Trends we spotted | Week 47
28-11-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about, among other things, a culinary Sinterklaas (Saint Nicholas) at The Entourage group’s restaurants and reusable plastic trays at McDonald’s France. Also about Washington D.C.’s first ready-to-drink Espresso Martini that was launched and sold out on the same day and about the Gourmet Market Central Station in the city of Tilburg in the south of the Netherlands.
Furthermore, Jaeger-LeCoultre, the watch brand is opening a pop-up café in Manhattan and you were able to take a special ride on the Ferris wheel in Vienna last weekend. With the introduction of Apartments by Marriott BonvoyTM, Marriott International, Inc. they announced its expansion into apartment-style accommodations and a link to an article about the recently developed intelligent order management system TouchKitchen.
The Dutch restaurant chain ‘De Beren’ launches ‘Taste the Excitement’ World Cup campaign and Brewdog scores its own goal with ‘anti-sponsorship’ ads for World Cup Qatar.
Christmas inspiration 2022 | Christmas around the globe
22-11-2022
We are almost in one of the busiest and, in our opinion, one of the coziest periods of the year for the hospitality industry. And we can finally welcome guests for Christmas again!
Most hotels and restaurants are already busy thinking about the decorations, we have even seen the most beautiful Christmas hotel of the Netherlands on Instagram, ready to receive their guests! We have also seen a lot of newsletters with delicious menus and it’s great to notice that ordering Christmas dinners to go remains possible at many restaurants in addition to reserving a table! Last year we created a digital Christmas inspiration booklet with the biggest trend of that year; the ‘Christmas drive thru’. Of course we had to create another list this year, including the recurring ‘tree lighting’ ceremony, looking on Pinterest for your decorations, Christmas atmosphere in your hotel room, an ‘Electric Bingo’ in Christmas atmosphere and much more Christmas inspiration.
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Horecava | The Netherlands’ biggest hospitality trade show returns in January
18-11-2022
It’s already back to normal, but isn’t it great that after two tough years for the hospitality industry, the Horecava will take place at the RAI Amsterdam as before?
From 9 to 12 January, professionals from the hospitality industry will once again gather at the fair. Since January 2020, the Netherlands’ largest hospitality fair has not taken place in physical form. This makes the return of Horecava extra festive. The upcoming edition will focus on three themes: sustainability, personnel and innovation. The organization has not been idle in recent years. Because in addition to the exhibition days, the dynamic hospitality industry needs a place where they can meet like-minded people 365 days a year. Horecava has developed a successful online platform where supply and demand come together and current news is shared. Both hospitality companies and interest groups now know how to find each other there.
The Greanery | The world’s first green electricity-charged dining experience
17-11-2022
From 24 November to 24 December, The Greanery, an exceptional December special, will be held in Amsterdam’s impressive Transformatorhuis. After two corona years where everything was built up and did not go ahead, this year the historic building on the Westergasterrein will be the setting for a 360-degree dining experience where sustainability is high priority. Reservations can be made through their website.
Trends we spotted | Week 45
14-11-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week’s links to articles about among others the Netherlands’ most beautiful Christmas hotel, Restaurant & Hotel Hoog Holten. And IZAKAYA Asian Kitchen & Bar in Amsterdam celebrates 10 years of high-end hospitality!
Great example of crossovers! The mochi muffins, mochi donuts and other chewy desserts from Asian-American bakery, Third Culture Bakery. And News on cultivated fish from Forsea Foods (Israël) and from Bluu Seafood (Germany).
Overwhelming enthusiasm for investment round of the Dutch fast casual chain SLA and you can still invest! The first ‘Meal Deliverer of the Year’ in the Netherlands has been chosen; Anthony Monte of SushiPoint. An election organized by the NLVVM.
An interesting blog on Retailtainment, FunFairCity, among others, reports the arrival of a new multi-activity complex: Brussels Indoor Games Center. And McDonald’s Germany and Shirin David are making prices rain with Monopoly until 4 January! So if you’re driving through Germany towards winter sports….
We already wrote about the ‘Golden Girls Kitchen’ pop-up restaurant in California last summer and now it’s coming to New York City and more cities in the USA are next in line!
CLUBZERØ | Returnable packaging for in-store, takeaway and delivery
3-11-2022
CLUBZERØ is a returnable packaging experience designed to hold both hot and cold food and drinks. CLUBZERØ offers a convenient and cost neutral alternative to disposable packaging. They are working towards a zero-waste future.
If you are, like me, in your sixties you might remember camping and picking up fries or other dishes by taking your own pan to the camping restaurant. Sounds like a pretty sustainable start, but the convenience-economy changed this a lot! If you like to order take-away, you usually end up with piles of takeout boxes to dispose of. We read about CLUBZERØ in an article about the owner Safia Qureshi that is a finalist in the 2022 Food & Drink Heroes Awards – Sustainability Entrepreneur of the Year. Although I have trouble picturing all consumers using this returnable packaging system, it looks promising in the catering and B2B space. Why not try it in the Netherlands as well! ^Marjolein
Trends we spotted | Week 43
28-10-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to article about amongst other Toca Social, this is a great place to watch the World Cup in London and you can even kick a ball yourself! In Paris you have a lot of ‘Bars à’ and even a ‘Bar à Couscous’, it’s called Bladi and you can create your own bowl filled with Couscous.
From 1 hotel to 115 hotels in 25 years… That’s worth a party. Fletcher Hotels did it and celebrates 25 years of experience in hospitality with…
Our favorite baker from New York Dominique Ansel opened ‘Dominique Ansel Las Vegas’ at the Caesars Palace.
Do you know where the Trafalgar square Christmas Tree comes from? We didn’t but it’s an annual gift from Norway since 1947. Also in London: The Warmer Room will open, it’s a grand return of the London Nightclub inside a toilet. Dancing with 80 others in a toilet, created by The Warmer People.
Our hometown Leiden gets a rooftop bar at a famous building in the middle of the city, Zirkus restaurant, rooftop bar & ‘spielplatz’. And a sneaker collab: BOBBY’S Gin X KangaROOS, cocktail culture in your shoe closet.
Trends we spotted | Week 42
21-10-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about amongst others Noma Kyoto pops up this spring and an unique Spanish Tapas Tasting Tour: Leading Ibérico Jamón producer Cinco Jotas debuts a GastroTour in Miami.
In Paris some lucky guests could experience the future of the Orient Express Train at the immersive ‘Orient Express Revelation’. And the first fully plant-based restaurant with 3 Michelin stars is Eleven Madison Park, they kept their stars according to the 2023 NYC guide.
The recipients of the OMG! Fund of Airbnb have been chosen to bring their ideas to life with $100,000. They will be ready for guests in Summer 2023 in the Airbnb’s OMG! Category. Puttshack, the Minigolf restaurant, the technology-driven ‘eatertainment’ concept, has raised growth capital to expand in the USA.
Ralph Lauren, Prada and Harris Reed play a starring role on the Cakewalk of the Prêt-à-Portea in the Berkeley hotel this autumn/winter 2022. And Gelateria Miuz in Amsterdam prepares for winter with workshops, ice cream, semmifreddo and real Italian hot chocolate.
Dutch modern care brand Kinfill is expanding its collection with Dish Soap: an eco-labelled certified dish soap in the iconic refillable Kinfill bottle. You can refill the bottle forever with a Refill Pouch. And the Dutch Williams Premium Canned Cocktails introduces festive Christmas Giftbox.
Urban Cultivator | Brings indoor farming to the hospitality industry
13-10-2022
The demand for healthy dishes and sustainably and locally produced ingredients is constantly increasing, and cost-saving and environmental concerns are taking an increasingly important place within the restaurant industry. With the technology of vertical farming, this all comes together. And you don’t have to leave your home. By growing 100% organic microgreens and herbs in an Urban Cultivator greenhouse in your own kitchen, you have the freshest and healthiest produce in your home 365 days a year. Straight from the greenhouse, into the pan or onto the plate. There is no more waste, no wastage of food or water and minimal energy consumption. In addition, the greenhouse gives the kitchen an intensely fresh and green look. These are the reasons why indoor farming is already a huge hit in the US catering industry, and certainly in fine dining, and a trend that is only expanding.
Trends we spotted | Week 40
10-10-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about amongst other the PINKTOBER campaign from Hard Rock International, this year in collaboration with chef Dominique Crenn. And a social initiative in Rotterdam, ‘Heat and Eat’.
Hôtel Plaza Athénéé has teamed up with the talented fine art photographer Gray Malin for a photo shoot with dogs, great images on ‘My Dogs from Paris’! And in San Francisco restaurant Dogue serves a tasting menu for your dog. Some dogs have so much luxury around them.
Interesting initiative in London where Head Room Café brings awareness and access to mental health support. And ghost kitchen chain Casper from Belgium recently also launched in the Dutch cities The Hague and Rotterdam.
Last week, the hotels Moxy the Hague and Residence Inn by Marriott the Hague were officially opened, located in the Muzentoren in the city center. And chef Bart De Pooter opened his plant-based restaurant WILDn at the Sapphire House Antwerp.
The last week of September New York enjoyed ‘La vie en rose’ by Maison Valentino, a great example of going ‘Pink all the way’. And OneThird developed a scanner to determine the ripeness of avocados and received a voucher from the Foundation Together Against Food Waste to test this on the shop floor.
De Beren WK Campaign
Sinterklaas at IZAKAYA
Sinterklaas at Mr Porter
Sinterklaas at The Butcher
Sinterklaas at The Duchess & MOMO
Sinterklaas at Toni Loco
Sinterklaas at ROLADIN
Floating on cloud 9 in a Ferris Whlee; in Vienna
Floating on cloud 9 in a Ferris Wheel in Vienna
Floating on cloud 9 in a Ferris Wheel in Vienna
