- In the US, autonomous robotic kiosks powered by Blendid technology selling smoothies with Thor’s Skyr will soon open.
- Sodexo, a global leader in quality-of-life services, is expanding its partnership with Bear Robotics to facilitate patient care.
- Mandarin Oriental hotels are taking their wellness to the next level while promoting mindfulness, silence and a digital detox. On 13 December, they will celebrate their ‘Silent Night’.
Enjoy reading!
Latte Art socks | Heartwarming socks promotion from Bagels & Beans
27-11-2023
During the month December, Bagels & Beans in the Netherlands will be sharing their warmth in a very special way. In addition to bagels, coffee & happiness, they will now also literally share ‘warmth’. They will do so with something that many take for granted: a pair of socks.
For the heartwarming campaign ‘Who will you give warm feet? Share the warmth!” Bagels & Beans has joined forces with ‘Let’s do Goods’ and created unique Latte Art socks. For every pair of Latte Art socks sold, Bagels & Beans and ‘Let’s do Goods’ will donate a pair of socks to someone who desperately needs them. The goal is to work together with all bagel fans to provide as much warm feet as possible to homeless people in the Netherlands.
Update January 15: As a result of the December campaign ‘Who do you give warm feet? Share the warmth!’ Bagels & Beans has donated 5,000 pairs of new socks to homeless people in the Netherlands. In the week of January 8, the special donation socks were handed over to the Salvation Army locations in Utrecht, Amsterdam and Rotterdam.
Is your restaurant or hotel offering a ‘Black Friday’ deal?
21-11-2023
Is your mailbox also filled with a flood of ‘Black Friday’ deals? Your social media feeds and the internet probably as well. However, there are very few ‘Black Friday’ deals from restaurants and hotels among them. Too bad! We have searched for some examples of how, as marketing for restaurants and hotels, you and your guests can benefit from real ‘Black Friday’ deals.
EVERY Egg omelet - credits EVERY Company
EVERY Egg scrambled egg - credits EVERY Company
EVERY Egg - credits EVERY Company
EVERY Egg by the EVERY Company
